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All ADM Blog Posts Tagged 'Drives' (7)

Personalization Drives Major Uplift to Search Marketing Conversion Rates

European Marketers Say Personalization Drives Major Uplift to Search Marketing Conversions

Roughly 2 in 3 client-side marketers (predominantly from the UK and Europe) engage in some form of personalization in their marketing activity, according to…

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Added by Ralph Paglia on October 22, 2016 at 1:30pm — No Comments

AutoMarketing Pros Know Content Drives Car Buyer Engagement

AutoMarketing Pros Serving Business and Fleet Clients Get High Yields From Content Marketing That Drives Car and Truck Buyer Engagement...…

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Added by Ralph Paglia on April 9, 2013 at 11:00am — No Comments

Relevance Drives Car Buyer Attention to Mobile Advertising

Subject Matter Relevance a Key Factor for Driving Increased Car Buyer Attention to Mobile Advertising

Roughly one-third of car buyers using smart phones and tablets say they would be more…

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Added by Ralph Paglia on July 7, 2012 at 9:00pm — No Comments

Social Sharing Drives 1 in 4 Automotive Purchase Decisions

Social Sharing Drives 1 in 4 Automotive Shoppers to a Purchase Decision

1 in 4 online automotive shoppers, who gather information online and login…

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Added by Ralph Paglia on April 1, 2012 at 10:00am — No Comments

Web Sales Drives Radio Revenue Growth Off-Air

Web Drives Radio Off-Air... Off-air, which reflects all radio sales activity apart from on-air spots, and is driven largely by advertising sold against radio station digital applications, has eclipsed network radio in annual billings.



Written by Paul Heine, Radio and Records - APRIL 28, 2008



After years of trying to pull itself out of a digital dark age, radio is… Continue

Added by Ralph Paglia on April 29, 2008 at 6:00am — No Comments

Online Research Drives Offline Retail Location Sales

Here comes the “Precision Shopper.” Any retailer who isn’t using the online channel to promote offline sales—as well as online sales—is missing a sizable opportunity.



”Today, online consumers think nothing of shopping across a retailer’s stores, Web site and catalog,” says Jeffrey Grau, eMarketer Senior Analyst and author of the new report, Multi-Channel Retailing, “As a consequence, online product… Continue

Added by Ralph Paglia on February 26, 2008 at 11:00am — No Comments

Process Matters - How You Manage the Transaction Drives the Sale

Process Matters How You Manage the Transaction Drives the Sale

While the car is the star of any sale, don't underestimate the role of process. In fact, your ability to follow the procedures you've outlined to work with car shoppers is often what keeps them on track to buy from you rather than your competitors. Let's take a look at a few of the most effective tips that…

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Added by Ralph Paglia on January 24, 2008 at 4:30pm — No Comments

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