Professional Community for Car Dealers, Marketing, Advertising and Sales Leaders
Conversations about digital retailing in the automotive industry tend to center around two things: customer experience and an increase in sales volume. But some dealers feel that it just leads to decreased margins on the front-end in the “race to the bottom,|” and that face-to-face interaction will end in more revenue – whether that's in the front or the back…Continue
Added by Michia Rohrssen on July 18, 2019 at 7:22am — No Comments
If that pace continues, profit margins will be wiped out by 2025. It appears that the front-end grosses dealers enjoyed 10 or 15 years ago are never coming back.
Added by Scot Eisenfelder on July 12, 2019 at 6:00am — No Comments
Added by CPI Results on March 5, 2018 at 2:00pm — No Comments
DUBLIN, CA – February 13, 2018 – TagRail™, the creator of DealerTag™ and the Lexus Plus CEM App, announced today the integration of Market Scan and F&I Express services into its new Digital Retail Platform.
Now TagRail’s platform provides…Continue
Added by Jim Leman on February 14, 2018 at 11:30am — No Comments
TagRail™, the creator of DealerTag™ and the Lexus Plus CEM App, announced today the general availability of its Digital Retail Platform.
It is a dealer-customizable and brandable online car-buying tool to help dealerships attract, engage, and close more…
Added by Jim Leman on January 19, 2018 at 1:00pm — No Comments
Added by Ujj Nath on January 10, 2018 at 6:30am — No Comments
The new sales funnel is engaging potential buyers well before they walk in the store...
It begins the moment consumers become aware of their needs, and then they connect the solution with your business, says Jim Maxim, Jr., President of…
Added by Jim Leman on October 5, 2017 at 2:00pm — No Comments