Professional Community for Car Dealers, Marketing, Advertising and Sales Leaders
Added by Bill Wittenmyer on January 30, 2019 at 8:30am — No Comments
I was once the bride of an enlisted sailor, who during the course of our marriage made the transition from enlisted to officer by finishing his college education. Once he had become an officer; he tackled the challenge of completing flight school to become a Naval Aviator. When he graduated from flight school and to represent his accomplishments, I had a pewter tankard engraved with…Continue
As a sales manager, I hosted a daily sales meeting like every good sales manager should. Like all good salespeople do, the sales team would come to the meeting with their list of “should-haves” and “could-haves” if only “blah-blah” was true. This would often take the wind right out of my…Continue
Added by Stephanie Young on July 19, 2011 at 6:30am — No Comments
To build your personal brand that attract prospects and referrals, gain customers by beating out the competition and ultimately increase yours sales; you must differentiate and stand out. Here are three focus areas that will help you build your own personal brand:
Under Promise, Over Deliver. Many sales people will do less than they promise while chasing a…
Added by Stephanie Young on June 29, 2011 at 7:30am — No Comments
While enjoying the warmer weather with my buddies this weekend, I made a new car enthusiast friend out of a complete stranger. The conversation got started when he asked me if I had ever heard of the Nissan GTR. I looked at him and exclaimed, “Of course! I have a near meltdown every time I see one.” We both go on and on…Continue
Added by Stephanie Young on June 24, 2011 at 7:30am — No Comments
Sales letters are important tools for effective interactive marketing, lead generation and sales opportunities. Often, the first impression made upon a customer is from a sales letter. Selling is like dating. Imagine you are on a first date, would you present your best one-size-fits-all-everyone-is-the-same-generalize-for-the-masses…
Added by Stephanie Young on June 22, 2011 at 7:00am — No Comments
I read this blog, and found it very interesting I think you will too!
It's about a Subaru dealership that won't hire experienced car salespeople - and the results they are having.
We have all experienced the new person…Continue