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Internet Sales 20…
Added by Sean V. Bradley on March 4, 2013 at 11:47pm — No Comments
If you are selling cars in a dealership, I’m guessing you’ve received many responses from customers with the signature “sent from my iPhone/4G-LTE smartphone/mobile…Continue
Is it good, or is it bad?
I've been saying for some time that wearable computers will revolutionize marketing. Consider walking down the street and every…Continue
Added by Tom Gorham on February 26, 2013 at 7:19pm — No Comments
Added by Ralph Paglia on February 14, 2013 at 9:42pm — No Comments
AutoUSA Internet Sales Solutions (www.autousadealers.com) announced today that its recently launched website conversion tool, Payment Pro℠, is transforming the customer buying experience on auto dealership websites.
A vital part of the buying process for…Continue
Added by Josh Vajda on February 4, 2013 at 7:30am — No Comments
If you haven’t already done so, it’s that time to review your 2012 performance in detail. In what areas did you fall short of your goals and why? Where could you have generated greater gains and how? Don’t allow January to slip by without these facts in writing and a discussion of how you can best move forward in 2013.
A common F&I pay plan in the automotive industry is known as the grid. It compensates managers based on their per vehicle retail performance and products sold…Continue
Those who know me would likely agree that I am a massive data junkie. Don't believe me? My twitter profile even says it so it must be true! I'm not exactly sure when or how my…Continue
Added by Michael Cirillo on January 19, 2013 at 7:30pm — No Comments
"The future's in the air, I can feel it everywhere,
Blowing with the wind of change"
While your dealership isn’t likely to produce the next “Gangnam Style” YouTube sensation, your presence on and use of YouTube can be part of a successful online…Continue
In the second quarter of 2012, the NCM Institute (NCMi®) formed a training partnership with Automotive Internet Management (AIM). As of last week, AIM has conducted four “Bridging the Internet Sales Gap” training workshops under NCMi sponsorship. After personally auditing two of these sessions and receiving client-dealer feedback from all of the…Continue
Added by Garry House on December 14, 2012 at 8:00am — No Comments
One of the first leads we received when we first started the Internet Department was from 3 hours away on a new Pathfinder. After an initial back and forth via email and a productive phone call, the salesperson went to the manager for some availability and pricing information. “Just get them in,” was the answer.…Continue
In October, we facilitated a panel called “The Five Things in Common That Successful Internet Departments Share” at the 13th Digital Dealer Conference & Exposition in Las Vegas. We were thrilled to have over 200 attendees and want to thank our panelists for doing a great job. We decided to share some tips from our panelists for the benefit of all who couldn’t make it to the conference in hopes that you’ll find it as helpful as the attendees did.
Added by Josh Vajda on December 4, 2012 at 7:48am — No Comments
Change. Change can be a scary and powerful word. A word that many of us say that we embrace yet when it comes down to the brass tacks we end up putting off the decision that brings about change. You often say, “I’ll wait till after the first of the year,” or “ We will…Continue
Are You Selling or Are You Buying?
Have you ever had this conversation?
You: “Hi Mr. Customer, it’s me John from ABC Chevy and I just wanted to follow-up with you to see if you are still in the market for that 2010 Chevy Silverado that you e-mailed me about yesterday? I have a 2PM appointment slot open just…Continue
Foursquare has quietly been making moves that will have a major impact on local businesses and local internet marketing. The service is already used to check in at a variety of places, and now their reach will be expanding.
The first new feature is the…Continue
Added by Timothy Martell on November 13, 2012 at 10:00am — No Comments
First and foremost and good, functional BDC center…Continue
Well, it looks like Mitt Romney wasn’t able to knock out the incumbent Barack Obama. Whether this news makes you celebrate or despair, there are lessons to be learned from how both sides managed their internet marketing during the campaign. I’ve covered a few…Continue
Added by Timothy Martell on November 7, 2012 at 5:30am — No Comments
Fort Lauderdale, FL – November 6th, 2012— AutoUSA Internet Sales Solutions (www.autousadealers.com) announced today that Tarry Shebesta, President of DriveItNow®, will present at the Kain Automotive Training’s 8th annual “Clients & Friends Workshop” to be held November 13th – 15th in Lexington, Kentucky.…Continue
Added by Holly Forsberg on November 6, 2012 at 9:30am — No Comments
This is the third in a series of blogs I’ve been writing on metrics: in my last blog we discussed the average percentage of sales in dealerships that can be attributed to Internet leads. This week, I’d like to talk about average front-end gross per vehicle.
In a recent survey we conducted, we asked dealerships representing all types of makes…Continue