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All ADM Blog Posts Tagged 'Marketing' (599)

From the Trenches - A Better Way to Get Reviews

 

Would you write a review for a hairstylist while he or she was cutting your hair?



It's not enough to be against something; one must offer an…

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Added by Tom Gorham on April 11, 2014 at 2:00pm — 11 Comments

FTC-Can't Touch This

On March 14, 2014 the Federal Trade Commission, put on it's big kid parachute pants on and took it back to the 90's- "Stop- It's Hammer Time!" They announced that they were charging the Abernathy Motor Company, and two of its principals.

 

Abernathy Motor…

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Added by Arlene Peña on April 8, 2014 at 9:03am — No Comments

What are YOUR Content Marketing Triggers?

Every Piece of Content a Car Dealer or Automotive Marketing Professional Publishes Starts With a Trigger...

What’s Yours?

One of the ideas…

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Added by Ralph Paglia on April 5, 2014 at 4:30pm — No Comments

Social Marketing Success Kit From Marketo

Our Friends at Marketo Created a "Social Marketing Success Kit"

Discover how to drive new and used car business opportunities along with growing service department revenue through…

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Added by Ralph Paglia on March 25, 2014 at 8:22pm — No Comments

Facebooks quarterback sneak, the hidden update.

Over the last few weeks, Facebook has been buzzing as it rolls out new features and updates. Some are aimed at creating a better experience for users, like the updated look of the timeline, while others, such as the identification of which administrator posted on a page are useful for page owners.

 

I rather enjoy the look of the new timeline. The larger images and grouping of similar items side-by-side do improve the experience from my perspective.

 …

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Added by Erika Kay Simms on March 21, 2014 at 11:28am — 8 Comments

The Continued Shift Towards VDP Marketing

For the last couple of years, the act of driving more people to vehicle details pages has been a focus for many dealers and marketing companies. From PPC to SEO, social media to website plugins, technologies within the automotive vendor world has been in a constant shift towards driving more traffic…

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Added by Tyson Madliger on March 19, 2014 at 9:06pm — 7 Comments

Social Media Marketing Tactical Checklist for Execution by Dealership Resources

INFOGRAPHICS DETAILS:

Sensible Social Media Daily Tactical Action Items Checklist

v2.0 For Regional and Local…

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Added by Ralph Paglia on March 5, 2014 at 12:39am — 13 Comments

Display your prices in AutoCoin.

It has been established that Crypto Currencies, Digital Gold, etc are HOT.  A dealership could gain from that by displaying prices in AUTOCOIN.  AutoCoin.org has been creating a BitCoin like brand specific made to attract Automotive Buyers and Sellers.  What fits the automotive industry so well, no one knows what AutoCoin is worth, unless you see the last trade.  A customer will have to ask "How much is that Car?" and we all know if a Customer asks how much, you have a possible…

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Added by Travis Mitchell on March 1, 2014 at 10:03am — No Comments

Klout Starts Providing Content Marketing Value Added Services to Users

Thanks to getting some "K-Love" from several ADM Professional Community members, which I wanted to return in kind, I logged into Klout for the first time in quite awhile yesterday.

I was surprised to see a dramatically different user interface compared to the last time I logged in and then was thrilled to…

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Added by Ralph Paglia on February 18, 2014 at 12:00am — 1 Comment

2013 Recap of Auto Industry Marketing Wins and Near Misses

Automotive 2013 Recap:…

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Added by Ralph Paglia on February 15, 2014 at 6:00am — 1 Comment

Infographic | Why You Needed to be Mobile-Ready Yesterday

Some interesting numbers showing the meteoric rise of mobile devices and why your website needs to be mobile-ready.

 

++ Click Image to Visit ClickedStudios.com ++…



Why You Needed To Be Mobile-Ready Yesterday

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Added by Chris Spohr on February 10, 2014 at 3:42pm — No Comments

After the Super Bowl Commercial for Automotive Digital Marketing

A video we did that takes on the acronyms/abbreviations of the Auto Industry and Digital.  Enjoy!    

 

Good Selling,

Jim Flint, President and Founder Local Search Group

 …

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Added by Jim Flint on February 5, 2014 at 7:07am — 1 Comment

Does Website Appearance Matter?

 

In this infographic, you’ll learn if your website’s appearance really does matter. 

 

Link to Infographic

 …

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Added by Chris Spohr on February 2, 2014 at 5:47pm — No Comments

Infographic: Social Media Impact on Business Decision Makers

Social Media is an Important part of Business and Marketing Plans.

Your dealership's customers are Social Media users and online consumers... They are using social media more frequently before making vehicle…

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Added by Ralph Paglia on January 24, 2014 at 10:17pm — No Comments

Driving Customers Away: Bad Marketing Is Not Simply Ignored - Use Social Logins

Automotive Consumers Don’t Just Ignore Irrelevant Marketing Messages from Car Dealers… They Take Action!

Almost all car buying consumers and service customers claim to have received…

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Added by Ralph Paglia on January 20, 2014 at 10:00pm — 2 Comments

What is Automotive Showrooming?

I have a confession to make, I'm a showroomer.

The Denver Post in the United States ran an interesting article recently entitled "Stores make peace with "show…

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Added by Joshua Pullan on January 6, 2014 at 1:00am — 7 Comments

Jason Good Joins CarChat24 as VP Marketing and Alliances

CarChat24 Announces Jason Good as Vice President of Marketing and Strategic Alliances

CarChat24 Staffed Chat Services for Car Dealers Palm Harbor, FL - ChatLead.com, Inc/CarChat24, a leader in 24/7 Staffed Auto Dealer Chat Support, and Dealer Chat Software as a Service, announced today the appointment of Jason Good as Vice President of Marketing and Strategic…

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Added by Ralph Paglia on December 28, 2013 at 11:00am — No Comments

Why Digital Marketing and Advertising are Finally Coming Together in 2014

To paraphrase the immortal movie icon, Ferris Bueller, "The Internet moves pretty fast. If you don't stop and look around once in a while, you could miss it."

That seems to be the case with many digital marketing practices, particularly in the realm of advertising versus marketing. Oddly…

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Added by J.D. Rucker on December 23, 2013 at 5:00am — No Comments

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