Professional Community for Car Dealers, Marketing, Advertising and Sales Leaders
When it comes to car buying, not very many. Emotions often take center stage.
Don’t get me wrong. There’s nothing inherently bad about…Continue
Added by Bill Wittenmyer on October 14, 2020 at 1:00pm — No Comments
Not smarter than the average pup or kitten that wants to catch up to a non-achievable experience. We want leads. We want form fills. And to be fair, unlike our animal…Continue
We live in a world where new technology swirls around us at a relentless and often dizzying pace, yet as we look closer inside the automotive industry and one particular area - the CRM - the winds are very calm, and the marketplace solutions aren’t keeping pace with innovation outside of the…Continue
Just like in any other industry today, customer service and experience are key to success in the automotive industry.
Modern technology is changing our lives, our workplace, the…
Added by Vladimir Zivanovic on February 14, 2019 at 3:00am — No Comments
Many USA based businesses are now asking people to opt-in to their email list versus distracting customers and potential customers with…Continue
Added by Carol Forden on June 12, 2018 at 9:00am — No Comments
Added by Ralph Paglia on June 9, 2018 at 7:30am — No Comments
“How much does an automotive salesperson earn per deal?” Answers vary from a set salary to $50 to $1,000 or more per deal.…Continue
Added by CPI Results on April 11, 2018 at 1:30am — No Comments
That’s how Katie Mares, Customer Experience and Leadership Consultant views the differences between male and female customer service interactions. According to Katie, service interactions with women are…Continue
Added by CPI Results on March 14, 2018 at 2:42pm — No Comments
Today’s consumers are fickle beings. It’s much harder to keep their loyalty than ever before. And, while it may take years to earn loyalty from a single customer, it could take only minutes to lose it. Your dealership can do everything in its power to earn and keep a customer – from loyalty programs, to amazing customer service and luxury amenities. But, there is one basic…Continue
Added by Mike Gorun on March 6, 2018 at 6:44am — No Comments
Added by CPI Results on February 27, 2018 at 3:02pm — No Comments
Added by CPI Results on February 20, 2018 at 5:30am — No Comments
Added by CPI Results on February 19, 2018 at 11:30am — No Comments
Added by Mike Gorun on February 13, 2018 at 6:00am — No Comments
A special note, a little gift, or an intimate dinner tells them that you care. Valentine’s Day is an opportunity to express that appreciation, not just in a romantic way with your significant other but to your customers as well.
Added by CPI Results on February 11, 2018 at 10:30am — No Comments
As a seasoned road warrior, I don’t always look forward to the next airport, cab ride or hotel destination.
There are definitely some aspects of traveling that are forgettable. However, over the years I have developed a list of favorites, as in favorite restaurants and hotels…
Added by Bill Wittenmyer on January 30, 2018 at 5:30am — No Comments
One of the most important skills a doctor can posses, is that of a bedside manner. In the same sense, it is important that salespeople possess the same type of skill, to be able to put their customer at ease.
Relaxing your customer is important to…Continue
Added by Mister Lagopus on November 20, 2017 at 5:00am — No Comments
Customer service is a way of building a better relationship with your customers, thus increasing…Continue
Added by Ralph Paglia on November 10, 2017 at 1:00am — No Comments
Added by Mike Gorun on November 7, 2017 at 6:30am — No Comments
Are you looking for ways to increase sales and customer engagement while keeping the cost in control? Customer attention is limited, making it tougher and tougher to grab and keep customers interested. So sharing a few texting strategies that are helping dealerships increase sales and improve customer engagement:
Unified Text And Voice…Continue
Added by Vidushi Jain on October 29, 2017 at 11:30pm — No Comments