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All ADM Blog Posts Tagged 'Facebook' (349)

What You Can Do with $100 to Promote Your Dealership!

As social media continues to grow, it’s about time it gets its own line item on your advertising budget. I’m not saying you need to totally replace other advertising means, but just that you need to trim a small portion off and dedicate it to social media.

As an example, I want to share with you a case study of a Valentine’s Day contest we did with…

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Added by Rob Hagen on September 29, 2014 at 8:00am — 4 Comments

Stop Doing These Five Things and People Will Stop Unliking Your Page

Losing a friend stinks; losing a client costs you money; people unliking your Facebook page is both! Historically, people have had a somewhat negative opinion of car dealers in general, and not many of them want to be friends with a dealer on Facebook. However, when you get the chance to build that relationship, that relationship that may one day lead to a sale, so don’t…

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Added by Rob Hagen on September 28, 2014 at 1:01pm — No Comments

Facebook Ad Conversion Measurement: Optimize Dealership Ads for Lead Conversion

Facebook Advertising Conversion Tracking

This campaign management tool from Facebook can be used by car dealers to optimize your dealership's Facebook…

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Added by Ralph Paglia on September 13, 2014 at 6:28am — 1 Comment

How to Tame the Bull Named Facebook

In 1991, a 5’2” 125-pound cowboy stared into the face of Wolfman Skoal. a young 2,000-pound bull with a bad reputation. So bad, in fact, that a $500 bounty existed for any rider that could tame the beast and ride a full 8 seconds. Wade Leslie accepted the challenge. As he mounted the bull in…

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Added by Timmy D. James on September 8, 2014 at 4:30am — No Comments

Why PTAT is More Important than Facebook Page Likes

Facebook Talking About This PTAT

If your dealership is solely focused on looking at how many Facebook page likes it has, then you are looking at the wrong numbers. If you have twenty one, one hundred, or one thousand, it just does not matter. This may be shocking to some, but the truth is, it should not be about the amount of page likes…

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Added by Amanda Ryan on September 6, 2014 at 9:17am — No Comments

Why PTAT is More Important than Facebook Page Likes

If your dealership is solely focused on looking at how many Facebook page likes it has, then you are looking at the wrong numbers. If you have twenty one, one hundred, or one thousand, it just does not…

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Added by Amanda Ryan on September 6, 2014 at 9:00am — 2 Comments

The Top Ten Auto News Stories of the Week: August 23 - 29

Happy Friday, Auto Dealers! As always, ActivEngage has the top 10 most interesting automotive articles from around the web --RIGHT HERE!

In this week’s post you’ll learn why you might be annoying your sales leads, what space station droplet tests could mean for the auto industry, and much more! Check them out!

10. Now There's a Fitness Tracker for Your…

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Added by Lisandra Ramos on August 29, 2014 at 9:47am — No Comments

How Your Facebook Page Can Thrive Despite the Death of Facebook Organic Reach

Facebook Dislike

Facebook organic reach is dead…sort of.

There seems to be a lot of talk  in the social media marketing world about the death of Facebook organic reach without a better…

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Added by Erin Ryan on June 16, 2014 at 7:53am — 14 Comments

How Social Media Can Help Sell More Cars

 

Savvy dealers are turning to low cost alternatives like Facebook and Twitter and other social media outlets as their alternative. Not only is it free, but it can help you interact with your future and existing customers in real-time. It's no secret that Dealers will do just about anything to…

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Added by Jason Turner on June 12, 2014 at 8:00am — 14 Comments

How to Drive Your Facebook Page Like a Sports Car

Drive_Facebook_Like_a_Sports_Car

Your Facebook page is a lot like a sports car. It's got a lot of moving parts, requires some dedicated maintenance to stay in working condition, and can be unreliable depending on who made it.

But how do I do all of this? What maintenance do I have to perform? How do I know my page is in good…

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Added by Mark Frost on June 10, 2014 at 5:56am — 5 Comments

Effective Mobile Marketing Trends in the Automotive Industry

Marketers across industries are working to identify the most effective digital practices for engaging users, driving app downloads and increasing conversion rates. While marketers across verticals are working toward the goal of creating more engaging brand experiences across all platforms, mobile marketing strategies can differ by industry.

Here's what has been…

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Added by Elena Ciccotelli on May 29, 2014 at 1:48pm — 2 Comments

How Social Media Can Affect Your B2B Opportunities

Just like any business, I have potential clients that I reach out to in an effort to see whether my services are a good fit. Recently, a potential client, who I had been talking to but hadn’t heard from in a little bit, suddenly “liked” one of my posts on my personal Facebook profile. While this does happen occasionally, I…

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Added by sara callahan on May 28, 2014 at 4:51am — 2 Comments

Instagram Topples Facebook and Twitter as Teen Choice

Instagram Rises Above Twitter and Facebook:

"Teen Americans’ Most Important Social Network"…

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Added by Ralph Paglia on May 22, 2014 at 7:00am — 5 Comments

You Can Now Be Hidden On Twitter Without Being Unfollowed

We have all known for a long time that dealerships must be careful about the quantity of posts they publish on their Facebook pages. Inundating a Facebook user's News Feed with content - even quality content - can easily get you hidden. Facebook users primarily want to use the social network to find out…

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Added by Arnold Tijerina on May 13, 2014 at 5:00am — 2 Comments

Setup Dealership Websites For Facebook Users To Auto-Populate Lead Forms

Create Auto-Populating Lead Forms That Use Customer Facebook…

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Added by Ralph Paglia on May 3, 2014 at 3:30pm — 9 Comments

Facebook Cleans Up News Feed Spam: What it Means for Car Dealers

Facebook Moves to Clean Up News Feed Spam:…

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Added by Ralph Paglia on April 30, 2014 at 9:00pm — 2 Comments

"Total Likes" for Posts Now Showing Under Facebook Page Notifications

Facebook

Facebook is always evolving. As it’s being developed (by hundreds of developers across the world), not every change is publicly announced. Instead, most changes simply abruptly appear on Facebook.

One of the most recent changes that may have gone unnoticed is the newly added “total likes” for posts, now displayed under the…

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Added by Erin Ryan on April 21, 2014 at 7:03am — No Comments

Yahoo Bets Big on Customer Loyalty

In a recent announcement by Yahoo CEO Marissa Mayer, it was revealed that Yahoo will soon stop allowing its users to login using their Facebook or Google credentials. This move is an effort by Yahoo to better control its…

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Added by Mike Gorun on April 8, 2014 at 10:36am — No Comments

Monkey See, Monkey Do: Twitter Apes Facebook

If imitation really is the sincerest form of flattery, there's little doubt that Twitter is smitten with Facebook. Or at the very least, the 140-character service loves aping Mark Zuckerberg's creation.

 

But in the cut-throat social sharing world, where Facebook literally is the 800…

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Added by Cecil Helton on March 27, 2014 at 4:00pm — 5 Comments

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