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All ADM Blog Posts Tagged 'Keywords' (7)

Google To Encrypt All Keyword Searches- Don't Panic!

I have already received several calls today from dealers worrying about Google hiding keyword information. There are two things…


Added by Tony Weaver on September 24, 2013 at 2:30pm — 1 Comment

Having More Keywords is Better than Higher Individual Rankings


It’s this simple. When given the choice between being ranked in the top 5 for good keywords or being ranked #1 for a great keyword, I will (after asking for further qualifications and some examples) almost always opt for the former. Search has changed dramatically in the last couple of years. As a result, above the fold for many is normally…


Added by J.D. Rucker on January 11, 2013 at 6:30am — No Comments

Four Keys to Automotive SEO from a Guy in the Trenches

Men in the Trenches

The other day I was in a meeting with a potential client. We were discussing automotive SEO best practices and the way that the search engines are changing the way they rank. We talked about the best ways a dealer can stay ahead of their competition for their current keywords while moving up in the competitive keywords in the area.…


Added by J.D. Rucker on December 27, 2012 at 6:00am — 1 Comment

Car Dealer SEO Mistakes: Stagnant Keywords


There’s a plethora of articles, tips, and techniques about automotive SEO that fill blogs, webinars, and training courses. Everyone has opinions about what works best and how to help dealers rank better in search. The biggest mistake that dealers (and their vendors) often make isn’t in the SEO techniques themselves but rather in the underlying keyword principles.…


Added by J.D. Rucker on December 24, 2012 at 7:00am — No Comments

Using Keywords in Press Releases to Drive Traffic

You already know how press releases on your dealership's news or accolades can boost awareness of your store, but what do you know about keywords? David Meerman Scott, in his book, The New Rules of Marketing & PR, tells us to create your press releases based on your customers' problems:

"A great way to start thinking like a publisher and to create news releases that drive action is to focus on your customers' problems and then create and deliver news releases accordingly. Use the… Continue

Added by Ralph Paglia on June 17, 2008 at 4:00pm — No Comments

Does Having Automotive Keywords in Your URL's Give You a Search Engine Advantage?

SEO Question : Are keywords in URL and domain names important? And how does it differ across various search engines? Although this would seem to be a very basic question, I’ve been asked this many times by automotive digital marketing proessionals. For years, this question has also been frequently asked in many forums and blogs; whether keywords in URL and domain names are important and how each search engine treats such domain… Continue

Added by Ralph Paglia on May 23, 2008 at 7:30am — 4 Comments

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