Professional Community for Car Dealers, Automotive Marketers and Sales Managers
Keep in mind the Local Search Expert Quiz is just for fun. That said, we've established the following guidelines to help judge your results.
Added by Manny Luna on May 8, 2015 at 1:00am — No Comments
A video we did that takes on the acronyms/abbreviations of the Auto Industry and Digital. Enjoy!
Jim Flint, President and Founder Local Search Group
Added by Lenny Gomez on June 18, 2013 at 9:09am — No Comments
Added by Lenny Gomez on June 13, 2013 at 1:26pm — No Comments
More and more customers are using their mobile devices and tablets to access the internet but also perform web searches looking for information. Mobile Advertising is just beginning to be used as an effective online marketing channel and SMDigital has over 10 years of Mobile Marketing Experience.
The year 2015 is one that Personal Computers will remember. It is expected that the number of users accessing the Internet via mobile devices such as Smartphones and tablets will outpace…
Added by Lenny Gomez on June 13, 2013 at 7:49am — No Comments
With Google acquiring Waze (http://adage.com/article/digital/google-wanted-waze-local-ad-market-mobile/242041/), I'm curious if any dealerships have looked into geo-based mobile advertising with Waze. The minimum spend is only $50…Continue
Added by Charlie Bass on June 13, 2013 at 7:00am — No Comments
Local SEO Marketing is important for businesses to use as a digital marketing strategy because people generally use Google and other search engines to find local business information such as directions, coupons, menus and telephone number.…
Added by Lenny Gomez on June 11, 2013 at 7:20am — No Comments
Added by Lenny Gomez on June 10, 2013 at 6:05pm — No Comments
Facebook has been a challenging venue for marketers and advertisers ever since it started really getting popular in 2009. At that time, it was clear that it was the social network to beat and the company started trying to cash in with different types of advertising options. Most of them failed miserably for the same reason that many marketers continue to fail today: people go to Facebook to be…Continue
Added by J.D. Rucker on May 12, 2013 at 6:00am — No Comments
If you have a business page setup on Facebook and looking to gain more local people on your page as well as spread your brand further within your community, Facebook Nearby is a new mobile location based feature that has been helping profiles thus far but as of last month, Facebook decided to add a global update…Continue
Added by Erin Ryan on January 12, 2013 at 9:00am — No Comments
Added by Lenny Gomez on January 4, 2013 at 5:47pm — No Comments
Facebook roughly has about 1 Billion Users. Here in the Local Palm Beach County Market, there are 207,940 Local Facebook Users from the age of 18 to 60 Male + Female with, "Include Cities Within Option" OFF.…Continue
Added by Lenny Gomez on December 27, 2012 at 7:30am — No Comments
Added by Lenny Gomez on December 26, 2012 at 8:22am — No Comments
Retailer Guide to connecting Social Media, Local Search and Mobile Marketing Tactics to create a more effective SoLoMo Strategy…Continue
It was one of the most used made-up words of 2012 (and in many cases, one of the most annoying). Just about every marketer in and out of the automotive industry used some variation of "SoLoMo" (Social/Local/Mobile) in a blog post, video, presentation, or declaration of things to come. The underlying concept - that many people and the sites…Continue
Foursquare has quietly been making moves that will have a major impact on local businesses and local internet marketing. The service is already used to check in at a variety of places, and now their…Continue
Added by Timothy Martell on November 13, 2012 at 10:00am — No Comments
------> REBUTTAL <------
PCG's Google+ Local Business Reviews Article
Article: Google+ Local Business Reviews
Title: RADIUS Guidelines To Avoid Review Spam Penalties…Continue
Added by Dan Weik (pronounced wick) on August 28, 2012 at 5:37pm — No Comments
With the introduction of Google Places a couple of years ago, and now with Google's launch of Google+ Local and further integration of localized search results, SEO optimization has yet another twist to consider: how localization affects your SEO rankings.
You may first ask: What is "Local SEO"? For those of you not familiar with this term, let me provide a brief explanation.
When you go to Google.com and do any search, you will notice on the search…Continue
Added by Vickie Gibbs on August 16, 2012 at 6:29am — No Comments
Google recently released guidelines for their Google+ Local Pages, outlining what you can and can’t do with the main picture on your Local page. It is important to stay on top of these announcements from Google, make sure you read over these guidelines to make sure you aren’t hurting your local page, it could…Continue
Added by Timothy Martell on August 9, 2012 at 5:40am — No Comments