Professional Community for Automotive Marketers, Car Dealers, OEM and Suppliers
These days you need all the sales opportunities you can get. Next to digital leads and inbound calls, the service department provides the most…Continue
Added by Bill Wittenmyer on May 2, 2018 at 11:00am — No Comments
Added by John Sternal on April 17, 2018 at 8:00am — No Comments
Bentonville, Ark. and Miami, Fla. – March 21, 2018 – Walmart and CarSaver today announced they will expand a program that helps…Continue
Added by Ralph Paglia on March 23, 2018 at 11:00am — No Comments
Added by Mike Gorun on February 13, 2018 at 6:00am — No Comments
Chicago, IL—October 9, 2017— Affinitiv, a leading provider of marketing and technology services to automotive manufacturers and dealerships, today announced it has been selected by Maserati North America as the exclusive aftersales marketing provider for its LUX owner retention program.…Continue
Added by Scot Eisenfelder on October 9, 2017 at 7:00am — No Comments
Every program developer wants his program reviewed on popular sites, as it is most likely among the very best way (with voucher campaigns) to put on a great deal of vulnerability and receive downloads.
Just just how can one get such a critique? Well, if you are not among those big…Continue
Added by ChrisGonzales on July 31, 2017 at 6:00am — No Comments
Some will bring you a steady stream of referrals, month in and month out. Others look great on paper but fail to live up to their promise over time.
So how can you tell a great referral program from one that you should avoid?…Continue
Added by O Mayfield on February 7, 2016 at 5:30am — No Comments
Expansion of Certified Dealer…Continue
Added by Ralph Paglia on May 6, 2014 at 7:20am — No Comments
I am excited to announce that HookLogic has earned a new title: Certified Provider.
The official news from Dealer.com came last week, as it announced its selection as the newest provider in the Certified Provider Program. But HookLogic and Dealer.com have been working on this synergistic partnership for almost a year. Last year, I spoke at Digital Dealer on the topic of “The App Store Approach to Vendor Selection”. I believe this is a perfect example of how vendors can partner for…Continue
Added by David Metter on September 18, 2013 at 4:29pm — No Comments
General Motors has long been a staple of the American automotive industry. Facebook is the latest billion dollar IPO. Why is GM pulling ten million dollars a year in advertising from Facebook?
On the surface, this looks like GM is retreating saving advertising dollars. When you dive into the issue, many wonder if the government run company is staying away from investing in the publically traded company for other reasons. GM states that the risk to advertise is not worth the reward…Continue
Added by James Schaefer on May 21, 2012 at 8:18pm — No Comments
Added by Ralph Paglia on February 28, 2012 at 10:00am — No Comments
The Group Cars Auto Program is the Industry’s first buying program to provide group buying power; instant pre-negotiated pricing at the site of the vehicle with the best dealers and best processes. Group Cars is the voice of Car Buyers united to save time and hassle when purchasing a vehicle. We believe everyone should get a great deal and have a great experience buying a car; you do not have to be affiliated with a membership based club or organization to receive the Group…Continue
Added by Ralph Paglia on October 4, 2011 at 10:44am — No Comments
Added by Ralph Paglia on July 31, 2009 at 8:06am — No Comments
Added by Ralph Paglia on June 6, 2008 at 10:30am — No Comments