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All ADM Blog Posts Tagged 'Internet' (167)

How To Use The Internet To Get Yourself Fired

10 computer-related…

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Added by Ralph Paglia on September 7, 2014 at 5:00am — No Comments

Data Breaches: Why Dealers Should Be Concerned

Earlier this month, the New York Times reported that a crime ring in Russia has “amassed the largest known collection of Internet credentials,…

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Added by Scott T. Joseph on August 21, 2014 at 5:00am — 2 Comments

From the Trenches - The Decline of Email Leads

Question:  What does an Internet Representative do?  

Answer:  They answer email leads and make appointments.

Question:  What if email leads…

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Added by Tom Gorham on July 6, 2014 at 12:30pm — 28 Comments

Sales Trends in 2014: Q&A from AutoUSA's STAR Leader

1. Sales wise 2013 seemed like a strong comeback year for the industry.  What activities or trends do you think helped dealers this year?

 

This year has been great and the auto industry will probably finish with an annualized selling rate of close to 16…

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Added by Phil DuPree on January 1, 2014 at 12:00pm — No Comments

Win the Customer Now to Maximize Your Year-End Sales

It's been a great year for car sales, and if you're like most dealers, you want to close out the year strong.

What is your Internet marketing department doing to ensure that ready-to-buy customers will choose to visit your…

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Added by Josh Vajda on December 17, 2013 at 7:00am — No Comments

Financing Tools Deliver the Most Valuable Website Leads, According to Auto Dealer Internet Marketing Survey by AutoUSA

Fort Lauderdale, FL – November 11th, 2013 — AutoUSA Internet Sales Solutions (www.AutoUSADealers.com) today announced the results of its 2013 annual auto dealer Internet Marketing survey. Financing tools such as online credit applications and trade-in calculators deliver the most valuable website leads, according to respondents. Other significant results from the survey identify…

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Added by Josh Vajda on November 11, 2013 at 9:12am — 3 Comments

Payment Pro℠ Delivers Better Closing Rates and Lower Cost-per-Sale Than Other Lead Sources for Nielsen Auto Group

Booth #326, Digital Dealer Conference & Exposition

Fort Lauderdale, FL – October 14th, 2013 — AutoUSA Internet Sales Solutions (www.AutoUSADealers.com) today announced that Nielsen Auto Group is achieving better closing rates and lower cost-per-sale on leads generated by Payment Pro℠ than on leads generated by any other source. The five-store group based in northern New Jersey delivers closing rates from…

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Added by Josh Vajda on October 14, 2013 at 8:19am — No Comments

Stop Focusing on Search and Start Focusing on Conversion!

Most Internet marketing experts will agree that driving traffic to your website results in the most valuable leads you can get – if you can convert visitors into leads.

Just like the old adage, “volume is vanity, gross is sanity,” your website…

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Added by Josh Vajda on October 11, 2013 at 7:00am — 8 Comments

Automotive Internet Sales Coordinator Sets 44 Appts 39 Shows Sells 23 Her First Month

 

Automotive Internet Sales Coordinator Sets 44 Appts. 39 Shows And Sells 23 Her First Month!!



Lauren had a 88% show ratio and a 58% sold ratio for her first month as a automotive internet sales coordinator!!



Lauren understands how important it is to have a strategic follow up process in place to maximize every opportunity in the E-Commerce…

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Added by J.R. Batchelor on October 2, 2013 at 10:30am — 5 Comments

Survey Still Open! Don't Miss Your Chance to Win $300!

It's that time again! AutoUSA is collecting responses to its annual Fall Internet Marketing survey.

Sales Managers, Sales Directors, Internet Sales Managers, BDC Managers, Internet Directors, General Managers, dealer principals and others involved in auto dealership Internet Marketing are invited to…

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Added by Josh Vajda on October 1, 2013 at 10:00am — No Comments

Take Our Survey for a Chance to Win $300!

It's that time again! AutoUSA is collecting responses to its annual Fall Internet Marketing survey. Sales Managers, Sales Directors, Internet Sales Managers, BDC Managers, Internet Directors, General Managers, dealer principals and others involved in auto dealership Internet Marketing are invited to participate.

 

The survey is just 15 questions and will take less than 15 minutes to complete. When all responses are collected, we will randomly select one survey participant to…

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Added by Josh Vajda on September 11, 2013 at 7:33am — No Comments

How to Leverage Three Credit Trends Affecting Auto Sales

2013 is shaping up to be a good year for auto retailers, with sales expected to top 15 million for the first time since 2007. Several contributing factors to this success are credit-related, with more consumers qualifying for loans, lengthier terms and rising interest rates.

 

In its June 2013 State of the Automotive Finance report, Experian documents that subprime loans are on the rise again and that consumers within all credit tiers were able to obtain financing in Q1…

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Added by Josh Vajda on August 27, 2013 at 9:54am — No Comments

Millennials Will Soon Be Buying More Cars. Here’s How to Sell to Them.

Back in 2009, the team of Mike and Maaike, the designers behind Google’s G1 Phone among other innovations, released a concept design for the car of the future. Lost behind the futuristic glass enclosure and auto-drive capabilities were the reasons they undertook the project: “Freed from the monotony of driving, we can enjoy quality time while in transit: socializing, gaming, movies, business, videocalls, web surfing, sleeping or discovering new places with powerful voice controlled search…

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Added by Josh Vajda on July 16, 2013 at 7:39am — 4 Comments

From the Trenches - Dealers - Don't Misrepresent Your Job Listings

 

Don't ask for a manager when you want an Internet salesperson or BDC person.…

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Added by Tom Gorham on June 17, 2013 at 10:10pm — 2 Comments

You Must Fish Where The Fish Are!!

As we all know over 90% of consumers are online when researching and deciding which vehicle that he/she want's to purchase which leads to the inevitable that we must fish where the fish are.  Research reveals that effective Internet advertising not only provides dealers with greater reach to car…

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Added by J.R. Batchelor on June 13, 2013 at 9:13pm — No Comments

Lifting the Veil: Where do my leads come from?

When a lead arrives from one of your suppliers, do you ever question its origin?

In the initial days of the Internet, it was fairly straightforward. There were few options for the consumer online, and most leads arrived…

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Added by Josh Vajda on June 13, 2013 at 9:00am — 5 Comments

From Online Marketing to Online Sales: Shop-By-Payment Fills The Gap

As our industry looks to the future, many experts claim the next logical step from online marketing is online sales: that is, completing the car sales process, or as much of it as possible, online. According to an IBM study last year, 21% of new car buyers never test drove a car before purchasing it, that percentage is likely to grow. In 2012, CNW Research stated that only 13% of millennials say a new vehicle ranks as the number one product projecting enviable status. This utilitarian…

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Added by Josh Vajda on June 6, 2013 at 9:26am — 5 Comments

Five Benefits of Shop-By-Payment Tools

I’ve often advocated in my blogs the benefits of quoting a price to customers who submit leads with a price inquiry. If the customer is submitting leads to more than one dealership, not providing the price will likely eliminate you from consideration.

 

Yet, according to CNW Marketing Research, 70.5% of people finance their cars. That means the vast majority of Internet leads will take the…

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Added by Josh Vajda on May 29, 2013 at 8:00pm — 2 Comments

Thinking About Buying a New CRM? Read This Reality Check First!

You may be wondering why the president of a dealership management system (DMS) company is talking about CRMs. It’s not because I want to sell you a CRM. It’s because one of the most frequently asked questions I get from customers is, “What do you think about such and such CRM?”

 

The first thing I always answer is, “Why do you want to switch?”

 

The reasons I get vary and often include: “Well, our new Internet Sales Director thinks that CRM is better,” or “Our…

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Added by Mike Esposito on May 8, 2013 at 10:19am — 3 Comments

It's 9:00 AM - Do You Know Where Your Inventory Is?

DID YOU AUTHORIZE YOUR INVENTORY TO BE POSTED ON ANTI-DEALER OR HOSTILE WEBSITES?

5:00 AM…

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Added by James A. Ziegler on May 2, 2013 at 11:30am — 35 Comments

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