Professional Community for Car Dealers, Marketing, Advertising and Sales Leaders
Question: What does an Internet Representative do?
Answer: They answer email leads and make appointments.
Question: What if email leads decline?…Continue
Don't ask for a manager when you want an Internet salesperson or BDC person.…Continue
Is it good, or is it bad?
I've been saying for some time that wearable computers will revolutionize marketing. Consider walking down the street and every…Continue
Added by Tom Gorham on February 26, 2013 at 7:19pm — No Comments
"The future's in the air, I can feel it everywhere,
Blowing with the wind of change"
I am a firm believer that AutoCon2012 will be the biggest event of this year, eclipsing all others including the DigitalDealer Conference. So when I received a request to submit a Speaker's submission, I was humbled and honored at the same time. My first thought was, "What would I talk…Continue
Just thought I would give you an update on my LinkedIn profile because it really defines me. I began writing on ADM, not to become a superstar. I came to share my experiences and reassure people who are going through the same experiences that they are worthy and, to me, they are superstars.
2012 – the year that makes or breaks you! This is the year of natural selection… survival of the fittest.
2011 was to be the year of digital, and in many…Continue
The world is full of people whose notion of a satisfactory future is, in fact, a return to the idealized past. Robertson Davies,
In mid 2000, my General Manager told me, “I don’t like you. I don’t like the Internet. It’s a waste of time. You should be taking “Ups” not photographs of cars. I want to see you on the floor, not in front of a…Continue
One thing I have learned in the automotive Internet world over the past 13 years:
All truth passes through 3 stages.
( A quote by Arthur Schopenhauer)
When I first started selling cars via the Internet, most ridiculed it saying, "You can't sell cars over the…Continue
Back in the mid-90s, I joined in on what we called the wild, wild web. And it was wild. There were no rules, no major search engines, and most of all, no experts to tell us how to do things. We were free to experiment… and we did. It was a time when one creative soul could fashion an Internet strategy and create an Internet department. And all that time, there were those who…Continue