Professional Community for Car Dealers, Automotive Marketers and Sales Managers
While iPhone and iPad users have been enjoying buyable pins, the feature is now being offered to Android users. Pinterest lovers can now shop directly from the app and choose from over 60 million…Continue
Added by Joseph Little on November 11, 2015 at 2:26pm — No Comments
The mobile industry is not just booming; it’s taking over completely.
Added by Joseph Little on November 10, 2015 at 12:35pm — No Comments
Consumers put an endless amount of information online about themselves, often daily. However, several marketing strategies don’t use that information to their advantage. If online users are taking the time to educate brands about their behavior, likes, dislikes, wants, habits, etc., it…Continue
Added by Joseph Little on November 6, 2015 at 1:07pm — No Comments
News junkies, you’re in for a treat. Facebook recently introduced Signal for Facebook and Instagram, a free and easy way to make Facebook a part of your news-gathering process. Signal offers users the…Continue
Added by Joseph Little on September 24, 2015 at 3:30pm — No Comments
Social media kicked off the New Year with some interesting updates geared toward increasing content exposure and diversifying communications tools. While some automotive professionals have expressed thatsocial isn’t selling cars, these updates may yet give us hope!
So far, here are 2015’s five social media updates your dealership…Continue
Last week, I mentioned 6 important social media updates you should look out for on Twitter, Facebook, and Instagram. This week, it’s all about the recent changes to Pinterest -- and boy, there are quite a few. SPOILER ALERT: Some of these update launches are still in the works, but it's good-to-know information in planning your dealership's marketing strategy on this…Continue
Added by Lisandra Ramos on October 9, 2014 at 6:42am — No Comments
When it comes to social media marketing, the last site you’re probably thinking of adding to your repertoire is Pinterest. The site is known for its…Continue
Guess who is already back in the headlines making waves in the social media marketing world?
It’s Pinterest! (You don’t get any credit if you read the title, that’s cheating.) That’s right, the social pinboard site is expanding again, this time bringing three pretty interesting user experience offers to the…Continue
Pinterest has been growing in popularity month over month, but that hasn’t stopped them from expanding their product.
Much like Facebook, the pin-board social network keeps making changes large and small as it grows, trying to deliver the…Continue
Added by Timothy Martell on January 7, 2014 at 9:00pm — No Comments
If you're reading this, you're probably failing at social media image marketing. That's not me being cynical. By examining dozens of business social media presences every week, I get to see what so many are doing and the unfortunate fact is that 9 out of 10 are doing it wrong or not doing it at…Continue
Don’t worry. Women will still rule on Pinterest for the foreseeable future. That part’s not going to change. What will change is that Pinterest is edging its way into the hearts and marketing marketing toolboxes of businesses around the world, whether they’re run by men, women, or…Continue
For a long time, I assumed that this was a well-known technique, but after talking to some clients I realized that it’s not as common as I thought. If you have a Pinterest account (you should) and you don’t mind using it for business (you might), then you should definitely be mixing in some business-relevant posts.
Here’s the basic idea – your personal Pinterest or…Continue
Added by J.D. Rucker on June 28, 2013 at 7:30am — No Comments
There have been valid business reasons to use hashtags for years. Twitter started it off. Pinterest added to it. Google+ mastered it in many ways. Instagram, Tumblr… the list of social sites on which hashtags are relevant is long. Facebook was the last major holdout. Now that they’ve joined the bandwagon, it’s go time.…Continue
Added by J.D. Rucker on June 26, 2013 at 6:30am — No Comments
Every business, no matter what Industry you are in, is looking to expand your reach online. Whether it is through advertising to displaying your products on a website, you are looking to get your name and goods out there. Social Media Marketing is…Continue
Added by Erin Ryan on June 23, 2013 at 5:00am — No Comments
There are those who think that Facebook and Twitter are the only relevant social networks when it comes to business. There are those who go so far as saying that Facebook is all that you need. In truth, both may be right, but that’s strictly from a social perspective. Once you throw search into the equation, Google+, Pinterest,…Continue
Added by J.D. Rucker on June 10, 2013 at 6:30am — No Comments
Yesterday, I found myself utterly mortified. I caught a Pinterest page that my team was managing uploading images to Pinterest. After several deep breaths, I talked to my teammate and corrected this for the future.
Pinterest has an image upload feature. I wish they didn’t. There’s absolutely no reason to pin an image directly…Continue
There’s just no excuse for car dealers to not be on Pinterest. Some would say it’s worthless. Some would say it’s hard to understand. Some might even say that it’s a fad. They might all be valid arguments under normal circumstances, but there’s on thing that trumps them all.
It takes no time, almost literally. You can maintain a very strong, daily-updated Pinterest presence…Continue
Added by J.D. Rucker on June 1, 2013 at 6:00am — No Comments
...In social media that is. And to be really specific, on Facebook, Twitter, and Pinterest. Some 81% of moms would buy more from a brand if rewarded, and over 50% are willing to engage with a brand on Facebook and other social media platforms if provided incentive, according to a recent report.…
Added by Ketty Colom on May 23, 2013 at 12:30pm — No Comments
If there’s one major flaw with the way that many businesses use automation tools, it’s that they’re not able to properly control the flow of content from its longest form down to it’s shortest form. This is unfortunate because using RSS feeds to post to Facebook and Twitter from a blog, for example, doesn’t save much time at all but minimizes the effectiveness of the networks.
It’s all about flow. It’s about taking…Continue
There’s a case against Twitter and Pinterest that is being waged by some in the automotive industry. They’ll say that there simply isn’t a good return on investment, that they aren’t worth messing with because it’s just too hard to find a benefit from them. This is true until you look at one major factor: time.
Twitter and Pinterest require very little time to maintain and keep vibrant.…Continue
Added by J.D. Rucker on May 16, 2013 at 6:30am — No Comments