Professional Community for Car Dealers, Automotive Marketers and Sales Managers
Surviving without a vehicle in the modern world can be quite challenging. Cars, motorcycles and lorries have become essential parts of our everyday lives. Sometimes they do not only provide us with the comfort of fast travelling, but they also proved themselves as worthy tools for enterprises which rely on transportation. But what happens when your vehicle just stops? It requires a repair in order to continue working for you, and you cannot afford a mechanic at that very moment. In that…Continue
Added by Rahul Paul on February 14, 2017 at 2:10am — No Comments
Filling a car or any other vehicles fuel tank with unleaded fuel is called misfueling and this is known as a costly mistake. Either you put petrol in a diesel car or diesel in a petrol car, a vehicle might have to bear damages. There are many reasons with which it can be explained why putting diesel in petrol car is bad and putting petrol in a diesel…Continue
Added by Sandeep on February 4, 2017 at 4:00am — No Comments
One of the biggest misconceptions that the population has around car dealerships is that they are dishonest and are just in it for the money. The truth is that 99.99% of car dealers simply want to sell their customers the most suitable vehicle and ensure that they are satisfied.
Many people mistakenly believe that…Continue
Added by Rahul Paul on January 27, 2017 at 2:30am — No Comments
If you are involved in an accident there are a lot of things to consider. What are the repairs need and what will they cost? Where there injuries? Do I need a law firm, such as Michigan Injury Lawyers to assist in legal matter?
Well, when it comes to vehicle damages of any kind they are rarely cheap to fix.
Additionally, there are instances when the…
Added by Rahul Paul on January 14, 2017 at 11:00am — No Comments
Digital marketing is one of the cornerstones of effective publicity for any business. The impact of online marketing lies in the strategies devised. With the advent of various technological tools, businesses are increasingly leveraging these to improve conversions.
One of the most impactful promotional…Continue
Added by Kent Charlie on December 16, 2016 at 2:00am — No Comments
Selling cars is an extremely challenging job, but it is somewhat of an art form for those that are capable. Purchasing a vehicle is one of the biggest investments that somebody can make, so persuading them to make a purchase takes great skill. There are various tools and techniques that are utilised by the most successful salesman; here are a few of the greatest lead generation tools.
In today’s internet-driven marketplace, it is crucial for…Continue
Added by Leona Zoey on December 13, 2016 at 10:48am — No Comments
One of the main concerns that motorists have when purchasing a second-hand car is being the victim of a scam. Sadly, there are a lot of criminals out there who are using various techniques to part you from your money. It can sometimes be difficult to tell the legitimacy of the car, so it is worth outlining what the most common scams are.
Ringing is a scam where a vehicle is stolen and given the identity of an automobile that has been written off.…Continue
Added by Leona Zoey on December 12, 2016 at 7:30am — No Comments
Your mechanic is going to be one of the most important people in your adult life. He or she is your car’s doctor, the one to give it its regular tune ups and maintenance, so finding a good one is one of the most important decisions you’re going to have to make.
When your vehicle is acting…Continue
Added by Ann Hoge on December 11, 2016 at 3:30am — No Comments
Your car is one of the biggest investments you will make in your lifetime, and you need to ensure you perform the proper maintenance to maximise its lifespan. The right care and attention can help you enjoy your car for years longer than you would otherwise and reduce the cost of repairs down the road. That said, the need for repairs can happen at any time, and you need to know that you have the help of a reputable garage once you have such a need. Once you know the signs, you can easily…Continue
Added by Rahul Paul on November 17, 2016 at 11:27pm — No Comments
With more and more customers becoming active on social media, businesses are increasingly leveraging it to improve their…Continue
Added by Kent Charlie on November 14, 2016 at 9:00pm — No Comments
Cars are not only meant for transportation. They express individual’s personal taste and also the extension of the personality. We mainly select the car depending on the requirement, what can we afford and what is our lifestyle. I guess the Civic owners will not drive the BMW but in all the cases, the Honda cars are affordable. Almost all the vehicles that we are using have their inherent features that they carry with them after their manufacture. Almost all the cars come with specified…Continue
Added by Rahul Paul on November 7, 2016 at 3:15am — No Comments
“Check engine” are two words that no driver wants to hear or see, but sometimes it becomes a reality. One of the most aggravating things about those words is that when the check engine light pops on, there is still not a lot of information you can gather from it. The check engine light is designed to come on if anything is not perfect under the hood. This means that you have no reason to panic when you see it light up because it could be something so minor. Many reputable car part shops,…Continue
Added by Rahul Paul on November 2, 2016 at 10:00pm — No Comments
Has your auto dealership website been repelling customers? Do you think your potential customers are not converting into leads after landing on your website? Luckily, there's a metric for measuring that.
This metric is known as the bounce rate.
The bounce rate of your website measures the…Continue
Added by Kent Charlie on October 13, 2016 at 10:08pm — No Comments
If you travel to places that you are not familiar with often, you understand the importance of having a GPS system in your car. Having a Global Positioning System will give you the directions that you need to get to your destination easily.
Because I spend so much time in my car I am willing to invest in certain conveniences that simplify…Continue
Added by Kathy Wheat on October 10, 2016 at 9:30am — No Comments
Most car experts agree that a driver should replace an older vehicle when the cost of fixing its mechanical problems become greater than the cost of replacing it.
If your car has reached this point, consider the following ways to make the most of your broken down vehicle:
Many people sell…Continue
Added by Brooke Chaplan on October 7, 2016 at 2:30pm — No Comments
Service department revenue continues to increase in importance for dealerships. With lower margins, service revenue is the bread and butter for many dealerships.…Continue
Added by Larisa Bedgood on September 28, 2016 at 8:23am — No Comments
When a millennial steps onto your lot, chances are that they are ready to buy. In fact 48% of 17 to 24-year-olds intend to buy a car on their first visit to a dealership according to…Continue
Social media has turned out to be one of the most effective platforms for promoting a business. Social media is a big hit among today's fast-paced generation. Businesses are required to keep up with the trends to stay ahead of their competition. Therefore, devising foolproof social media marketing…Continue
Conducting a targeted marketing campaign is the most important thing in every line of work. Picking the right audience can increase your sales several times, without any special financial investment. Therefore, reaching out to your audience is one of first goals that you should set for yourself.
Luckily, achieving this task is…Continue
Staying competitive is what people in all lines of work are trying to achieve, as there are more and more businesses emerging around the world. The internet has made the trading world much more open, making it easier to reach out to more people. The same goes for the world of car dealerships – staying above the competition…Continue
Added by Ivan Dimitrijevic on September 5, 2016 at 2:00am — No Comments