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All ADM Blog Posts Tagged 'Dealer' (413)


Influencer
SEO for Car Dealers: Why You Should be Using It

“I have no idea what you are talking about.” That was the response of the dealer who currently signs my paycheck. This was in a board meeting of approximately twenty people who were discussing a planned expansion of the dealership’s operations. Of course this included a renewed push…

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Added by Brian Riesbeck on December 17, 2013 at 11:20am — 4 Comments


Influencer
Dealer Authority and IM@CS Form Channel Partnership

Finding the right channel partners is essential when starting a new business that relies on relationships. That's why it gives me great pleasure to announce the first Dealer Authority partnership with a long-standing and respected company, Internet…

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Added by J.D. Rucker on December 13, 2013 at 5:00am — No Comments


Influencer
CAN LINCOLN SURVIVE ? uh-oh This Got Out Early by Accident....

READ THE ARTICLE CLICK HERE

CAN THE LINCOLN FRANCHISE SURVIVE?

uh-oh! This promo video I cut today accidently got released all over the Twitterverse before the article actually came out. I never dreamed when I put it on YouTube that people would pick it up and re-broadcast it on Social Media. it wasn't until the phone calls started coming in…

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Added by James A. Ziegler on December 6, 2013 at 9:00am — 1 Comment


Influencer
How many Vendors is YOUR DEALERSHIP Paying who are Selling your Customer Data to Other Vendors for Cash?

So once again I ask the question at the heart of the matter.... Mr./MRS Car Dealer PAY ATTENTION HERE.... How many Vendors are YOU Paying who are Selling your Customer Data to Other Vendors for Cash? AND... is your customer information ultimately being sold by vendors you paid to other car dealers who are your competition?

Isn't it…

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Added by James A. Ziegler on November 23, 2013 at 4:00pm — 60 Comments


Influencer
My Lean, Mean, Lead-Handling Machine

Hi, my name is Johnny Dealer.  I spend my mornings listening to incoming sales calls from the previous day.  I then, go into a deep depression.  I guess I am like most dealers, but today, I'm going to do something about it.  I am going to create a system that will eliminate missing all of these opportunities. …

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Added by Danny Benites on October 30, 2013 at 6:46am — No Comments


Influencer
From The Top Down “WHERE’S THE BEEF?”

There have been a lot of postings and discussions over how best to improve a Sales Organizations performance. I personally have written many of them.



One thing that they all have in common is the need to have the right people in the right…

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Added by Bill Cosgrove on July 28, 2013 at 6:30am — 2 Comments


Influencer
From the NCM Institute: Dealer Beware: Pitfalls of Selecting the Wrong Contractor or Subcontractor Written By: Dennis Kane

Written By: Dennis Kane

I have seen a significant number of high value claims as a result of contractors or subcontractors not carrying insurance or inadequate limits of insurance.

Examples of high value claims against dealerships include:

  • Claim against a dealership’s workers’ compensation carrier or general liability carriers due to an injury of a subcontractor’s employee and the subcontractor doesn’t carry workers’ compensation insurance.
  • Claim against a…
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Added by Garry House on July 25, 2013 at 9:55am — No Comments


Influencer
From the NCM Institute: The Difference Between ‘Good’ and ‘Great’ Auto Dealers Written By: Garry House

Written By: Garry House

In the first couple of paragraphs in his book, Good to Great, author Jim Collins makes several interesting statements:

Good is the enemy of great. And that is one of the key reasons why we have so little that becomes great. Few people attain great lives, in large part because it is just so easy to settle for a good life. The vast majority of companies never become great, precisely because the vast majority become quite good – and that is their…

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Added by Garry House on June 14, 2013 at 10:05am — No Comments


Influencer
From the NCM Institute: Record Profitability Threatened by Shaky Fundamentals Written By: Jeremy Anwyl

Written by: Jeremy Anwyl

 

A quick look at the current state of auto retailing would suggest that things are good. Tough times (and a couple of notable bankruptcies) have thinned dealer ranks. Although pressures are mounting, the manufacturers are still demonstrating discipline around production volumes. Most importantly, customers are returning to showrooms.

Add all factors together and the result is that volumes and margins on both new and pre-owned vehicles are…

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Added by Garry House on May 21, 2013 at 7:30am — No Comments


Influencer
From the NCM Institute: Why Dealers Should Be In Express Service Written by: Steve Hall

Written by: Steve Hall

Dealers know you must provide fast, convenient, and competitively-priced service in order to retain your customer base. They also know that oil changes and light maintenance are the most requested service items by customers. Knowing this, why do dealers continually fight express service?

I’ve heard all the excuses: it hurts my hours per repair order; it hurts my gross profit percentage; it hurts my effective labor rate; I can’t make any money in express…

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Added by Garry House on May 16, 2013 at 7:30am — No Comments


Influencer
From the NCM Institute: The Perfect Day For A Dealer/General Manager Written by: Thomas Bear

Written by: Thomas Bear

Realizing the dealer/general manager’s day is full of interruptions, if you could wave a magic wand and create the perfect day, what would you do during this day?

Which activities do you wish you did every day? Which activities are the top ten for you to do every day Here’s an exercise we use in our 20 Group meetings from time to time that might be helpful for you to realign your daily priorities.…

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Added by Garry House on May 7, 2013 at 6:30am — No Comments


Influencer
From the NCM Institute: How to Convert Auto Dealership Objectives and Goals into Results Written By: Joe Basil

Written By: Joe Basil

We just returned from a 20 Group meeting and it was the most invigorating workshop we have ever attended. We completed an assessment of our dealership operations and identified major sales and profit opportunities in all departments. We have benefited from the extensive experience of our facilitator and fellow members. We had the opportunity to compare our operation to other…

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Added by Garry House on April 9, 2013 at 8:00am — No Comments


Influencer
From the NCM Institute: Do your managers know how to maximize their ROI opportunities? Written By: Robin Cunningham

Written By: Robin Cunningham

For the last sixteen months I have had the incredible experience of being a lead instructor with the NCM Institute.  I have had the opportunity to work with hundreds of dealership managers in our multi-level classes for general managers, general sales managers, used vehicle managers, service managers, financial managers, and some private dealership training, as…

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Added by Garry House on March 28, 2013 at 12:12pm — No Comments


Influencer
From the NCM Institute: The Big Deal About Big Data Written by: Russell Grant

Written By: Russell Grant

From speakers at NADA workshops to automotive manufacturers in trade publications to vendor product advertisements online, everyone is talking about how big data is changing the future of marketing in our industry. But most of the GMs I talk to aren’t nearly as concerned with the marketplace and the direction it’s taking, as they are with their business and where it’s going. They want to know two things—how can big data save me money and how can it sell more…

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Added by Garry House on March 14, 2013 at 2:44pm — No Comments


Influencer
From the NCM Institute Blog: The Road Less Profited by: Keith Shetterly

Written by: Keith Shetterly



We talked for years in automotive retail about “The Road to the Sale,” and I’m clearly one of the many supporters of that path to sales success. However, too many of us are still on "The Road Less Profited." Why? Because we are not getting more sales (and profits!) from "The Road to Retention”!



Retention sales link the positives of variable and fixed operations together, and their teaming allows each part of the dealership to amplify the other.…

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Added by Garry House on March 12, 2013 at 8:00am — No Comments


Influencer
Busting Website Conversion Myths

Myth #1:  Showing multiple prices on one vehicle will increase conversions

Vehicle Pricing

The idea was simple.  Show the shopper the discounts, rebates, and special prices in order to reduce negotiation of price and show value.  It was speculated that if you don’t give the shopper something to compare the price to, then they will go to your competition to compare…

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Added by Brad Hampton on March 11, 2013 at 8:51am — 2 Comments


Influencer
5 Digital Steps to Generate Massive ROI from Direct Mail

Automotive Mailer
Automotive Service Mailer from 1928

As you can see from the image, direct mail hasn’t changed much in the past 90 years (except for the prices!).  Why should it?  It works to get good looking information in front of a lot of…

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Added by Brad Hampton on March 8, 2013 at 7:14am — 9 Comments

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