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All ADM Blog Posts Tagged 'Google Adwords' (3)


Influencer
Google Declares Existing Web Metrics Obsolete: A Sea Change in Dealer Website Analytics

The 2012 Google Analytics Summit theme is “Next Generation Measurement”, and considering the bombshell Google dropped on day 1, it couldn’t be more fitting.…

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Added by Matthew Kolodziej on November 1, 2012 at 9:30am — 38 Comments

When is Pay Per Click Search Advertising Right For Your Dealership? When is it NOT Right For Your Dealership?

One of my job functions is recommending online marketing strategies for specific dealership situations. Over the last ten years, I’ve looked at a lot of different dealership situations, selling a wide range of brands. In many of these situations, we provide a comprehensive search… Continue

Added by Ralph Paglia on March 14, 2009 at 4:12pm — No Comments

Bummer of the Month: Google Decides to Kill Google Audio - Dealers Lose Best Radio Advertising Buying Resource They Ever Had!

In the midst of all the troubling economic news that seems to come out every day, this piece not only bothers me quite a bit, but is quite unexpected. Last month when Google announced they were getting rid of Google Print, which allowed many dealers to buy Newspaper Advertising space at far below the normal costs,… Continue

Added by Ralph Paglia on February 14, 2009 at 3:30pm — 14 Comments

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