Americans are slowly turning…
Professional Community for Car Dealers, Marketing, Advertising and Sales Leaders
It's a timeless story: a dad watches his little girl grow into an independent young woman. But no matter how many times a major auto maker tells it, we still can't help but grab the tissues to wipe our tears while we hit “share” on social media.…
Added by Ralph Paglia on May 13, 2018 at 7:00pm — No Comments
2018 is off to a great start for the automotive market! Site visits have increased globally, with strong growth in leads and higher overall site engagement.
With first-party data gathered from more than 350 auto manufacturers and dealer websites across more…
Added by Ralph Paglia on May 7, 2018 at 11:30pm — No Comments
Added by Ralph Paglia on August 23, 2017 at 6:00pm — No Comments
Smartphones once again ramped up their influence last year as devices used to visit websites, with their share of visits growing across key industries, reports Adobe Digital Index in its latest “…Continue
There is no wonder why the auto industry is fueling engagement from all over social media, thanks to their social media strategy and amazing marketing skills which plays an important role for generating leads.
The most common sites that are widely used by…Continue
Added by Radio Vision on October 16, 2016 at 11:30pm — No Comments
Added by Larisa Bedgood on August 16, 2016 at 6:24am — No Comments
Each day consumers spend a little more than 3 hours on their smartphones – and that’s not even making calls. The innovation of mobile technology has forever changed the course of history, and generations…Continue
Added by Larisa Bedgood on July 19, 2016 at 5:07am — No Comments
I’m sure I’m not the only one working in digital marketing in the auto industry who has heard “this is the year of mobile”, every single year for the past 5 years.
Most people saying that in the past few years have been wrong, and right at the same time.…
Added by Michael Thomas on July 5, 2016 at 12:30pm — No Comments
Sticks and stones may break my bones, but words can never hurt me, right? Wrong. Weak, or, wimpy words are an epidemic that needs to be put to rest.
Respect is something we all want to gain within our every day lives and within our professional lives. Eliminating any aspect that could take away from that is essential. One of the biggest things we…Continue
Added by Paul Potratz on September 19, 2015 at 4:30pm — No Comments
Currently, the automotive industry is at an all time high for vehicles sold. Yet, as the old saying goes, what goes up must come down. Our team is confident not only in ourselves, but our clients as well. We are watching the stock market closely in anticipation of a curveball headed our way.
In 2008 the Stock Market and economy took a large hit,…Continue
Added by Paul Potratz on September 10, 2015 at 6:17am — No Comments
Email Marketing is an important strategy, which when performed properly and effectively, it will set you above the rest of the competition. Our team has outlined their Best Practices, which formulate and structure our Email Marketing.
BUILD ACCURATE & TARGETED LISTS
This is the most important rule when sending emails for any…Continue
In this edition, learn what 3rd party vendor is changing its brand identity, how to get ready for Google’s newest mobile update, why your Facebook page should lose…Continue
Added by Lisandra Ramos on March 20, 2015 at 1:15pm — No Comments
Happy Friday, Auto Professionals!
As usual, your friends at ActivEngage have compiled the latest, most interesting automotive news stories and blogs from around the Web!
In this edition of the Top Ten, learn why…Continue
Added by Lisandra Ramos on March 13, 2015 at 1:30pm — No Comments
We meet again, Friday! It’s been a busy week, and you’re probably closing those end-of-the-month sales… but that’s no reason to fall behind on the latest happenings in the industry! As usual, we have the latest automotive news and blogs from around the web to share with you before the weekend kicks in.
In this edition of the top 10, read all…Continue
Added by Lisandra Ramos on March 2, 2015 at 9:23am — No Comments
In this week’s Top 10, you’ll learn about mobile search and video, zombie cars, how you can decrease turnover at your dealership, and much…Continue
Added by Lisandra Ramos on October 31, 2014 at 1:32pm — No Comments
Happy Friday, Auto Dealers! As always, ActivEngage has the top 10 most interesting automotive articles from around the web --RIGHT HERE!
In this week’s post you’ll learn why you might be annoying your sales leads, what space station droplet tests could mean for the auto industry, and much more! Check them out!Continue
Added by Lisandra Ramos on August 29, 2014 at 9:47am — No Comments
Added by Ralph Paglia on February 15, 2014 at 6:00am — No Comments
Added by Ralph Paglia on November 21, 2013 at 5:03am — No Comments
Key Auto Industry Developments
• August U.S. light vehicle sales broken just above 16 million unit SAAR for the first time since November 2007, and…Continue
Added by JB Floyd on September 24, 2013 at 12:30pm — No Comments