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All ADM Blog Posts Tagged 'Bing' (14)


Influencer
Is Your Dealership Losing Google's Trust?

Over the last month, there has been a lot of noise about the lack of transparency between some SEM companies and their automotive clients.

Showroom Logic founder Patrick Bennett provides an insightful look at why it's critical for a dealer to have access to have more than just access to their Google Analytics account - they need access to their Google Adwords and Bing Ads accounts, as well.

He discusses why Adwords tools such as Quality Score need to be actively monitored by…

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Added by Robert Monson on May 27, 2015 at 8:48am — No Comments

3 Reasons Responsive Websites are Better for SEO

Web developers started touting the benefits of the responsive website content since the dawn of smartphones, but it was more for functionality rather than increased visibility. It wasn't until 2011 and 2012 when large companies like Google started promoting the concept that the SEO world opened their eyes to the search ranking benefits.

We believe wholeheartedly in…

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Added by Paul Accinno on September 11, 2014 at 1:00pm — No Comments


Influencer
The 3 Hopes of Automotive Marketing

You've been buying advertising across multiple channels and techniques for years and you’re doing it with three hopes in mind:

  1. Hope that someone will see your name.
  2. Hope that person needs and wants what you’re selling.
  3. Hope your call to action moves the person to reach out to learn more and purchase.

Efficiency has always been the problem with attaining the best return on investment (ROI) possible.…

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Added by Britt Hoffmann on January 13, 2014 at 10:11am — No Comments

Bing Moving to Keyword Not Provided

There's been a lot of talk recently about the keyword (not provided) ordeal that has been increasingly plaguing users of Google Analytics. Pretty much every single blog that talks about digital marketing (including…

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Added by Timothy Martell on December 3, 2013 at 5:00pm — 2 Comments


Influencer
"In A Crowded Marketplace, Fitting In Is Failing..."

..."In a busy marketplace, not standing out is the same as being invisible.” – Seth Godin



Wise words from one of the greatest marketing minds of our time. Today SEM plays a…

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Added by Britt Hoffmann on November 19, 2013 at 9:05am — No Comments

Let’s Face It. Google Is Search.

Let’s call it what it really is, shall we? Despite efforts by Bing/Yahoo to stay relevant as well as efforts by Facebook and Twitter to enter the search game, there really is only one. For years, I’ve always had to add the caveat when discussing search marketing that “When I say Google, I mean Bing and Yahoo as well.”

I…

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Added by J.D. Rucker on March 19, 2013 at 7:00am — 1 Comment

Facebook and Bing Together May Take on Google

Currently, the biggest problem with using Bing for SEM and Business SEO is the lack of search volume. Sure, they came in with roughly 20 percent of the total U.S. searches by the end of last year, but Google is still dominating them, essentially getting the rest of the market share (ignoring the pittance of Yahoo, AOL, and ASK.com). Optimizing for Bing hasn't…

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Added by Timothy Martell on January 24, 2013 at 11:00am — No Comments

Online Advertising Trends - October through December 2012

Marin Whitepaper Summary for ADM Professional Community Members

"Online Advertising Trends - October through December 2012"

Introduction

The following report posted below and the…

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Added by Ralph Paglia on January 14, 2013 at 7:30pm — 2 Comments

New Bing Webmaster Guidelines

Bing remains slightly inscrutable to many people. Due to Google’s overwhelming domination in the search engine market, Bing is often forgotten about entirely. Don’t let Microsoft’s brainchild remain a mystery to you though, because there is help! This week, Microsoft has (finally) released a list of Bing Webmaster Guidelines, “intended to help your content be found and…

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Added by Timothy Martell on November 20, 2012 at 6:30am — No Comments


Influencer
Bing and Yahoo SEO

We have all seen the recent commercials Bing has launched claiming to be a better search engine than Google by offering blind tests to pedestrians around San Francisco, right?

 

Whether you fancy…

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Added by Ketty Colom on October 3, 2012 at 8:00am — 7 Comments

A Trip Down Memory Lane...

Here's a question -- what's the craziest or most clever marketing scheme you've seen from a car dealer?

 

Some of the old giants in the industry -- Jim Moran, Cal Worthington, Earl Muntz and others -- put together some wild and over the top marketing schemes. Moran probably was the first dealer to advertise on TV with a variety show and his sponsorship of a wrestling show in Chicago long before he created JM Enterprises, the largest Toyota distributorship in the…

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Added by Cliff Banks on July 13, 2011 at 6:17am — 1 Comment

Social Media and Search Engine Optimization (SEO)

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Added by Ralph Paglia on December 3, 2010 at 3:26am — No Comments

American Express OPEN SearchManager Offers Low Fee PPC Search Engine Advertising on Google, Facebook, Bing and Yahoo!

American Express is now Offering "OPEN SearchManager" Low Fee PPC Search Engine Advertising on Google, Facebook, Bing and Yahoo!


Amex Offering "OPEN SearchManager" Pay-Per-Click Advertising Campaign Management for Google, Yahoo!, Bing and Facebook... 30 Day Free Trial to help Businesses and Marketing Managers to test their… Continue

Added by Ralph Paglia on October 2, 2010 at 12:00pm — No Comments

6 Technologies That Will Change The Retail Automotive Market

LAS VEGAS, NV - JANUARY 8: A man looks over a ...

Image by Getty Images via Daylife

I always enjoy ringing in the new year – the thought of… Continue

Added by Eric Miltsch on February 4, 2010 at 10:30am — 7 Comments

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