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Ralph Paglia's Blog Posts Tagged 'Ford' (33)

Ford Bet On Aluminum - Did They Win?

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Added by Ralph Paglia on March 1, 2018 at 6:00pm — No Comments

Ford Compels Dealers To Increase Google Adwords Budget

While participating in a meeting during NADA 2015 in San Francisco, I challenged Brian Pasch's assertion that car dealers should not invest too much time or energy on Pay-per-Click Search Engine Advertising strategy or tactics... Almost a year and a half later, I believe…

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Added by Ralph Paglia on April 22, 2016 at 11:50am — No Comments

Ford Ranked One World’s Most Ethical Companies in 2014

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Added by Ralph Paglia on March 28, 2014 at 9:00am — No Comments

Google and Apple Catch Up To Ford In Auto Industry Influence

Google and Apple Join Ford as Key Influencers in the Auto Industry

Ask…

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Added by Ralph Paglia on February 23, 2014 at 7:30am — 1 Comment

Car Business Marketers Build Long-Term Connections with Millennials

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Added by Ralph Paglia on June 14, 2013 at 7:30am — 1 Comment

Huffington Post: Google and Apple Join Ford as Key Influencers in the Auto Industry

A Google Alert for my name went off yesterday afternoon and I was pleasantly surprised to find my name mentioned in the first few sentences of the article below which is written by the well known social media author and speaker Sam Fiorella. His article appears on Huffington Post... Check it out!…

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Added by Ralph Paglia on April 2, 2013 at 6:35am — 6 Comments

Ford Officially Supports Professional Drifting With Major Investment

Ford Expands Support for Professional Drifting; Announces Official Partnership with Formula DRIFT

  • Ford Motor Company announces its official sponsorship of Formula DRIFT through the 2013 season
  • Professional drifting is a major part of Ford’s outreach to new audiences that are interested in emerging action motorsports
  • The Formula DRIFT finale will be streamed live on…
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Added by Ralph Paglia on October 11, 2012 at 10:11am — No Comments

Ford Continues Transformation Into One of World's Best Managed Companies

The Return of the Ford Blue Oval
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Added by Ralph Paglia on September 27, 2012 at 11:30am — 2 Comments

TrueCar® AutoCon 2012 Scholarship Awarded to Ashley Lopez of Access Ford in Corpus Christi, TX

AutoCon 2012 Scholarship Sponsored by TrueCar® Awarded to Ashley Lopez of Access Ford Ltd.

Automotive Media Partners LLC and First Class Educators are pleased to announce the fourth recipient of the…

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Added by Ralph Paglia on August 4, 2012 at 2:00am — 2 Comments

Ford Continues Facebook Advertising After GM Quits

Ford Retains Confidence in Facebook Ads as GM Quits

While General Motors may halt Facebook advertising, according to a Wall Street Journal story today, Ford has a different attitude toward paid promotions on the social site.

Scott Monty, head of social media at…

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Added by Ralph Paglia on May 18, 2012 at 10:55am — 9 Comments

Ford Uses Web Video To Drive Consumer Desire

Ford Combats 'Brand Blindness' in Web Video Spots

Video Ads Are First in Ford History That Don't Mention Brand

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Added by Ralph Paglia on May 9, 2012 at 10:00am — No Comments

Ford eNews

Bon appétit!

Monday, Oct. 24 is National Food Day, a celebration that unites communities all over America around healthy, affordable and sustainable food options and education. As part of this effort, Ford Motor Company is sharing a series of sustainable lunch menus that can be easily replicated by…

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Added by Ralph Paglia on October 19, 2011 at 3:37pm — No Comments

Next-Gen Ford and GM Pickup Powertrains to Meet Fed MPG Guidelines

Unofficial Details Leak out About Next-Gen Ford and GM Pickup Powertrains

Horsepower matters but mileage is the mandate.

by…

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Added by Ralph Paglia on July 29, 2011 at 6:03am — No Comments

Automotive Customer Centricity Summit to Feature DCH Auto, Ford, Gartner, Hyundai, Volkswagen, and More on June 14, 2011

Automotive Customer Centricity Summit to Feature DCH Auto, Ford, Gartner, Hyundai, Volkswagen, and More on June 14, 2011

 

Jon Munzel founded Thought Leadership Summits (TLS) seven years ago with the goal of developing exclusive events that enable executives to have high-quality interactions with fellow thought leaders. With his background in the automotive industry, Jon quickly recognized the need for a Summit addressing…

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Added by Ralph Paglia on April 13, 2011 at 7:30am — No Comments

Ford Fiesta iPad App; Interactive Marketing Drives Automotive Consumer Engagement

Ford Fiesta App on Apple's iTunes Store Brings 2011 Ford Fiesta Marketing to Life for Ford Dealerships and Their Customers!…

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Added by Ralph Paglia on September 16, 2010 at 10:00pm — No Comments

Ford Social Media Marketing; 5 Reasons Why Ford Continues to Kick Butt



5 Reasons Why Ford Continues to Kick Butt

Written by Liana Evans



Social media marketing may… Continue

Added by Ralph Paglia on July 31, 2010 at 12:00am — No Comments

Ford Social Media Marketing Examples





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Added by Ralph Paglia on July 17, 2010 at 9:30pm — No Comments

Ford Social Media Marketing Success

Secret of Ford’s Social Media Marketing Success

Ford Motor Company is among a handful of large corporations with many successful Social Media initiatives. One of Ford’s most successful Social Media initiative is a website called "The Ford Story". This is a website that aggregates Ford’s social web participation along with what others are saying about Ford’s brands.

Several… Continue

Added by Ralph Paglia on March 14, 2010 at 12:30pm — No Comments

Ford, Subaru and Hyundai Lead First U.S. Auto Sales Gain in 2 Years

AUGUST U.S. SALES

Ford, Subaru and Hyundai lead first U.S. sales gain in 21 months




Sales reach 1.3… Continue

Added by Ralph Paglia on September 2, 2009 at 6:30am — No Comments

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