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All ADM Blog Posts Tagged 'Dealership' (187)

Major Replacement For the Original Subcompact SUV Pioneer: 2018 Nissan Kicks

Edgy and slightly unfamiliar designs have been gaining popularity in the auto world, and the Kia Soul is one example of an urban commuting car laden with cool tech, and capability for high fuel efficiency. The …

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Added by Ben Jansen on September 24, 2018 at 8:30am — No Comments

How Major Auto Makers Use Fathers and Daughters to Turn Features into Benefits

It's a timeless story: a dad watches his little girl grow into an independent young woman. But no matter how many times a major auto maker tells it, we still can't help but grab the tissues to wipe our tears while we hit “share” on social media.…

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Added by Dana Detrick-Clark on August 22, 2018 at 9:25am — 2 Comments

7 Safe and Affordable Cars You Can Own for Less Than $20,000

While many dream of buying a Porsche, Mustang or Audi, the truth is that these cars are not always viable candidates, especially if you are on a budget. For most people, purchasing a car is the second biggest investment, so you need to make sure that you are getting your money’s worth.

Fortunately, you don’t have to dig that deep into your pockets to buy a safe and reliable car. Well-heeled bargain hunters can…

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Added by Ben Jansen on August 5, 2018 at 11:30am — No Comments

Equifax and Oplogic Stop Synthetic Identity Fraud at Michigan Dealership

CRM driver’s license scan and advanced analytics

reduce unwanted threats,
even before the test…

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Added by John Sternal on June 19, 2018 at 6:00am — No Comments


Agency
Dealership Marketing Audit: Homepage to SRP Click-through Rate

Car shoppers should have a simple path to your website's SRPs. Your homepage should offer that streamlined process.

Is there a way I can tell if my homepage is driving people to my…

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Added by Dane Saville on June 18, 2018 at 12:00pm — No Comments

Healthy Economy and New Buyers Fuel Auto Dealership Transactions and Consolidation, According to The Blue Sky Report® Released by Kerrigan Advisors

  An increasing pool of dealership buyers and investors have helped sustain the market’s high blue sky values; growing number of groups go to market, driving activity and consolidation

Irvine, CA – June 13, 2018 – The auto dealership buy/sell market continued…

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Added by Crystal Hartwell on June 13, 2018 at 8:30am — No Comments

Search Engine Optimization: Easy-to-Use Tools to Improve Your Dealership Website’s SERP Rankings

What happens to car dealership websites that don’t show up on the first page of search results? ...They remain buried forever (play scary music).…

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Added by Ralph Paglia on June 5, 2018 at 9:30pm — No Comments

3 Ways To Advertise Your Car Dealership

Before internet marketing took over, walk-in car dealerships were all the rage.

All the dealerships needed were a few ads in the paper, TV or radio, and perhaps a billboard or two. However, as with most businesses, there is a serious change in dynamic about how car dealerships…

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Added by Rahul Paul on May 29, 2018 at 6:00am — No Comments

Automotive Event: Fine Cigar Dinner for Dealership and Repair Shop Owners and Managers

Richie Bello Announces Fine Cigar Dinner for Auto Dealers and Repair Shops to be held at Beach Club Estate in New York on May 9, 2018…

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Added by Ralph Paglia on April 30, 2018 at 12:00am — No Comments

Car Buyer Happiness with Online Loans Increases Happiness with Dealership Experience, according to New Case Study

Real world reports from auto dealerships in SpringboardAuto study show how online financing helps to improve customer satisfaction, and increase the likelihood of continued patronage

Irvine, CA –March 22nd,…

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Added by Crystal Hartwell on March 22, 2018 at 10:00am — No Comments

5 Creative Car Dealership Marketing Ideas You Haven’t Heard Of From Jazel

The team at Jazel had a blast showcasing some dealership marketing genius in…

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Added by Ralph Paglia on March 5, 2018 at 2:00pm — No Comments

Online Reviews? Think Staff Reviews Instead

When you’re in the research portion of your buying journey, where do you start? 

Whether it’s for shoes, a 65-inch smart TV, a lawnmower, or car parts, it starts online for 95 percent of millennials and 85 percent of the general public. You browse products and services, and the locations where…

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Added by CPI Results on February 11, 2018 at 8:00am — No Comments


Dealer
Always Be Challenged

I wrote a book called "200K in 200 Days" and in chapter 10, I stated that we should "never be satisfied."

Looking back, I realized I should have written: "Always Be Challenged."

In the chapter I wrote about a meeting I attended with a group of service managers…

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Added by Leonard Buchholz on February 8, 2018 at 6:30am — No Comments

Dealership Transaction Values at Record Levels as Sellers Continue to Flock to Market, according to The Blue Sky Report® released by Kerrigan Advisors

Buy/Sell market remains highly active as concerns about disruptive technology drive dealers to sell; over 200 transactions projected to close in 2017

 

Irvine, CA –November 28, 2017 – The auto dealership Buy/Sell market…

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Added by Crystal Hartwell on November 28, 2017 at 6:30am — No Comments

Dealership Websites That Engage vs. “Trap’ Can Double Closing Rates

New research from PERQ tracks the behavior of thousands of consumers on dealership websites, revealing that consumers are more likely to purchase if offered a guided online experience, versus one that simply seeks to ‘capture’ a lead – all of which results in an increase in…

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Added by Crystal Hartwell on November 14, 2017 at 6:30am — 1 Comment

Finally, A Way to Capture Dealership Foot Traffic

Without relying on the sales reps – or anything else!

It is a Sunday afternoon. The dealership is closed. A couple pulls onto the lot and spends time looking around, comparing models and prices. They leave, but with several unanswered questions. The dealership has no…

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Added by Kevin Root on November 2, 2017 at 9:30am — No Comments

Seven Critical Components Essential to Car Dealership Digital Marketing Strategy

7 Protocols Digital Marketing Empowered Dealers Follow For Success

Digital marketing is the…
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Added by Ralph Paglia on October 18, 2017 at 1:30am — No Comments

Shopping For A New Car? Follow These Tips At The Dealership!

Shopping for a new car can be pretty overwhelming.

There are so many options to choose from, and even if you find a car that you like, going to the dealership can still be a struggle.



Even at car…

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Added by Ben Jansen on September 7, 2017 at 11:00am — No Comments

Insights: Length of Marketing Campaign Impacts Dealership ROI

Jumpstart Automotive Media recently analyzed more than 4,000 Tier-3 dealer digital marketing campaigns that ran in 2016.

The campaigns were divided into four categories based on length (1, 2,…

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Added by John Sternal on August 29, 2017 at 8:00am — 1 Comment

Company Cruisers: How to Build a Business Fleet

Fleet sales are on the rise, so a number of companies are starting up their business-owned fleets.

It might feel daunting to start this new endeavor, but it does not have to be. The key is to break things apart, and attack…

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Added by Kara Masterson on July 31, 2017 at 12:00pm — No Comments

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