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All ADM Blog Posts Tagged 'Marketing' (820)


Agency
The 3 Most Important Components of Your SEM Strategy

For all of its complexities, the core of a successful paid search campaign is simple:

  • Create the right ad.…

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Added by Dane Saville on September 19, 2018 at 6:02am — No Comments

Affinitiv Completes Acquisition of Caldwell & Kerr Enterprises to Create a Full-Service Automotive Marketing Platform

https://www.technologypressreleases.com/wp-content/uploads/2016/12/cropped-pexels-technologypressreleases-1.jpeg

Strategic partnership enhances digital capabilities

for combined customer base

Chicago, IL- September 17, 2018- Affinitiv announced today the strategic acquisition of Caldwell & Kerr Enterprises.…

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Added by Scot Eisenfelder on September 17, 2018 at 7:00am — No Comments

Why Email Marketing is Important for Small Business



Countless brands around the world are using email marketing as their main business tool to attract their targeted audience, create more leads, and turn them into potential customers. The ultimate goal is to increase sales as much as possible. So, it's very important how they use their email marketing to 
improve the…

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Added by Vladimir Zivanovic on September 3, 2018 at 6:30am — No Comments

Digital Marketing Wild Ride for Dealer.com Team

“It’s been a wild ride with strong results,” Chris Smith of Dealer.com says of a program intended in part to get dealers more involved in…

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Added by Ralph Paglia on August 31, 2018 at 4:00pm — No Comments

Three Buyer Behaviors Automotive OEM Suppliers Should Know

Are you selling effectively to the B2B buyer?

In the last several years, the B2B buying process has changed dramatically. Buyer’s expectations have changed accordingly. Consequently, traditional sales processes are becoming less and less effective.

Selling to today’s savvy B2B buyer requires new thinking. Here are three factors that influence buyer behavior, and how to deal with…

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Added by Ernie Perich on August 27, 2018 at 7:00am — No Comments

How Major Auto Makers Use Fathers and Daughters to Turn Features into Benefits

It's a timeless story: a dad watches his little girl grow into an independent young woman. But no matter how many times a major auto maker tells it, we still can't help but grab the tissues to wipe our tears while we hit “share” on social media.…

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Added by Dana Detrick-Clark on August 22, 2018 at 9:25am — 2 Comments


Vendor
How To Build A Brand Community Using Social Media

Today, companies and brands are often unsure of what to post on social media and often resort to self-promotion, which to be honest is boring and one of the worst things you can do.

Social media when utilized correctly and with a purpose builds a community.

Brands that…

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Added by Carol Forden on August 2, 2018 at 11:00am — No Comments

Insights of Enhanced Digital Marketing in Compliance with Smart SMS Marketing Strategy

It’s no mystery in leading the marketing through SMS or Email etc. Clients can never come approaching you; you need to develop a relationship with them and which requires some effort.

People are now close to their mobile phones, tablets, etc. and carry them…

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Added by Sujain Thomas on July 31, 2018 at 3:30am — No Comments

Effective Marketing Techniques for Online Writers

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Added by Alexandra Grayson on July 30, 2018 at 2:30am — No Comments

How Automotive OEM Suppliers Can Utilize the Power of Jean-Claude Van Damme

YouTube product demos can give your brand a fighting chance.

Got a great product? Is it better than your competitors’…

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Added by Ernie Perich on June 25, 2018 at 8:30am — No Comments


Agency
Dealership Marketing Audit: Homepage to SRP Click-through Rate

Car shoppers should have a simple path to your website's SRPs. Your homepage should offer that streamlined process.

Is there a way I can tell if my homepage is driving people to my…

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Added by Dane Saville on June 18, 2018 at 12:00pm — No Comments


Vendor
7 Long-Term Benefits of Content Marketing

Want to set yourself apart from your competition?

One of the best ways to do so is to influence how your target market perceives your company, and publishing quality content online is a great place to start.

Research shows that 78% of consumers believe that companies…

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Added by Carol Forden on June 12, 2018 at 12:00pm — No Comments


Vendor
4 Marketing Trends That Will Disrupt The Auto Market

When was the last time you drove from dealership lot to dealership lot in the search for the perfect car?

You probably haven’t, like most people you did your research online before you stepped foot into a dealership, and you entered the dealership with the car model and extras you wanted already selected.

According to an Autotrader study, 88% of prospective…

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Added by Carol Forden on June 12, 2018 at 12:00pm — No Comments


Vendor
How To Grow Organic Visitors by Mapping Content to the Sales Funnel

Is your blog generating traffic but not generating revenue for your business?…

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Added by Carol Forden on June 12, 2018 at 9:50am — No Comments


Marketer
Check Out These Suggestions For Competitive Article Marketing Strategies

Article marketing doesn't have to be a mystery to you nor do you have to twist your mind around and around, trying to figure it out. The process can be quite simple, whether you use a service provider to offer you high-quality…

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Added by Cynthia Clare on June 7, 2018 at 9:00pm — 1 Comment

Social Media Marketing for Car Dealers; Inhouse, Outsource or Hybrid?

The argument for social media as a highly effective automotive marketing tool is not new and I'm certain we don't need to waste energy or bandwidth defending it. The prediction that Facebook will be the most dominant online property of 2018 - even…

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Added by Ralph Paglia on April 21, 2018 at 11:44am — No Comments

5 Creative Car Dealership Marketing Ideas You Haven’t Heard Of From Jazel

The team at Jazel had a blast showcasing some dealership marketing genius in…

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Added by Ralph Paglia on March 5, 2018 at 2:00pm — No Comments

Flick Fusion Reveals Three Biggest Misconceptions Auto Dealers Have About Video Marketing

Urbandale, IA—March 5, 2018—Flick Fusion today revealed the three biggest misconceptions that auto dealers have about video marketing. The three reasons auto dealers are not implementing video marketing strategies based on Flick Fusion’s internal research are: (1)…

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Added by Timmy D. James on March 5, 2018 at 6:00am — No Comments

Maryann Keller Calls Automotive Digital Marketing Shakeup Imminent

Is a Shakeup Imminent in the Automotive Digital Marketing Space?…

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Added by Ralph Paglia on March 1, 2018 at 1:30am — 1 Comment

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