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All ADM Blog Posts Tagged 'Brands' (4)

Social Trendsetters are the Ones that Brands are Reaching through Social Media

Do you remember the person who consulted with you about social media and told you that brands are having tremendous success on sites like Facebook, Twitter, and Pinterest? That's the type of person that you're reaching the most according to a report by NBCUniversal…

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Added by J.D. Rucker on February 21, 2013 at 6:00am — 1 Comment

Half of American Car Buyers Engage with Companies on Social Networks - What about Dealers and their Employees?

Half of all Automotive Consumers say they Engage with Businesses on Social Networks... What about Car Dealers?…

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Added by Ralph Paglia on January 20, 2013 at 4:30pm — 3 Comments

Automotive Brands Lift The Hood On Their Search-Influenced Strategies

CAPTIVA ISLAND, Fla.--Intuit, Cars.com and Lincoln Educational Services are companies in different verticals, with divergent target audiences and customer acquisition models. Yet each one has used analytics and consumer insights gleaned from search to solve a unique marketing dilemma. Executives from iCrossing and SendTec, among others, shared their case studies on search "in the wild" with Search Insider Summit attendees on Tuesday.…



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Added by Ralph Paglia on May 21, 2008 at 2:30pm — No Comments

Do Automotive Brands Engage Online Car Shoppers?

In December, Compete released its first ranking of automobile manufacturer websites based on shopping engagement. Mini, Kia, Mercedes, Pontiac and Hyundai were all brands that finished in the top 10. Shopping engagement is defined as the percentage of overall site visitors that visited one of the following key shopping tools:



- Configurator

- Request a Quote

- Locate a Dealer

- Payment Estimator




Why is shopping engagement important?…

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Added by Ralph Paglia on January 15, 2008 at 10:00pm — No Comments

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