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CAN THE LINCOLN FRANCHISE SURVIVE?

uh-oh! This promo video I cut today accidently got released all over the Twitterverse before the article actually came out. I never dreamed when I put it on YouTube that people would pick it up and re-broadcast it on Social Media. it wasn't until the phone calls started coming in…

So once again I ask the question at the heart of the matter.... Mr./MRS Car Dealer PAY ATTENTION HERE.... How many Vendors are YOU Paying who are Selling your Customer Data to Other Vendors for Cash? AND... is your customer information ultimately being sold by vendors you paid to other car dealers who are your competition?

Isn't it…

Beware of reputed brands when opting for second hand cars. They may raise your class and give you an up market appeal but as soon as their warranty period is over, you will be spending your money paying bills for their maintenance. Therefore, it is best to make wise choice while purchasing a used vehicle. Listed below are some models that have posed problems to the owners and should be completed averted while choosing second hand cars.

Audi Q5:

Without a shade of doubt, the…

Dispatch-Your-Auto.com

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Back in 2011, more than three out of 10 US new-car buyers said they were likely to purchase online... What Happened?

New-car sales virtually never take place online, despite growing interest among consumers and manufacturers, according to a new eMarketer report, “Automotive Ecommerce: Late to the…

There are many dealers who have strong criticisms regarding Edmunds.com, but regardless of whether you consider Edmunds an asset or a liability to the retail auto industry there is little debate about their unique position within the vehicle buying process for many millions of automotive…

Consumers Desire More Automated Automobiles: Consumers Trust Driverless Cars…

Written By: Russell Grant

One of the best things about my job is the fact that I get to talk to so many owners, GMs, dealers, sales managers and service directors about their dealership’s owner marketing strategy. Or, in some cases, need for one. That’s when I find my work the most rewarding, when I’m speaking with dealers who are ready to reap the benefits of developing and implementing a strong, sustainable owner marketing strategy.

Because remember, there are only three ways…

AutoMarketing Pros Serving Business and Fleet Clients Get High Yields From Content Marketing That Drives Car and Truck Buyer Engagement...…

Facebook Who? More Biz Owners (including car dealers) Say They Find LinkedIn, Twitter, YouTube to be the Most Effective social media marketing tools...…

      The Best Dad in the World

Memorial Service for Joe Mercer. Thursday…

When I was chatting as a Virtual Sales Associate, I had a lot of questions from potential customers in regard to trade-in vehicles. Customers are looking to know how much their trade is worth, and they do not really know the process for trading in their current vehicle or what is expected when they come in for an appraisal.…

The Universe Made Car Sales People And This Is Who We Are!

I am proud to be a salesman, because more than any other man, I and millions…

Life is turning out to be a complicated journey nowadays as nothing seems easy. Let’s take the example of buying a car. It is not an easy or smooth process. Earlier if someone had money then he could simply visit may be a couple of car dealers and drive home on a new car but today as the options available are unlimited ample research and discussion takes place before a car is…

This post struck me as a very succinct and thoughtful social media marketing mantra, so I thought I wanted to share it on ADM.  Use this mantra when planning and executing your social car dealer marketing programs.