Professional Community for Car Dealers, Marketing, Advertising and Sales Leaders
Your everyday routine keeps you busy with the truckload of tasks that you have to handle. Between work and picking up groceries and laundry, your mind was probably on the deadline of your assignment when you hit the car beside yours while parking. Paying attention, contrary to what many would say, is now no more a biggie on your checklist while on the road.…Continue
When a person is disabled or physically handicapped, it does not mean that it will stop him from enjoying the joy of driving. Suppose a family member or someone you care about is physically challenged. It's painful to see all the time that they need to depend on someone whenever they need to go out, even for just a ride. How does it feel when the youngsters…Continue
Added by Tim Kaye on August 29, 2014 at 5:30am — No Comments
Google and a number of other leading automotive manufacturers are working on the concept of driverless cars, a technology that can transform livelihoods by leaps and bounds. A major reason that fuels this concept is the increasing number of accidents that occur across the world. Using driverless can help reduce or even eliminate the incidences of accidents. Sounds perfect, doesn’t it? Here’s a look at how…
Added by Bunny Punia on July 30, 2014 at 3:30am — No Comments
I need your help!! If you are a GM at a franchise store currently using some form of data mining, I would like to get your opinion on how we stack up. No sales pitch. Just spend 15 minutes on line seeing what we offer. Then let loose with your critiques, point out our shortcomings, and maybe even…Continue
FOR IMMEDIATE RELEASE
Info: Contact John Fuhrman email@example.com
AUTOEXCAVATIONS.COM has launched their new web site with some industry exclusive features. First, they are now the only company to offer equity data mining for used cars. This means franchise dealers can now see the same 20% increase in pre-owned deliveries that they now see when using us for their new cars. The real benefit now is, we can now offer our cutting…Continue
Added by John Fuhrman on June 6, 2014 at 5:41am — No Comments
What Were You Thinking?
It has often been said that the questions are the answers when it comes to selling anything. The better you become at asking questions, the more success you’ll enjoy. The key is asking the right questions. But, you can’t teach every question for every situation. Otherwise your sales people will never leave the training room.
There is one question that I believe fits any situation and it provides…Continue
Added by John Fuhrman on June 2, 2014 at 8:07am — No Comments
What if there was a way to increase deliveries by 20% without spending tens of thousands on advertising, staffed events, mailers, etc.? Suppose these sales would be simpler, at higher grosses, and totally controlled by the dealership? And, unlike any other marketing service, what if you could prove the value of the service by tracking deliveries and gross and comparing it to your current methods? Now, imagine being able to do this 24/7 from anywhere in the world.
How does this…Continue
Added by John Fuhrman on May 21, 2014 at 5:35am — No Comments
Neil is engaged in his Certification Program, he cares about his customers and his business.
Great job Neil.
Independent Regional Manager
Added by Penny Krisko on March 31, 2014 at 8:30am — No Comments
Just went to http://www.google.com/cars/ and was greeted with this:
Added by Matt Tucker on February 13, 2014 at 10:55am — No Comments
“I have no idea what you are talking about.” That was the response of the dealer who currently signs my paycheck. This was in a board meeting of approximately twenty people who were discussing a planned expansion of the dealership’s operations. Of course this included a renewed push into our online marketing campaigns. My direct superior and I make up the online marketing…Continue
Here is the latest Used Car Market Report from Ricky Beggs and Black Book. There were definitely some interesting results from the market study and detail analysis. The initial chart I looked at shows the level of change in…Continue
Added by John Sternal on December 16, 2013 at 11:19am — No Comments
So once again I ask the question at the heart of the matter.... Mr./MRS Car Dealer PAY ATTENTION HERE.... How many Vendors are YOU Paying who are Selling your Customer Data to Other Vendors for Cash? AND... is your customer information ultimately being sold by vendors you paid to other car dealers who are your competition?
According to licensed car repair experts, here is a list of the top 5 areas where extended warranty coverage frustrates drivers the most. A new report from Polk showing the average age of today’s vehicles on the road underscores the importance of having the right vehicle service protection.
Added by Carroll Nguyen on August 12, 2013 at 4:30pm — No Comments
Black Book is proud to announce that Tom Cross, President, was honored as the newest member of the prestigious Ring of Honor for the National Independent Automobile Dealers Association (NIADA). The award was presented at the National Leadership Awards Banquet during the annual NIADA Convention and Expo in Las Vegas on June 26.
Cross has led Black Book as President since 2007, and he becomes the 23rd industry…Continue
Added by John Sternal on July 1, 2013 at 12:45pm — No Comments
Added by jason keo on April 17, 2013 at 10:00am — No Comments
Hundreds of thousands of people who suffered a drop in credit have emerged as consumers again – just a few years removed from the dark days of the recession. Many of these people have found a way to shop for a car without going through traditional credit checks at the dealer, and they’re getting some pretty nice wheels, too.
Credit is the lifeblood of car shopping. But consumers who acquire a used lease through transfer are…
Added by John Sternal on March 12, 2013 at 9:08am — No Comments
Did you watch Car Lot Rescue on Spike TV last night? I did - it was both entertaining and inspiring!…Continue
Added by Adam Ross on February 25, 2013 at 1:30pm — No Comments
What is different about pricing used cars and new cars online?
New cars are a commodity... sometimes! One size does NOT fit all.
Added by Ralph Paglia on November 3, 2012 at 9:30pm — No Comments
Reading Chuck Barker's white paper on Google got me thinking about the current elephant in the room, www.google.com/cars/ . Brian Pasch had written a brief a few months ago, but I have heard…Continue