ADM serves Car Dealers, Automotive Marketing Pros and Internet Sales Managers
Just went to http://www.google.com/cars/ and was greeted with this:Continue
Added by Matt Tucker on February 13, 2014 at 11:55am — No Comments
TTAC has learned that Google is shutting down its car shopping service, which existed only in beta form for San Francisco Bay Area shoppers. Visitors to the site have received a message stating
“The Google San Francisco…
“I have no idea what you are talking about.” That was the response of the dealer who currently signs my paycheck. This was in a board meeting of approximately twenty people who were discussing a planned expansion of the dealership’s operations. Of course this included a renewed push…Continue
Here is the latest Used Car Market Report from Ricky Beggs and Black Book. There were definitely some interesting results from the market study and detail analysis. The initial chart I looked at shows the level of change in…Continue
Added by John Sternal on December 16, 2013 at 12:19pm — No Comments
So once again I ask the question at the heart of the matter.... Mr./MRS Car Dealer PAY ATTENTION HERE.... How many Vendors are YOU Paying who are Selling your Customer Data to Other Vendors for Cash? AND... is your customer information ultimately being sold by vendors you paid to other car dealers who are your competition?
According to licensed car repair experts, here is a list of the top 5 areas where extended warranty coverage frustrates drivers the most. A new report from Polk showing the average age of today’s vehicles on the road underscores the importance of having the right vehicle service protection.
Added by Carroll Nguyen on August 12, 2013 at 4:30pm — No Comments
Black Book is proud to announce that Tom Cross, President, was honored as the newest member of the prestigious Ring of Honor for the National Independent Automobile Dealers Association (NIADA). The award was presented at the National Leadership Awards Banquet during the annual NIADA Convention and Expo in Las Vegas on June 26.
Cross has led Black Book as President since 2007, and he becomes the 23rd industry…Continue
Added by John Sternal on July 1, 2013 at 12:45pm — No Comments
Women like to buy cars from women. They trust them more. They speak the same language.
When Canadian auto journalist Jeremy Cato spoke to a group of dealers at this year’s Toronto auto show,…Continue
The days of businesses focusing their efforts on entertaining their fans on social media are behind us… at least they should be. Today, people expect more out of businesses. They expect to be shown things that they don’t normally see from their friends and family. If they follow…Continue
Hundreds of thousands of people who suffered a drop in credit have emerged as consumers again – just a few years removed from the dark days of the recession. Many of these people have found a way to shop for a car without going through traditional credit checks at the dealer, and they’re getting some pretty nice wheels, too.
Credit is the lifeblood of car shopping. But consumers who acquire a used lease through transfer are…
Added by John Sternal on March 12, 2013 at 9:08am — No Comments
Did you watch Car Lot Rescue on Spike TV last night? I did - it was both entertaining and inspiring!…Continue
Added by Adam Ross on February 25, 2013 at 2:43pm — No Comments
What is different about pricing used cars and new cars online?
New cars are a commodity... sometimes! One size does NOT fit all.
Added by Ralph Paglia on November 3, 2012 at 9:30pm — No Comments
Reading Chuck Barker's white paper on Google got me thinking about the current elephant in the room, www.google.com/cars/ . Brian…Continue
Google’s online ventures are usually anything but under the radar. Yet recently, in what may be a game-changing play, the search engine giant quietly entered the third-party lead provider business for car dealerships.
The beta version of Google Comparison Ads for Autos (which is unofficially being referred to as “Google Cars” within the industry) was launched to very little fanfare a few weeks ago in the San…Continue
Added by Arnold Tijerina on July 26, 2012 at 7:00am — No Comments
Please check out my article on Page 24 of the April 2012 edition of Dealer Marketing Magazine titled:
"Reputation Management Sells More Cars Than Any Other Social Media Strategy"…Continue
The Story below is a copy of a recent story posted on WardsAuto by Gil Van Over. The link is to the actual story.
Added by Andy Shambarger on March 7, 2012 at 9:27am — No Comments
Added by Ken Beam on January 27, 2012 at 7:51pm — No Comments