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All ADM Blog Posts Tagged 'Effective' (10)

Vendors Need To Connect On The Ground Level

As I think about the sheer lack of training that exists in the car industry today.

I find myself disgusted by the lack of expectations dealers have for their…

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Added by Chris Hill on December 3, 2013 at 6:30pm — 5 Comments

From the NCM Institute: What are 15 minutes a day worth in your service department? Written By: Steve Hall

Written By: Steve Hall

When we ask service managers how important technician efficiency is to profitability, they most often say that “it goes hand-in-hand” or “if they aren’t efficient, you won’t make money.” I agree with their comments, but am constantly amazed with how they quantify “efficient.”

It seems that we have become accustomed to thinking a technician is efficient if they hit our flagged-hours goal for the week. At times this is true. Everyone can have a bad day, or…

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Added by Garry House on April 24, 2013 at 6:49am — No Comments

From the NCM Institue: What are 15 minutes a day worth in your service department? Written by: Steve Hall

Written by: Steve Hall

When we ask service managers how important technician efficiency is to profitability, they most often say that “it goes hand-in-hand” or “if they aren’t efficient, you won’t make money.” I agree with their comments, but am constantly amazed with how they quantify “efficient.”

It seems that we have become accustomed to thinking a technician is efficient if they hit our flagged-hours goal for the week. At times this is true. Everyone can have a bad day, or…

Continue

Added by Garry House on April 11, 2013 at 12:20pm — No Comments

More Car Dealers Report LinkedIn, Twitter and YouTube More Effective Than Facebook

Facebook Who? More Biz Owners (including car dealers) Say They Find LinkedIn, Twitter, YouTube to be the Most Effective social media marketing tools...…

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Added by Ralph Paglia on March 27, 2013 at 6:00pm — 4 Comments

From the NCM Institute: Debunking “Retail Recon”: Why Your Used Cars Aren’t Competitive Written By: Wayne George

Today's blog post is by Wayne George, an NCM Executive Conference Moderator for several NCM 20 Groups. Prior to joining NCM, Wayne spent 29 years in the retail automotive world. He was also a charter member of the NCM General Managers Top Twenty Group for seven years.

  

Your…

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Added by Garry House on March 21, 2013 at 7:00am — 6 Comments

How to Prevent Employee Fraud and Theft - Part 2: Hotline and Effective Screening

In the second post of this series, Kathryn Carlson discussed two methods to address employee theft once it has taken place. This segment of the series advocates two preventative methods:



Hotline…

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Added by Patric Timmermans on October 12, 2012 at 10:00am — 4 Comments

Social Media Now Most Effective Google SEO Strategy for Car Dealers

Social Signals Have Become Highest Correlating Factors with Increased Google SERP Rankings for Automotive Websites

Within the US, among 22 ranking factors identified, social signals account for 5 of the 6…

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Added by Ralph Paglia on July 24, 2012 at 6:00pm — 6 Comments

Effective Audience Targeting Leads to Bigger Display Budgets

Effective Audience Targeting Leads to Bigger Display Budgets

Agencies, advertisers win additional display budget based on audience targeting effectiveness,…

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Added by Ralph Paglia on May 16, 2011 at 11:30am — No Comments

The CRM Profit Center Concept - When Time are Tough, This is an Effective Way to Justify the Cost of a BDC

In August 2005 I had the privilege of going to work for the largest sales volume and revenue Chevrolet dealership in the world, Courtesy Chevrolet in Phoenix, AZ. Based on my previous 24 years of experience in developing

"CRM Programs" for both dealerships and car companies, I knew that effectively communicating the concept of a CRM Profit Center to Courtesy's entire management was one of my first essential objectives.



This brief article was… Continue

Added by Ralph Paglia on June 13, 2008 at 11:00pm — No Comments

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