Professional Community for Car Dealers, Automotive Marketers and Sales Managers
We are getting different feedback regarding Google Places phone number and website phone number. This is my understanding. Your Google Places phone number should be local. Your phone number on your website should be the same as your Google Places phone number and should be in text format, at the top of your website. What if you want to track calls using an 800#? Also, should the website on Google Places match the website name exactly? For example-Google Places name is ABC Ford, but…Continue
With the introduction of Google Places a couple of years ago, and now with Google's launch of Google+ Local and further integration of localized search results, SEO optimization has yet another twist to consider: how localization affects your SEO rankings.
You may first ask: What is "Local SEO"? For those of you not familiar with this term, let me provide a brief explanation.
When you go to Google.com and do any search, you will notice on the search…Continue
Added by Vickie Gibbs on August 16, 2012 at 6:29am — No Comments
Just watched this embeded video after reading up on so many posts this past week. One important take-away. We still have to manage our Google Plus and our Google Places pages separately. In the future, they will be combined. Not yet.
One thing I did notice this a.m. is that the home page link…Continue
Added by Vickie Gibbs on May 31, 2012 at 1:00pm — No Comments
Does your car dealership sell have more than one location? If so, big news from Google Places. In the past, it was difficult and cumbersome to create and manage more than one Places account. To help their users, Google Places has created a new Bulk Listing Management Tool.
This new tool allows your dealership to edit one or more listing, search your listings (filtering by specific info or by listing with errors), and upload new listings from a data file or…Continue
I recently found a great article that discusses very specific things businesses should be doing to help their Google Places Listing improve its ranking. Bizible, a start-up that makes local marketing software for businesses, conducted a pretty scientific attempt to determine how best to improve the rank of your Google Places Listing.
It is also interesting because his is the first time I've seen a distinction between Google Places…Continue
Added by Ali Amirrezvani on April 19, 2012 at 8:22am — No Comments
If I pay a customer to say all the right things in an online review, that breaks the law, and we know it. We know you and I cannot pay, reward or incentivize a customer to write good things about us in in a Google Review, Dealer Rater rating or Yelp! blog.
So, does that mean we shouldn't incentivize every…Continue
Have you been following the story online this past weekend about the generous tip left by Peyton Manning at the Raleigh, NC, restaurant Angus Barn the previous weekend, and the server who posted the receipt online?
Here's a recap:
And, as you can imagine,…Continue
Added by Joshua Michael Friedman on March 12, 2012 at 1:00pm — No Comments
We work hard to get good customer reviews. Our customer service and satisfaction are extremely high. We are a 5-Star dealership. But yesterday or last night, my dealership lost hard-earned reviews from Google Places. There is one left and no stars. These were, each and every one of them, legit reviews.…Continue
I've written multiple pieces on how to properly set up and maintain your Google Places listing and account, but haven't touched on the mistakes you could be making, hurting your car dealership online marketingstrategy.
Here are the places where you could really screw up your listing if you aren't careful:
Added by Ali Amirrezvani on December 22, 2011 at 11:17am — No Comments
I am still in love with this job, and I think it’s in large part because it’s about keeping an open mind and always learning -- I'd hate to be in a job that wasn't. Each time I’ve reached out…Continue
Added by Joshua Michael Friedman on October 10, 2011 at 7:00am — No Comments
Most people tend to focus a lot of their local search engine marketing for their auto dealer website on Google Places. While it's true that a lot, if not most, of your search traffic comes from Google, it's still important to make sure your dealership is properly optimized for the other major players as well.…Continue
Added by Ali Amirrezvani on September 30, 2011 at 7:49am — No Comments
What is designed to be a way for users to let Google know when a business has been closed is, in some cases, being abused by local competitors. Since it is so easy to mark a business closed in Google Places, some business are being tagged as closed when they aren't. When enough people mark a business as closed, Google will review whether or not this is true, though their review process isn't public.
Google seems to be doing what they can to address the issue. In the past,…Continue
Added by Ali Amirrezvani on September 26, 2011 at 12:30pm — No Comments
Looks like Facebook is getting in on the reviews game. While checking in on the DealerOn Facebook page today, I noticed a new tool that I think auto dealers may want to keep an eye on. Expanding on the simple "like" button that seems to be everywhere, Facebook now lets users leave recommendations for business pages.
Added by Ali Amirrezvani on July 14, 2011 at 9:09am — No Comments
When Google Instant was launched, many pundits posted theories on the impact Instant would have on Paid Search.
In Our post on Sept 9th: Google Instant, What does it Mean to a Car Dealer? we explained that the immediate impact was a…Continue
Added by Ralph Paglia on October 18, 2010 at 4:30pm — No Comments
Added by Ralph Paglia on August 20, 2010 at 3:00am — No Comments