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All ADM Blog Posts Tagged 'Internet' (178)

How to Communicate with Mobile Customers

It’s becoming more common for customers to shop, communicate and conduct daily business using their mobile devices.

If you are selling cars in a dealership, I’m guessing you’ve received many responses from…

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Added by Josh Vajda on February 27, 2013 at 6:00am — 4 Comments

From the Trenches... Coming Soon... Always On

Is it good, or is it bad?

 …

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Added by Tom Gorham on February 26, 2013 at 7:19pm — No Comments

How to Deal with the “Just Give Me the Price” Objection

It’s the classic prisoner’s dilemma, to tell or not to tell. Two suspected criminals are separated into two different rooms, and given their options:



  1. If neither of them betrays each other, they both go free

     
  2. If one betrays the other,…
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Added by Josh Vajda on February 5, 2013 at 9:30am — 7 Comments

Payment Pro℠ Transforms Customer Experience on Auto Dealer Websites, Providing Real Payments While Protecting Privacy

AutoUSA Internet Sales Solutions (www.autousadealers.com) announced today that its recently launched website conversion tool, Payment Pro℠, is transforming the customer buying experience on auto dealership websites.

A vital part of the buying process for…

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Added by Josh Vajda on February 4, 2013 at 7:30am — No Comments

From the NCM Institute Blog: Auto Dealership F&I Sets the Stage for a Successful 2013 by Rebecca Chernek

If you haven’t already done so, it’s that time to review your 2012 performance in detail. In what areas did you fall short of your goals and why? Where could you have generated greater gains and how? Don’t allow January to slip by without these facts in writing and a discussion of how you can best move forward in 2013.

A common F&I pay plan in the automotive industry is known as the grid. It compensates managers based on their per vehicle retail performance and products sold…

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Added by Garry House on February 1, 2013 at 12:50pm — 1 Comment

2 Reasons Why Data Will Help You Grow Your Business

Those who know me would likely agree that I am a massive data junkie. Don't believe me? My twitter profile even says it so it must be true! I'm not exactly sure when or how my…

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Added by Michael Cirillo on January 19, 2013 at 7:30pm — No Comments

From the Trenches - Winds of Change

 

"The future's in the air, I can feel it everywhere,

 Blowing with the wind of change"

 

We tend to think of change in the automotive business in isolated terms. Some say the Internet has…

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Added by Tom Gorham on January 6, 2013 at 1:30pm — 2 Comments

Five Types of Video to Include in Your 2013 Marketing Plan

It’s pretty well known that YouTube is the second largest search engine with more than 4 billion views per day.

While your dealership isn’t likely to produce the next “Gangnam Style” YouTube sensation, your presence on and…

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Added by Josh Vajda on January 2, 2013 at 3:00pm — 13 Comments

From the NCM Institute Blog: It's Time to Raise the Bar for Automotive Internet Closing Ratios

In the second quarter of 2012, the NCM Institute (NCMi®) formed a training partnership with Automotive Internet Management (AIM). As of last week, AIM has conducted four “Bridging the Internet Sales Gap” training workshops under NCMi sponsorship. After personally auditing two of these sessions and receiving client-dealer feedback from all of the…

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Added by Garry House on December 14, 2012 at 8:00am — No Comments

Five Tips to “Just Get ‘Em In"

One of the first leads we received when we first started the Internet Department was from 3 hours away on a new Pathfinder. After an initial back and forth via email and a productive phone call, the salesperson went to the manager for some availability and pricing information. “Just get them in,” was the answer.…

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Added by Josh Vajda on December 12, 2012 at 2:30pm — 1 Comment

Top Ten Tips From “The Best” at Digital Dealer

In October, we facilitated a panel called “The Five Things in Common That Successful Internet Departments Share” at the 13th Digital Dealer Conference & Exposition in Las Vegas. We were thrilled to have over 200 attendees and want to thank our panelists for doing a great job. We decided to share some tips from our panelists for the benefit of all who couldn’t make it to the conference in hopes that you’ll find it as helpful as the attendees did.

 

Our panelists…

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Added by Josh Vajda on December 4, 2012 at 7:48am — No Comments

There Is No Time Like Today To Make A Change

Change. Change can be a scary and powerful word. A word that many of us say that we embrace yet when it comes down to the brass tacks we end up putting off the decision that brings about change. You often say, “I’ll wait till after the first of the year,” or “ We will…

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Added by Jason Parman on November 27, 2012 at 6:30am — 5 Comments

Are You Selling or Are You Buying?

Are You Selling or Are You Buying?

 

Have you ever had this conversation?

 

You: “Hi Mr. Customer, it’s me John from ABC Chevy and I just wanted to follow-up with you to see if you are still in the market for that 2010 Chevy Silverado that you e-mailed me…

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Added by Jason Parman on November 15, 2012 at 8:42am — 11 Comments

Foursquare Facebook Updates

Foursquare has quietly been making moves that will have a major impact on local businesses and local internet marketing. The service is already used to check in at a variety of places, and now their reach…

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Added by Timothy Martell on November 13, 2012 at 10:00am — No Comments

What You Should Expect Out of A Phenomenal BDC Center!

Five Important Benefits for Car Dealerships with High Performance Business Development Centers (BDC)

 

1. Accountability:

First and foremost and good, functional BDC center…

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Added by Jason Parman on November 12, 2012 at 10:30am — 3 Comments

Negative Matching in Campaigns

Well, it looks like Mitt Romney wasn’t able to knock out the incumbent Barack Obama. Whether this news makes you celebrate or despair, there are lessons to be learned from how both sides managed their…

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Added by Timothy Martell on November 7, 2012 at 5:30am — No Comments

AutoUSA and DriveItNow® to Present Benefits of Online Payment Marketing at Kain Automotive Training’s “Clients & Friends Workshop”

Fort Lauderdale, FL – November 6th, 2012— AutoUSA Internet Sales Solutions (www.autousadealers.com) announced today that Tarry Shebesta, President of DriveItNow®, will present at the Kain Automotive Training’s 8th annual “Clients & Friends Workshop” to be held…

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Added by Holly Forsberg on November 6, 2012 at 9:30am — No Comments

What’s Your Dealership’s Average Front-End Gross Per Vehicle?

This is the third in a series of blogs I’ve been writing on metrics: in my last blog we discussed the average percentage of sales in dealerships that can be attributed to Internet leads. This week, I’d like to talk about average front-end gross per vehicle.

 

In a recent survey we conducted, we asked dealerships representing all types of makes…

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Added by Josh Vajda on October 17, 2012 at 10:41am — 1 Comment

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