Added by Ralph Paglia on June 9, 2018 at 5:00am —
Highly Effective Social Media Management Tools That Get The Job Done While Saving an AutoMarketer's Time... and Sanity!
Are you looking for an all-in-one solution to manage your social media presence?
Perhaps you need a smarter way to manage multiple profiles and…
Added by Ralph Paglia on May 13, 2018 at 6:00pm —
The argument for social media as a highly effective automotive marketing tool is not new and I'm certain we don't need to waste energy or bandwidth defending it. The prediction that Facebook will be the most dominant online property of 2018 - even more pervasive than Google - should tip you over the edge if you're still… Continue
Added by Ralph Paglia on April 21, 2018 at 11:44am —
Customer care is an integral part of every successful car dealership’s winning formula...
Customer service is a way of building a better relationship with your customers, thus increasing… Continue
Added by Ralph Paglia on November 10, 2017 at 1:00am —
6 Spooky Social Media Statistics From Digital Airstrike That Will Scare Most Business Owners
We live in a world of ratings and reviews. It is the virtual word of mouth, only much more powerful. In fact, 88%…
Added by Ralph Paglia on October 16, 2017 at 8:00pm —
10 Social Media Hacks For Automotive Marketers
Let’s start with the bad news first. It’s tougher than ever to get content noticed.
Changes to Google search results pages have further obscured content organically, especially on competitive commercial… Continue
Added by Ralph Paglia on July 4, 2017 at 6:00pm —
Worst Social Media Advice and Tips Ever Given
A couple of years ago, Susanna Gebauer was a total social media fool. I mean, she registered on Facebook because her brother Jonathan and her founded an online based company – everybody was already there and talking, and she did not know how it all… Continue
Added by Ralph Paglia on June 20, 2017 at 10:00am —
Over the past ten years, Social Media has become a major part of many car dealership marketing budgets.
During the next five years, social media marketing budgets are projected to increase by 90%...… Continue
Added by Ralph Paglia on March 5, 2017 at 9:30am —
Automotive Marketers are Most Likely to Increase their Social Retargeting Advertising Spend in 2015-2016
Do you use retargeting? If not, you’re part of a small group of marketers who don’t, based on an August 2014 study by Marin Software.
Fully 88% of US marketers polled… Continue
Added by Ralph Paglia on July 2, 2015 at 2:00pm —
5 Big Problems with #AutoMarketing Professionals using Social Analytics
Added by Ralph Paglia on July 1, 2015 at 11:30am —
Key Tools to Navigate in the Social Stratosphere
Added by Ralph Paglia on May 20, 2014 at 12:30am —
Facebook Post Timing: Which Days of the Week Have the Best Engagement Rate Potential for Automotive Marketers?
Car Dealers and Automotive Marketing Professionals are less likely to… Continue
Added by Ralph Paglia on September 12, 2013 at 12:40pm —
Retailer Guide to connecting Social Media, Local Search and Mobile Marketing Tactics to create a more effective SoLoMo Strategy
Added by Ralph Paglia on December 21, 2012 at 2:00am —
Car Dealers Slow to Adopt Digital Marketing Tools; Not Sure About Social Media
It is not what ADM Professional Community Members want to hear, but we need to be aware of the perception challenges we still face and take every opportunity to overcome them...…
Added by Ralph Paglia on November 19, 2012 at 11:30am —
In Case You Missed This MySpace News Last Year:
Specific Media Acquires Myspace from NewsCorp
Added by Ralph Paglia on September 26, 2012 at 11:39pm —
Users of Smaller Social Sites Share, Consume More Content
Facebook isn’t the preferred social site for either sharing or consuming
Added by Ralph Paglia on August 26, 2012 at 7:30pm —
Social Signals Have Become Highest Correlating Factors with Increased Google SERP Rankings for Automotive Websites
Within the US, among 22 ranking factors identified, social signals account for 5 of the 6 most highly correlated with Google search results, … Continue
Added by Ralph Paglia on July 24, 2012 at 6:00pm —
Automotive Marketers Leverage Paid Social Media Sponsorships…
Added by Ralph Paglia on July 13, 2012 at 8:30am —
The State of Social Media and Social Media Marketing in the Second Half of 2012
Scott Monty from Ford Motor Company shared this presentation on Facebook and I found it so fascinating that sharing it with the ADM Community is well… Continue
Added by Ralph Paglia on June 28, 2012 at 9:30pm —
Facebook Grows Leading Share of Social Logins
Facebook (45%) was the #1 option in Q1 2012 for social logins among… Continue
Added by Ralph Paglia on May 4, 2012 at 2:00pm —