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Ralph Paglia's Blog Posts Tagged 'Email' (14)

Email Marketing Statistics Infographic

The Giant Email Marketing Statistics Guide

It's not a new craze sweeping the nation…

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Added by Ralph Paglia on November 18, 2017 at 7:00pm — No Comments

Dealer EFX Launches Expanded Email Content Program: Enterprise Template Manager (ETM)

www.dealerefx.com

Dealer EFX is proud to Announce a HUGE expansion of their Email Communications Content Quality Assurance Program with a new Enterprise Template Manager (ETM). It is designed to support…

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Added by Ralph Paglia on August 1, 2017 at 1:00am — No Comments

Which Email Providers Are Most Important To Car Dealers?

Who are the most commonly used email address and service providers?

These are the email service providers you do NOT want your dealership's email address to be "Blacklisted" from and/or categorized as "Spam".…

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Added by Ralph Paglia on June 6, 2017 at 11:30am — No Comments

Driving Customers Away: Bad Marketing Is Not Simply Ignored - Use Social Logins

Automotive Consumers Don’t Just Ignore Irrelevant Marketing Messages from Car Dealers… They Take Action!

Almost all car buying consumers and service customers claim to have received…

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Added by Ralph Paglia on January 20, 2014 at 10:00pm — 3 Comments

Car Dealers Use Email As Source Of Competitive Advantage - And Dare I Say: ENGAGEMENT

At the risk of "engaging" in the use of a buzzword that is overused and abused (according to JD Rucker) let's take a look at some insights I have discovered regarding the use of email to prompt Customer Engagement that can drive Competitive Advantage for your Car…

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Added by Ralph Paglia on January 13, 2014 at 2:30pm — 2 Comments

CRM Triggered Personalized Customer Emails Outperform Bulk Email Campaigns for Car Dealers

Personalized Promotional Offers and Event/Time CRM Triggered Emails Seen Delivering Stronger Results than Mass Email Campaigns for Car Dealers and Automotive Marketers…

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Added by Ralph Paglia on March 23, 2013 at 10:30pm — 5 Comments

Email Marketing: Timing May Not Be Everything, But It Does Matter!

Experian Marketing Reports that most Car Dealer sent targeted email campaigns are deployed in AM – Yet, the Best Results are seen with Emails sent in the Evening...

As…
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Added by Ralph Paglia on March 13, 2013 at 11:00am — 2 Comments

Email, Social Media, Blogging and Case Studies Are Most Important To Business Marketing

If B-2-B Marketers Identify Email and Social media as their Most Important Digital Tools, then what does that say about Email and Social Media as a Customer Retention and Relationship Management Tool for Automotive Consumers?…

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Added by Ralph Paglia on March 7, 2013 at 10:30am — 1 Comment

How To: Better Email Marketing for Car Dealers

How To Execute Improved Email Marketing Campaigns at Your Dealership

Successful email marketing campaigns are typically defined as such because of their higher open and response rates, and ultimately sales…

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Added by Ralph Paglia on August 1, 2012 at 1:54am — 14 Comments

Automotive Consumers Vastly Prefer Email for Direct Marketing Messages

Automotive Consumers Vastly Prefer Email for Direct Marketing Messages



Email is by far the most popular channel among US…

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Added by Ralph Paglia on April 10, 2012 at 11:00am — 1 Comment

Auto Industry Phone, Mail and Email Database Lists of Key Decision Makers

OneStop Database Solutions can help you reach Automotive Industry Professionals within industries segments such as:

  • Motor Vehicle Dealers (New and Used)
  • Auto and Home Supply…
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Added by Ralph Paglia on January 16, 2012 at 8:52am — No Comments

Email Versus Social Media



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Added by Ralph Paglia on October 21, 2010 at 8:30am — No Comments

Changes Made to the ADM Professional Community Profile Setup Resulting From Email Harvesting and Spamming Issues

I have been observing much of the discussions around an email harvesting and spamming issue that involved the ADM Professional Community across several blogs and wanted to provide an update. After I read the following comment; “(this network publicly displays the email address of its members, whether they’ve consented to it or not - something that is against the tenets of DrivingSales)” in a DrivingSales.com post, I carefully considered the profile set up at… Continue

Added by Ralph Paglia on July 20, 2008 at 11:22pm — No Comments

Best Practices for Dealership Email Campaigns

Honda Interactive Network (iN) White Paper:

Best Practices for Dealership Email Campaigns

 

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We asked Ralph Paglia (autosuccessonline.com) to share his extensive CRM experience with…

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Added by Ralph Paglia on January 15, 2008 at 2:00am — No Comments

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