Professional Community for Car Dealers, Marketing, Advertising and Sales Leaders
Almost every dealership has some degree of training, from the manager telling the salesperson, “Here’s how to do a foursquare, now go get an up,” to a more structured and professional routine, perhaps from an outsourced vendor. The problem is, this training can be inconsistent. Or, due to high turnover, the managers simply…
Added by John Wingle on September 6, 2018 at 7:14am — No Comments
A recent blog article by myKaarma CEO & Founder Ujj Nath, posing a great question, “Are QR codes a technology asset or failure?” motivated me to respond with my own viewpoint on this matter, as it is a divisive topic for…
Added by John Wingle on August 17, 2018 at 7:09am — No Comments
It’s probably not news to you that, while customers like having new cars, many dislike the dealership experience. And, that dislike often immediately begins from the first moment they arrive and are basically accosted by 10 salespeople approaching their vehicle as they pull onto the lot – yes, that’s mostly an exaggeration,…
Added by John Wingle on July 11, 2018 at 6:56am — No Comments
For Philadelphia, Louisville, Long Island & Northern New Jersey auto dealers, creating on-the-lot merchandising materials is now a breeze
Saint Petersburg, FL July 9, 2018 –…
ContinueAdded by John Wingle on July 9, 2018 at 6:30am — No Comments
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Automotive Digital Marketing
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