Professional Community for Car Dealers, Marketing, Advertising and Sales Leaders
The automotive internet world in the late '90s and early 2000s was still in its formative development and there was a feeling of discovery and creativity. We who worked as Internet Managers at that time often took initial pay cuts to do so and faced the uncertainty of a position that had an average span of three months... dealer expectations…Continue
In the year 2000, I said, "I guess you guys aren't ready for that yet." to the dealership I was leaving.
I was talking about the Internet.
Is Google’s Advertising Destroying the Sanctity of Search Results?
by David Jackson, 12/18/2011
I recently read an interesting blog by David Jackson, who has long stated that Google's constant algorythm changes were "deliver the most relevant and useful search results possible." He's no…Continue
Added by Tom Gorham on December 19, 2011 at 9:30am — No Comments
It was 1978 in Ohio and I was a new car salesman. I was selling Chrysler Imperials and New Yorkers at a time when there was an energy crises. It was tough and I would not last long. But I learned something during that short time in the car business.Continue
Do you want less visitors to your website? Do you want fewer leads? Do you want less “Likes” on your Facebook fan page? Probably not, but here’s why you might.
1. You have high volume and high bounce rate on your website.
2. You’re attracting the wrong people for the wrong reasons.
3. You’re getting time-wasting leads that don’t and won’t convert to sales.
4. You’re not prepared to deal with a high volume of leads.
5. Facebook fans like a game on your…