Professional Community for Car Dealers, Automotive Marketers and Sales Managers
It's a timeless story: a dad watches his little girl grow into an independent young woman. But no matter how many times a major auto maker tells it, we still can't help but grab the tissues to wipe our tears while we hit “share” on social media.…
Urbandale, IA--June 15th, 2015--Flick Fusion Video Marketing (www.flickfusion.com) announced today a new partnership with Chroma Cars (www.chromacars.com), a full-service inventory management, photography, website and digital marketing services provider to more than 300 auto dealerships. Chroma Cars is now offering Flick Fusion's customized, scalable video marketing solutions that allow auto dealers to…Continue
Added by Brian Cox on June 15, 2015 at 6:26am — No Comments
Volkswagen is a name that identifies with super performance, reliability and advanced technology taken to life by advanced engineering techniques. While the German manufacturer has its name etched in golden words in the history of car manufacturing, its entry into the Indian market has allowed us to witness the launch of some spectacular mid-level vehicles, especially in the sweep of hatchbacks. Hence; if you are eyeing on some mid-range hatchbacks and sedans, you can defintely check out the…Continue
Added by Bella Edward on February 27, 2015 at 12:49am — No Comments
Your everyday routine keeps you busy with the truckload of tasks that you have to handle. Between work and picking up groceries and laundry, your mind was probably on the deadline of your assignment when you hit the car beside yours while parking. Paying attention, contrary to what many would say, is now no more…Continue
When a person is disabled or physically handicapped, it does not mean that it will stop him from enjoying the joy of driving. Suppose a family member or someone you care about is physically challenged. It's painful to see all the time that they need to depend on someone whenever they…Continue
Added by Tim Kaye on August 29, 2014 at 5:30am — No Comments
Google and a number of other leading automotive manufacturers are working on the concept of driverless cars, a technology that can transform livelihoods by leaps and bounds. A major reason that fuels this concept is the increasing number of accidents that occur across the world. Using driverless can help reduce or even eliminate the incidences of accidents. Sounds perfect, doesn’t it? Here’s a look at how…
Added by Bunny Punia on July 30, 2014 at 3:30am — No Comments
I need your help!! If you are a GM at a franchise store currently using some form of data mining, I would like to get your opinion on how we stack up. No sales pitch. Just spend 15 minutes on line seeing what we offer. Then let loose wi…Continue
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Info: Contact John Fuhrman firstname.lastname@example.org
AUTOEXCAVATIONS.COM has launched their new web site with some industry exclusive features. First, they are now the only company to offer equity data mining for used cars. This means franchise dealers can now see the same 20% increase in pre-owned deliveries that they now see when using us for their new cars. The real benefit now is, we can now offer our cutting…Continue
Added by John Fuhrman on June 6, 2014 at 5:41am — No Comments
What Were You Thinking?
It has often been said that the questions are the answers when it comes to selling anything. The better you become at asking questions, the more success you’ll enjoy. The key is asking the right questions. But, you can’t teach every question for every situation. Otherwise your sales people will never leave the training room.
There is one question that I believe fits any situation and it provides…Continue
Added by John Fuhrman on June 2, 2014 at 8:07am — No Comments
What if there was a way to increase deliveries by 20% without spending tens of thousands on advertising, staffed events, mailers, etc.? Suppose these sales would be simpler, at higher grosses, and totally controlled by the dealership? And, unlike any other marketing service, what if you could prove the value of the service by tracking deliveries and gross and comparing it to your current methods? Now, imagine being able to do this 24/7 from anywhere in the world.
How does this…Continue
Added by John Fuhrman on May 21, 2014 at 5:35am — No Comments
Added by Manny Luna on April 6, 2014 at 3:11pm — No Comments
Neil is engaged in his Certification Program, he cares about his customers and his business.
Great job Neil.
Independent Regional Manager
Added by Penny Krisko on March 31, 2014 at 8:30am — No Comments
Just went to http://www.google.com/cars/ and was greeted with this:Continue
Added by Matt Tucker on February 13, 2014 at 10:55am — No Comments
“I have no idea what you are talking about.” That was the response of the dealer who currently signs my paycheck. This was in a board meeting of approximately twenty people who were discussing a planned expansion of the dealership’s operations. Of course this included a renewed push…Continue
Here is the latest Used Car Market Report from Ricky Beggs and Black Book. There were definitely some interesting results from the market study and detail analysis. The initial chart I looked at shows the level of change in…Continue
Added by John Sternal on December 16, 2013 at 11:19am — No Comments
So once again I ask the question at the heart of the matter.... Mr./MRS Car Dealer PAY ATTENTION HERE.... How many Vendors are YOU Paying who are Selling your Customer Data to Other Vendors for Cash? AND... is your customer information ultimately being sold by vendors you paid to other car dealers who are your competition?
According to licensed car repair experts, here is a list of the top 5 areas where extended warranty coverage frustrates drivers the most. A new report from Polk showing the average age of today’s vehicles on the road underscores the importance of having the right vehicle service protection.
Added by Carroll Nguyen on August 12, 2013 at 4:30pm — No Comments
Black Book is proud to announce that Tom Cross, President, was honored as the newest member of the prestigious Ring of Honor for the National Independent Automobile Dealers Association (NIADA). The award was presented at the National Leadership Awards Banquet during the annual NIADA Convention and Expo in Las Vegas on June 26.
Cross has led Black Book as President since 2007, and he becomes the 23rd industry…Continue
Added by John Sternal on July 1, 2013 at 12:45pm — No Comments
The days of businesses focusing their efforts on entertaining their fans on social media are behind us… at least they should be. Today, people expect more out of businesses. They expect to be shown things that they don’t normally see from their friends and family. If they follow…Continue
Added by jason keo on April 17, 2013 at 10:00am — No Comments