Automotive Digital Marketing ProCom

Professional Community for Car Dealers, Automotive Marketers and Sales Managers

Loading... Be Patient!

All ADM Blog Posts Tagged 'Reviews' (61)

Stop Viewing it as Reputation Management and more Like Identity Marketing

Reputation management has been around for longer than the internet. It's not new. In the past, it's been considered public relations, branding, customer service, word of mouth; the list of different components associated with old school reputation management is huge.

In the automotive industry, it's…

Continue

Added by Peter Martin on December 15, 2014 at 10:13am — 3 Comments

From the Trenches - Measuring and Managing your Reputation

Part 2 of "Can You See The Forest For The Trees?"

If reputation is the forest and reviews are the trees, I begin again by…

Continue

Added by Tom Gorham on November 30, 2014 at 12:00pm — No Comments

From the Trenches - Can You See The Forest For The Trees?

Can you see the forest for the trees?

 …

Continue

Added by Tom Gorham on November 29, 2014 at 8:00pm — No Comments

Pizza Wars Revisited

In February 2010, I wrote a blog titled “Pizza Wars: Why Auto Dealers Need to be Involved in Social Media.” I was reminded of this the other day when I saw that Domino’s Pizza earnings had surpassed Wall Street’s expectations.…

Continue

Added by Rob Hagen on October 20, 2014 at 12:28pm — No Comments

Boost Your Dealership Reputation With Employee Recognition



Danielle Rainwater, Reputation Management Specialist
by Danielle Rainwater, Reputation Management Specialist

For many dealerships, employee recognition is very important and there are many ways a company can choose to do this. When a dealership implements an employee recognition program properly it can be…

Continue

Added by CDK Global on August 26, 2014 at 2:13pm — 3 Comments

Promoting Yelp in Your Dealership



Kayla Henricks, Cobalt Reputation Management Specialist
by Kayla Henricks, Reputation Management Specialist

In my last post, I shared …

Continue

Added by CDK Global on August 20, 2014 at 2:50pm — No Comments

5 Easy Ways to Connect with Customers on Yelp



by Kayla Henricks, Reputation Management Specialist

Have you tried to look for new ways to get connected to the Yelp community?

Of course you’ve already polished up your…

Continue

Added by CDK Global on July 2, 2014 at 12:00pm — 4 Comments

Dataium: Car Dealers With Online Reviews Get 530% Higher Conversion Rate

Car shoppers are 5.3 times more likely to convert to a lead when dealerships have positive, consumer-written online reviews. This conclusion is the result of a research study released by DealerRater and Dataium. Let's take a look at the details from their joint press…

Continue

Added by Ralph Paglia on May 12, 2014 at 3:26pm — 97 Comments

From the Trenches - A Better Way to Get Reviews

 

Would you write a review for a hairstylist while he or she was cutting your hair?



It's not enough to be against something; one must offer an…

Continue

Added by Tom Gorham on April 11, 2014 at 2:00pm — 11 Comments

Our Friends at Amaral Puts Reviews to Work

From Lyndhurst, New Jersey, one family owned independent auto dealership is demonstrating true leadership in demonstrating how a customer-centric focus empowers them to cross the digital divide.

Since opening their doors, Amaral Auto Sales has always been committed to their customers. But what used to spread via word of mouth now travels at the speed of light over the internet in the form of online reviews.

Don’t Let Others Tell Your…

Continue

Added by Erika Kay Simms on March 28, 2014 at 9:00am — 9 Comments

The Automotive Industry Deserves Better from Reputation Management Companies

Over the last couple of months, I've been researching reputation management companies in and out of the automotive industry. On one hand, I found a couple of shining stars that stood out from the competition. On the other hand, they were only the best but were still missing the boat when…

Continue

Added by J.D. Rucker on February 5, 2014 at 3:54am — 2 Comments

Reputation Management is More than Just an Email

Online reputation has been a hot topic for a couple of years now. As solutions continue to emerge and the business of reputation management as a service expands, there's a dangerous trend that should be addressed.

Reputation management isn't about sending an email. It's not about filtering…

Continue

Added by J.D. Rucker on December 20, 2013 at 3:00am — No Comments

What Do You Expect From Your Reputation Management Service Provider?



Ryan Kenny, Automotive Reputation Management Specialist
by Ryan Kenny, Automotive Reputation Management Specialist…

Continue

Added by CDK Global on November 21, 2013 at 9:30am — No Comments

How to Handle Complaints on Social Media

There's a rule when it comes to handling complaints and bad reviews on social media. The same rule applies for compliments and good reviews, but those are easy. Handling the complaints can be challenging and you may not want to do it, but as a rule you must reply to everyone who…

Continue

Added by J.D. Rucker on November 18, 2013 at 4:00am — No Comments

Reputation Management is NOT About Getting Good Reviews

There’s a misconception that has been permeating across many industries over the past couple of years. It’s the thought that “reputation management” is about getting positive reviews on sites like Yelp, Google+, and Merchant Circle. While that’s a portion of it in theory, the practice of it has turned into a huge monster that is…

Continue

Added by J.D. Rucker on October 12, 2013 at 6:30pm — 10 Comments

From the Trenches - A New Path to the Sale

 

 

The traditional PATH TO THE SALE is so ingrained in the auto business, I was hesitant to even write the words A NEW PATH TO THE SALE.  I debated whether to make it a statement or a question.  Eventually, my unwavering belief in the future overcame my attachment…

Continue

Added by Tom Gorham on October 10, 2013 at 7:30pm — 4 Comments

The Real Relationship Between Your Customer Reviews & Your SERP Results



by Josh Escusa, Reputation Management Specialist…

Continue

Added by CDK Global on October 4, 2013 at 10:00am — 1 Comment

Google Changes Their Online Review Experience ... Again

For those keeping track, Google just recently made their second change to their Online Review experience in 14 months. These changes are important for you to be aware of as they have a huge impact on Google search results and how your business appears to shoppers out on the Internet. Below I have provided a summary of the changes and how they might be impacting your business. If you have any questions about these changes and how they might impact your business, feel free to email me,…

Continue

Added by Vickie Gibbs on July 22, 2013 at 3:12pm — 2 Comments

It’s the Words, Not the Stars, that Make Impactful Customer Reviews

Strong Review

I'm "that guy." You know, the one who thinks that 4-stars is an amazing review coming from me, the one who hasn't rated anything a 10 out of 10 since my wife's Mediterranean pasta, the guy who wonders why his kid only got an "A" and not an "A+" on a test. There are more of us out there than you think, but there's a benefit to what I…

Continue

Added by J.D. Rucker on June 17, 2013 at 6:00am — 2 Comments

Google's Five-Star Rating System Reappears

Google Drops 30 Point Rating System In Favor Of Returning To Their 5 Point System

by Chelsea Shearer, Reputation Management Specialist…

Continue

Added by CDK Global on June 15, 2013 at 8:30am — 4 Comments

Monthly Archives

2014

2013

2012

2011

2010

2009

2008

2007

1999

ADMPC is a Network for Car Dealers, Automotive Marketing, Advertising and Management Pros sharing Digital Strategies and Execution Tactics.

Please Consider Automotive Marketing Professional Community Sponsors

ADM Badge

Loading…

Based On Your Interests...

Onsite/Offsite Combination ADM Consulting & Coaching
Select the maximum amount you want to pay each month
$ USD
Sign up for

Automotive Marketing Tools

Get ADM Toolbar

Click here to take the ADM Member Survey

 

Google Automotive Network Targeted Placement Ads

Getting too many emails from ADM? Click mailbox below to control which types of alerts and updates you are sent......


Instagram

Top 5 Automotive Marketing Forum Discussions - 30 Days

2. Dealership Website SEO

Posted by Kim Essenmacher on February 15, 2014

Share the Best Content w/AutoMarketing Community

© 2014   Created by Ralph Paglia.

ADM Badges  |  Report an Issue  |  Terms of Service