Professional Community for Automotive Marketers, Car Dealers, OEM and Suppliers
Did you know that social media engagement improves car dealership website search engine rankings?
Facebook is the most used social media platform in North America – are you leveraging its power to generate sales and service leads?
Having a Facebook page for your dealership is the best way to access and target this ever-growing user base.
If your dealership doesn’t already have a Facebook business…Continue
Added by Ralph Paglia on July 24, 2017 at 8:30pm — No Comments
LinkedIn has been in a strange position for awhile now.
They're trying to be the Facebook of the professional world, but they've been constantly stymied by the fact that Facebook is also trying to be the Facebook of the professional world. Luckily for LinkedIn, they managed to firmly entrench…Continue
Added by Timothy Martell on November 20, 2013 at 4:00pm — No Comments
If you are a business that has a Facebook page, then you already know building a community on the page does…Continue
It's one of the toughest decisions to make. Most who should do it are unwilling to pull the trigger. Unfortunately, mistakes made in the early days of growing a Facebook page often require you to head back to the drawing board, erase everything, and start fresh.
Most companies and marketing agencies are now aware that buying Facebook fans is an exceptionally bad idea. The quality of the fans is…
Added by J.D. Rucker on March 10, 2013 at 7:00am — No Comments
It’s on thing to have people like your business. It’s another thing to have them “like” your business, as in on Facebook. Your customers may like you, but there’s a good chance that they won’t like you on Facebook. There are two primary reasons for this: (1) some people simply don’t like very many brands at all on Facebook,…Continue
Added by Lenny Gomez on January 4, 2013 at 5:47pm — No Comments
How to Setup Your Dealerships’ Pinterest Business Page
I think its safe to say that in the past couple of months Pinterest has been working diligently to increase their status as a powerhouse contributor to the social media community, with the…Continue
Customizing How Your Dealership's Facebook Page Looks
Instructions from the "Facebook Help Center"…
What are some of the things to avoid if you want to get more "Likes" for your dealership's Facebook Page? Here are a few that I found thanks to a Facebook link posted by Scott Monty...…Continue
Move over Facebook, LinkedIn, and Twitter—there’s a new kid in town!
At long last Google has opened the door for dealerships and other businesses to get a piece of the Google Plus social hype. Now Dealers can begin to build their social influence on Google + Page in addition to the already existing social networks.
Added by Daymond Decker on December 12, 2011 at 7:00pm — No Comments
I am still in love with this job, and I think it’s in large part because it’s about keeping an open mind and always learning -- I'd hate to be in a job that wasn't. Each time I’ve reached out…Continue
Added by Joshua Michael Friedman on October 10, 2011 at 7:00am — No Comments
Brain surgery takes many years to perfect. Most of the people that require it are thankful that the surgeon…
Added by Ralph Paglia on July 27, 2011 at 2:00pm — No Comments
The Manus Group is not exactly a highly recognized brand like Toyota or Chevrolet. You might be in the same boat or your might just want to stand out from the other name brand dealer down the street. Social Media Marketing is about standing out and being popular. Yes, it takes us all back to those high school days where some…Continue
Added by Stephanie Young on July 27, 2011 at 7:30am — No Comments
Last week, Google invited a group of public…Continue
Added by Ralph Paglia on May 3, 2011 at 12:30pm — No Comments
Added by Ralph Paglia on February 14, 2011 at 3:00pm — No Comments
Automotive Marketing on Facebook creates the possibility to build relationships in your local community. We say that “Facebook is a cocktail party” and urge dealerships treat it as such. It is important to build the number of likes that your public page has, but that doesn’t mean that you have to do it on your own.
Creating social relationships with other businesses such as restaurants, not-for-profits, colleges and other local businesses and…
Added by Paul Potratz on December 1, 2010 at 9:00am — No Comments
Added by Ralph Paglia on September 6, 2008 at 12:00pm — No Comments