Professional Community for Car Dealers, Marketing, Advertising and Sales Leaders
When you think about all that goes in to creating a professional in the auto industry, what comes to mind? Usually things like, training, dedication, persistence, confidence and motivation come to mind. All of these are important and valuable components essential for any professional, but they can't be effective without the one element that ties it all together. You have to care. Smarter people than I have…Continue
Added by John Fuhrman on October 21, 2011 at 3:48am — No Comments
When you are working a deal, how do you direct your sales people? Do you insist they follow your steps to the sale? Regardless of whether you have 8, 10 or even 12 steps, you have a specific process to increase the chances of success in selling and retaining that customer for a long time. So, why don't you do that when…Continue
Added by John Fuhrman on October 18, 2011 at 6:52am — No Comments
The Group Cars Auto Program is the Industry’s first buying program to provide group buying power; instant pre-negotiated pricing at the site of the vehicle with the best dealers and best processes. Group Cars is the voice of Car Buyers united to save time and hassle when purchasing a vehicle. We believe everyone should get a great deal and have a great experience buying a car; you do not have to be affiliated with a membership based club or organization to receive the Group…Continue
Added by Ralph Paglia on October 4, 2011 at 10:44am — No Comments
Do you know the one thing that happens before 100% of the closes salespeople succeed at? If you discover that secret, you'll see an increase in your own closing ratio, or in your ability to drive your sales staff to repeating successful months over and over. The real beauty is, once you discover the secret, you have it. It becomes yours to use any time you need it.
This powerful secret will also work to help you improve yourself, increase your skills and develop your team…Continue
Added by John Fuhrman on September 26, 2011 at 6:32am — No Comments
Last week I was busy leading a class of new salespeople through our 21st Century Sales Program(c) and as with all of my classes, one or two students always emerge as leaders but, not always the ones you'd think. There are the ones who are eager to participate, but they aren't necessarily the leaders. Others seem to know the answers to all the questions, but that may not mean leadership.
The ones that stand out are often in the background. But, if you recognize them, you…Continue
That's a tough question. It can put many people on the spot and get others thinking, perhaps to reeavluate life's priorities. Maybe, as we end the week, this is a bit to tough a topic even for those who participate. For those of us who served in the military, the answer is as simple as we do it for our country. Now that we're civilians, perhaps the answer changed. At this point in my life, the list is short - My father and mother, my son and daughter, my two brothers, and my best friend…Continue
Added by John Fuhrman on September 15, 2011 at 6:30pm — No Comments
In 1982 I had the biggest blessing ever in the car business. "Bruce" hired me as a sales person. Bruce was the GM of a small Ford store in NJ and I was still finding my way around the business. All I knew for sure was that I wanted to be a sales manager. At that time, I couldn't tell a good one from a bad one but I still wanted to be one. …Continue
Added by John Fuhrman on September 2, 2011 at 12:42pm — No Comments
Isn't life funny? Things happen all around us. Sometimes you pay attention and somethings should be ignored. But, as the old saying goes, life isn't about what happens to us, it's about what we do when something happens. As a member of this planet for over 55 years, I've come to the conclusion that there are just 3 choices to everything in life. While some of you may think I'm over simplifying, take a few minutes to finish this article and see what I mean.
To keep things…Continue
Added by John Fuhrman on September 2, 2011 at 12:37pm — No Comments
Let's be honest, placing ads for hiring sales people is the least fun thing to do in the business. You have to design it, place it and then wait. And, since your primary role is to sell, service, and deliver vehicles, your creativity just isn't into this. You never know when an interview will show up, how to determine if they're qualified, or when to…Continue
Added by John Fuhrman on September 2, 2011 at 12:29pm — No Comments
SAN RAMON, CA – June 27, 2011 – Auto retailers using a third-party loyalty program can achieve significant retention increases of 20 percent and more. MediaTrac™, a marketing technology company providing customized frequency marketing, customer loyalty, retention and media tracking programs for auto dealers, today released the new white paper “The Auto Retailer’s Ultimate ‘How-to’ Guide to Customer Loyalty & Retention Program Set Up,…Continue
Added by sara callahan on June 27, 2011 at 8:16am — No Comments
Automotive Media Group < CLICK THE LINK it'll go straight to our channel because our site is currently still under construction.
I would like to know ANY thoughts.....
Also, check out where it all began, it's come a long way.... >>>> Chicago Cars Direct
Added by Matt Palmer on April 12, 2011 at 10:26am — No Comments
Many dealers ask me for help in retention measurement, and statistics surrounding Customer Loyalty Indicators.
Two important indicators of Automotive Dealership customer loyalty are the purchase of additional service after the sale by Members and multiple vehicle purchases.
In the automotive dealer sector, these are also sources for the greatest margin, so they’re critical not just as indicators of customer satisfaction but as profit…
Added by Paul N. Long on February 28, 2011 at 2:57pm — No Comments
Yahoo! Local for Auto Dealers
Yahoo! Local has created an algorithm to gather content from local blogs, newspapers and local retailers to create another great opportunity for Auto Dealers. Although this service remains as a Limited Beta there are more cities being added rapidly. This is an attempt by Yahoo! to aggregate deals from sites like Living Social and Groupon with content from authors writing in the community.
For those Automotive Dealers that already optimize…
Added by Paul Potratz on December 13, 2010 at 8:32am — No Comments
Automotive advertising agencies rely on AdAgencyOnline.Net, a free automotive advertising resource / networking portal, to help them find and review cutting edge automotive advertising applications. The automotive advertising social networking site features a blog talk radio station --…Continue
Added by Philip Zelinger on August 23, 2010 at 8:14am — No Comments
Added by Philip Zelinger on July 16, 2009 at 7:37am — No Comments
Added by Philip Zelinger on May 16, 2009 at 1:31am — No Comments
Added by Philip Zelinger on February 5, 2009 at 10:30am — No Comments
Added by Steven Bonacorsi on December 25, 2008 at 12:11am — No Comments
Added by Jody DeVere on November 17, 2008 at 9:00am — No Comments
Added by Jennifer Schrader on November 15, 2008 at 6:00pm — No Comments