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All ADM Blog Posts Tagged 'Email' (38)

When Google Attacks

On August 6, Google announced in a Google+ post that they were implementing a feature within Gmail that would automatically place “Unsubscribe” links to the top of any emails that include them. This has caused many email marketers to scramble and some are getting very nervous. While Gmail is the most popular email…

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Added by Kenny Alward on August 12, 2014 at 6:30am — No Comments

From the Trenches - The Decline of Email Leads

Question:  What does an Internet Representative do?  

Answer:  They answer email leads and make appointments.

Question:  What if email leads…

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Added by Tom Gorham on July 6, 2014 at 12:30pm — 28 Comments

Auto Sales Training: Communicate with Impact

Sales letters are important tools for interactive marketing, lead generation and nurturing sales opportunities.  In the age of digital marketing, usually one of the earliest experiences a potential consumer will have with an organization is some impersonal written for the masses word format.

Selling is like dating.  Imagine you are on a first date; would…

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Added by Stephanie Young on February 13, 2014 at 8:00am — No Comments

Driving Customers Away: Bad Marketing Is Not Simply Ignored - Use Social Logins

Automotive Consumers Don’t Just Ignore Irrelevant Marketing Messages from Car Dealers… They Take Action!

Almost all car buying consumers and service customers claim to have received…

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Added by Ralph Paglia on January 20, 2014 at 10:00pm — 2 Comments

Car Dealers Use Email As Source Of Competitive Advantage - And Dare I Say: ENGAGEMENT

At the risk of "engaging" in the use of a buzzword that is overused and abused (according to JD Rucker) let's take a look at some insights I have discovered regarding the use of email to prompt Customer Engagement that can drive Competitive Advantage for your Car…

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Added by Ralph Paglia on January 13, 2014 at 2:30pm — 2 Comments

Top Ten Blogs and News for Auto Dealers: August 19th-23rd

ActivEngage, themost trusted brand in automotive live chat brings the top ten blogs and news stories right to you! We monitor industry trends, current events, and the auto dealer community every week to bring you the top ten blogs and stories from around the globe. In this weekly edition-- gender wars, Toyota dropping Scion,…

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Added by Rebecca Kon on August 23, 2013 at 12:18pm — No Comments

CRM Triggered Personalized Customer Emails Outperform Bulk Email Campaigns for Car Dealers

Personalized Promotional Offers and Event/Time CRM Triggered Emails Seen Delivering Stronger Results than Mass Email Campaigns for Car Dealers and Automotive Marketers…

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Added by Ralph Paglia on March 23, 2013 at 10:30pm — 5 Comments

Email Marketing: Timing May Not Be Everything, But It Does Matter!

Experian Marketing Reports that most Car Dealer sent targeted email campaigns are deployed in AM – Yet, the Best Results are seen with Emails sent in the Evening...

As…
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Added by Ralph Paglia on March 13, 2013 at 11:00am — 2 Comments

Take Advantage of Email in Facebook Advertising

Email

Here's a quick post for you (I know many of my recent posts have been pretty long).

If you have an email database of your customers and prospects and you are using Facebook advertising to promote your page or posts, there's absolutely no reason why you shouldn't be advertising directly to your database. While I don't recommend jumping in…

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Added by J.D. Rucker on March 8, 2013 at 6:00am — No Comments

Email, Social Media, Blogging and Case Studies Are Most Important To Business Marketing

If B-2-B Marketers Identify Email and Social media as their Most Important Digital Tools, then what does that say about Email and Social Media as a Customer Retention and Relationship Management Tool for Automotive Consumers?…

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Added by Ralph Paglia on March 7, 2013 at 10:30am — 1 Comment

Wasn't Email Supposed to be Dead by Now?

At the World Economic Forum in 2004, Bill Gates made an interesting promise. “Two years from now, spam will be solved.”

The rise of social media has had others making other predictions for years. One such prediction has been in the form of…

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Added by Louie Baur on March 1, 2013 at 9:00pm — 6 Comments

The Importance of Positive Online Reviews To Car Dealers

by Adam Ross, Managing Director, Infinite Prospects, Inc.

How many positive reviews from customers does your dealership have on Google Plus Local,…

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Added by Adam Ross on October 29, 2012 at 9:30am — No Comments

Manage your Dealerships Email Templates with Ease

Most dealerships have one or two guys/girls that get Tech, and they rely on them to get their CRM’s Email configurations setup for the rest of the Dealership.

Leveraging the VinSolutions Templates and merge fields our possibilities are endless, this tool has allowed our Dealerships to…

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Added by Chad Coates on August 24, 2012 at 1:00pm — 1 Comment

How To: Better Email Marketing for Car Dealers

How To Execute Improved Email Marketing Campaigns at Your Dealership

Successful email marketing campaigns are typically defined as such because of their higher open and response rates, and ultimately…

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Added by Ralph Paglia on August 1, 2012 at 1:54am — 14 Comments

Are Your Dealership Emails Mobile Ready? They Need to Be…

Your dealership customers aren't just using their mobile devices to find your car dealer website, they are also using them to read the emails you send.  A recent report from the marketing agency Knotice found that more than 27 percent of emails were opened on a mobile device during the second half of 2011.  This is a 36 percent gain from the end of 2010.

 …

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Added by Ali Amirrezvani on May 10, 2012 at 7:52am — No Comments

Sold 14 Cars with GeoMailers' Custom Auto Email Campaigns

We just did another email campaign with GeoMailers. I promised I'd blog again if it was a success. We did a Month End Campaign targeting Honda owners and sold 14 cars!!!

I've said it before, GeoMailers' Targeted Email Marketing Services is the best email marketing company I've ever used!

Check them out at www.geomailers.com

Added by Craig Salas on May 2, 2012 at 4:30pm — 1 Comment

Target Email Marketing - GeoMailers

GeoMailers is your one-stop shop for Automotive Email Marketing. I'd highly suggest you take advantage of their Targeted Email Marketing Services for your next sales campaign.

You can target by demographic (such as household income, gender, age, etc) as well as Geo-Target by the consumers home zip code. With over 200 million consumers nationwide, you're sure to find enough car buyers in your backyard.…

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Added by Craig Salas on April 24, 2012 at 7:00am — No Comments

Automotive Email Marketing

GeoMailers Automotive Targeted Email Marketing Services have the best ROI of all forms of marketing. With a database of over 200 million opt in consumer email list, GeoMailers gives you direct access to your buyers.

You cant target by zip code as well as demographics (age, income, etc). If that wasn't powerful enough, you can also target by make / model.

Go to: www.GeoMailers.com

Added by Craig Salas on April 23, 2012 at 11:49am — No Comments

Automotive Consumers Vastly Prefer Email for Direct Marketing Messages

Automotive Consumers Vastly Prefer Email for Direct Marketing Messages



Email is by far the most popular channel among…

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Added by Ralph Paglia on April 10, 2012 at 11:00am — 1 Comment

Tips for Auto Dealership Email Marketing Campaigns

While some dealerships are successful with their email marketing campaigns, it is a task that can easily fall to the back burner or be neglected.  When done correctly, email marketing is an effective way to stay in touch with existing customers, and build a relationship with potential car buyers. 

If your…

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Added by Ali Amirrezvani on February 21, 2012 at 8:22am — 3 Comments

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