Automotive Digital Marketing Professional Community

ADM serves Car Dealers, Automotive Marketing Pros and Internet Sales Managers

Loading... Be Patient!

All ADM Blog Posts Tagged 'Brand' (26)

Google and Apple Catch Up To Ford In Auto Industry Influence

Google and Apple Join Ford as Key Influencers in the Auto…

Continue

Added by Ralph Paglia on February 23, 2014 at 7:30am — 3 Comments

Does Website Appearance Matter?

 

In this infographic, you’ll learn if your website’s appearance really does matter. 

 

Link to Infographic

 …

Continue

Added by Chris Spohr on February 2, 2014 at 5:47pm — No Comments

Memes as Content Marketing for Dealerships

Memes are meant to be shared, imitated, and to generate attention. Many of them are humorous, or designed to provide social commentary. They cater to a younger, tech-savvy audience, and can certainly enhance your reputation by using them as part of your content marketing strategy on your social media networks.

 

What is a Meme?…

Continue

Added by Rebecca Kon on March 28, 2013 at 10:15am — 1 Comment

The Actions Needed to Build True Brand Ambassadors

Happy Customer

This is part 5 in a series about building brand ambassadors at the dealership. I'll be adding more parts later, but here is the series so far:

Continue

Added by J.D. Rucker on March 1, 2013 at 6:00am — No Comments

How to Approach a Potential Brand Ambassador About Social Media

Approaching a Customer

This is part 4 in a series about building brand ambassadors at the dealership. I'll be adding more parts later, but here is the series so far:

Continue

Added by J.D. Rucker on February 27, 2013 at 11:30pm — 1 Comment

How to Identify Potential Brand Ambassadors

Brand Ambassador

This is part 3 in a series about building brand ambassadors at the dealership. I'll be adding more parts later, but here is the series so far:

Continue

Added by J.D. Rucker on February 27, 2013 at 10:30pm — No Comments

The Importance of Brand Ambassadors

Loving Her Car

This is part 2 in a series about building brand ambassadors at the dealership. I'll be adding more parts later, but here is the series so far:

Continue

Added by J.D. Rucker on February 27, 2013 at 10:00pm — No Comments

Putting the business aside, what are YOU — A Commodity or a Brand?

Do not be afraid



As human beings we have a tremendous ability to deceive ourselves.  Jesus taught in parables so that those who thought they ‘knew it all’ wouldn't understand. Within the parable of the Talents the one who hid his…

Continue

Added by Tom 1TeamSynergy Wiegand on February 6, 2013 at 11:41am — No Comments

Brand Management Lessons

Yes, the election is over and I’m grateful to not be bombarded with political ads every time my favorite show is on commercial break for the next four years. That being said, there are some lessons we can learn the race for the White House as far as brand management goes.



1. Stand for something and stay on message

Quite…

Continue

Added by Ketty Colom on November 13, 2012 at 8:30am — No Comments

1 in 5 Americans Have Bought a Brand of Car that a Friend Has Followed on Facebook

20% of American Car Buyers Have Bought a Brand of Car That a Friend Has Followed on Facebook 

18% of US consumers - including 23% under 35 - have bought a brand because their…

Continue

Added by Ralph Paglia on June 29, 2012 at 3:30pm — 1 Comment

Facebook has Changed how Dealership Brand Pages are Displayed.

Automotive Dealers checking their Facebook pages today may have noticed that Facebook has launched timeline for brand pages.



Dealers have until March 30th to update their…

Continue

Added by Brent Albrecht on March 1, 2012 at 7:30am — 2 Comments

Millennials and Your Brand on Social Networks



Continue

Added by Ralph Paglia on August 29, 2011 at 9:00pm — No Comments

Build Your Brand by Engaging Customers Online







“The Revolution Will Not Be Televised, But You Can See it on YouTube!” Presented by Mark Dubis at the 10th Digital Dealer Conference.



Car dealers everywhere need to beware of one major paradigm shift: the proliferation of online social media and user-generated communities. Your…

Continue

Added by Richelle Farley on August 1, 2011 at 5:26pm — No Comments

Google+ Brand Pages Coming in Two Weeks

Google+ Brand Pages Coming in Two Weeks

Ford, MTV and Mashable Likely Among First Allowed to Create Company Pages

Soon after the launch of Google+ came the inevitable next question: When can brands set up…
Continue

Added by Ralph Paglia on July 10, 2011 at 6:41pm — No Comments

Transitioning the Social Networking Relationship into Making the Sale

The first step to Social Networking suicide is to use this media as a place to make the sale.  Social Networking is a relationship building network and not the shopping network.  A network when used as a verb is defined as: to cultivate people who can be helpful to one professionally, especially in finding employment or moving to a higher position.  With this in mind, a Social Network is…

Continue

Added by Stephanie Young on July 7, 2011 at 6:30am — No Comments

Social Networking as a Business Development Tool

Marketers are experimenting with using the Social Networking sites for proactive marketing through building targeted niche networks and business development communities.  As a result, Social Networking has become as much a part of…

Continue

Added by Stephanie Young on July 6, 2011 at 9:00am — No Comments

Perception is a Powerful Force

In real estate it is location, location, location.  In the retail sales world, it is perception, perception, perception.  Every one of your consumers wants to have a individualize experience when doing business with your organization.  I like to call it the “Disney” experience since Disney has set the benchmark in customer service.  It…

Continue

Added by Stephanie Young on July 1, 2011 at 6:30am — No Comments

Outsourcing Social Media as Part of Your Dealership Marketing Plan: FAQ

The newest keeping up with the Jones’s marketing trend is Social Media Marketing.  Social Networking has found a home in American Capitalism as the twenty-something crowd has become a strong demographic in today’s enterprise.  Business hours have been replaced with 24/7 virtual access to your dealership.  Social Media Marketing has become a channel for customer support, service and…

Continue

Added by Stephanie Young on June 30, 2011 at 11:00am — No Comments

Top Ten Reasons to Utilize Social Media as a Marketing Tool

Social Media is not kids play any longer.  Social Networking has found a home outside of the college dorm and into main stream capitalism.   More and more businesses globally are adopting Social Media Marketing Plans.  Social Media is one of the newest tools available to the global economy, but how does it affect your business?  Why should you invest some of your marketing resources in the direction… Continue

Added by Stephanie Young on June 30, 2011 at 11:00am — No Comments

Building a Social Network Brand Image for Your Company

The word “social” in social network can be a bit misleading when building an online brand for your company.  Social networking was born out of the concept of sharing one’s personal life and not professional endeavors.  Today, people as well as companies are using social media to drive personal and professional branding.  Social networking is still a format that is deeply embedded in…

Continue

Added by Stephanie Young on June 30, 2011 at 9:00am — No Comments

Monthly Archives

2014

2013

2012

2011

2010

2009

2008

2007

1999

Social Network for Car Dealers, Automotive Marketing, Advertising and Sales Management Professionals sharing Internet strategies and tactics

Please Consider Automotive Marketing Professional Community Sponsors

ADM Badge

Loading…

Automotive Marketing Tools

Get ADM Toolbar

Click here to take the ADM Member Survey

 

ADM Events

April 2014
SMTWTFS
12345
6789101112
13141516171819
20212223242526
27282930
       

Getting too many emails from ADM? Click mailbox below to control which types of alerts and updates you are sent......


Instagram

© 2014   Created by Ralph Paglia.

ADM Badges  |  Report an Issue  |  Terms of Service