Added by MacKenzie Garfield on October 28, 2010 at 9:00am —
My last post discussed how your reputation online, begins onsite. I mentioned that I would discuss things that your could focus on that would immediately impact your customer’s experience.
Here is one of the most overlooked employees in most businesses today.
There are many…
Added by Glenn Pasch on October 4, 2010 at 7:40pm —
The New Twitter Browser Button released this week will make it so easy for…
Added by Ralph Paglia on August 21, 2010 at 5:00am —
10 Best And Free Online CSS Editors For Web Designers
by Yogesh Mankani
From a long time, I have been using Dreamweaver and loved it very much. But I can’t deny the fact that online CSS Editors also provides quite a lot of features for a web designer and most of all it is free, easy to use and fast.
CSS is always become the best companion for web designers to create beautiful… Continue
Added by Ralph Paglia on July 24, 2010 at 2:16am —
Phillip Cannon created a very important ADM Forum Post on this topic and you should weigh in on it with a comment. Philip brought up a very important issue that all dealers who are paying attention to their business that comes from their good reputation in the local market will have to… Continue
Added by Ralph Paglia on May 23, 2010 at 10:30am —
According to Philip Zelinger, the President of a national network of independent affiliated automotive advertising agencies -- Ad Agency Online, L.L.C.-- and the host of AdAgencyOnline.Net and their featured blog talk radio station --… Continue
Added by Philip Zelinger on March 14, 2010 at 2:17pm —
Web presence, SEO, hits, internet ads, links, online video---all are powerful tools and examples of how the internet is impacting car sales. But in the Digital Rush, don't forget to make sure your dealership presents the highest and best of what your dealership is. If your ads and marketing look great online, but your store looks shabby, your sales people aren't as professional as possible, your in-store communications aren't at their peak, then YOU LOSE! Today's customers are smarter, more… Continue
Added by Ed Personius on January 28, 2010 at 4:53pm —
Had just a quick moment so here is the whole article-
Automaker Web Sites Most Influential on Buyers; Newspaper, TV Still Effective
WESTERVILLE, Ohio--(Business Wire)--
Thirty-eight percent of U.S. auto buyers are willing to drive more than an hour
for their best deal, highlighting the importance of aggressive advertising by
dealers. The Fall 2009 Ad-ology Media Influence on Consumer Choice survey also
found online media is now more influential than social or… Continue
Added by Steven Moore on October 23, 2009 at 4:02pm —
There has been a lot of buzz on social media these days. I have made my position pretty clear, social media is a support mechanism to your dealerships message not the primary carrier of the message itself. To that end I have studied a lot with a guy by the name of Chris Brogan
. I met Chris in NY a few months back read his book Trust Agents liked what it had to say so I struck up a conversation… Continue
Added by Larry Bruce on September 16, 2009 at 6:12am —
Added by Ralph Paglia on June 28, 2009 at 11:00pm —
Google announced in mid-May they were lifting their ban on trademarked terms in ad copy. This is something with serious implications. But, are these implications good or bad? That’s the bigger issue.
While the ban is slated to have been lifted (as of 6/15), I’m not sold that it's going to last for long - if Google has, in fact actually lifted it as planned. Large companies like Apple or Lexus are likely to file a lawsuit to block others from using their brand name for profit. These… Continue
Added by Todd Swickard on June 22, 2009 at 5:30am —
Are You Pushing Your Inventory, Or Is It Pushing You?
February 3, 2009 Tanesha
The economy blows. It says so right here.
“U.S. auto sales for January are expected to drop to a 27-year low, extending a 15-month downturn…”
In this tough economy, fewer people are buying – and those that are buying are doing their homework. That means online research: making sure they’re choosing… Continue
Added by Tanesha White on February 16, 2009 at 7:43am —
After surviving thirty years in the auto industry as an auto dealer, automotive advertising agency and more recently as the President of AdAgencyOnline.Net
- a free automotive advertising resource portal - I can honestly say that I have seen everything and today’s tough economic times are no exception! I started selling cars in 1975 in the middle of that decade’s gas crisis and the premature announcement of the ”death of the american auto industry” was as… Continue
Added by Meg on December 30, 2008 at 5:30pm —
SOURCE: The Nielsen Company - Dec 18, 2008
81 Percent of Online Holiday Shoppers Read Online Customer Reviews, According to Nielsen Online
Nearly 25 Percent of Online Shoppers Have Spent More Than $500 Online This Season
Added by Ralph Paglia on December 30, 2008 at 8:00am —
Automotive advertising agencies support AgencyOnline.Net to leverage their resources to compete in a very competitive market.
Automotive advertising vendors on the site are doing the same and EveryCarListed.Com
has taken the social networking element of the online auto industry community to a new level with the creation of their own “Auto Industry Insights” forum… Continue
Added by Philip Zelinger on December 21, 2008 at 9:57pm —
After surviving thirty years in the auto industry as an auto dealer, automotive advertising agency and more recently as the President of AdAgencyOnline.Net - a free automotive advertising resource portal - I can honestly say that I have seen everything and today's tough economic times are no exception!
I started selling cars in 1975 in the middle of that decade's gas crisis and the premature announcement of the "death of the american auto industry"… Continue
Added by Philip Zelinger on December 5, 2008 at 6:30am —
When Online Turns Offline - Understand the Full Reach of Your Internet Advertising
In theory, one of the unique benefits… Continue
Added by Ralph Paglia on November 23, 2008 at 12:00pm —
Capgemini’s annual Cars Online global automotive study highlights how consumer vehicle buying behavior across both mature and emerging markets is changing and how manufacturers and dealers must respond to these changing dynamics to maintain a competitive… Continue
Added by Ralph Paglia on November 21, 2008 at 8:00am —
Chrysler LLC is overhauling its approach to online marketing and will begin rolling out its new strategy to its dealers in the next couple of weeks. Dealers will pay 40% - 60% less than the market price for leads and websites under the new program. The strategy also will integrate all of Chrysler's and its dealers' online marketing efforts. -… Continue
Added by Ralph Paglia on October 24, 2008 at 7:30am —
WWJ Technology Editor Matt Roush with the latest on innovation in Michigan.
Check it out... http://neosynergy.net/news_09032008.html
Added by Todd Ridley on September 4, 2008 at 12:39pm —