All ADM Blog Posts Tagged 'FTC' (9)

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Data security is becoming an increasingly public concern as databases from large retailers continue to be breached and consumer information exposed. Congress is holding hearings this week with top data security professionals to discuss how best to prevent future breaches. The concern is so high that Congress is…

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Recent Federal Trade Commission (FTC) crackdowns against dealerships have drawn attention to the changing dynamics of automotive advertising. While FTC interventions have caused turmoil for some, most auto dealers don’t buy into running too good-to-be true ads. Some dealers even pride themselves on being straight with their customers.

The challenge for these dealers now lies with…

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TrueCar Update

After the trouble…

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You’ll always hear me say, “the minute you’ve lost your perspective as the consumer, you’ll never have any perspective as a marketer.”  Whether you’re actually a marketer or a businessperson of any kind in any industry whatsoever, the same rule applies.  Online reviews don’t just “appear,” and much like a doctor’s advice after a heart attack, “the signs were there, we just didn’t see them or they were ignored.”  There is a process by which online reviews come to be published…

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Yeah, in the most absurd move ever, the FTC has determined that Twitter is not excluded from regulatory laws requiring full disclosure on products or services. TheWall Street Journal reports that any…

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In the course of day-to-day business, dealerships collect personal information from consumers, including names, addresses, and phone numbers; bank and credit card account numbers; income and credit histories; and Social Security numbers.

The…

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The United States FTC is looking into the possibility of pursuing an anti-trust case against search engine giant Google.  

Sources close to the FTC say that four FTC commissioners: "have become convinced after more than a year of investigation that…

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If you are a follower of social media news, I’m sure you didn’t miss all of the discussions about the FTC announcing guidance for bloggers having to disclose any freebees they receive from companies. It’s been a hot discussion topic across blogs, the advertising industry and major media outlets. In fact, if you want to understand the topic better than I can ever describe… Continue