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All ADM Blog Posts Tagged 'Best' (58)

DrivingSales 2012 Best Idea Award: Call for Entries Now Open

Prizes totaling $10,000 to be awarded to the auto dealers who develop the most innovative strategies in 2012

 

Salt Lake City, Utah – July 18, 2012DrivingSales  today announced the call for entries for the 2012 DrivingSales Best Idea Contest which recognizes the most innovative auto dealership strategies of…

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Added by Crystal Hartwell on July 18, 2012 at 7:03am — No Comments

3 Reason Your Delivery Coordinator holds the Keys to Your CSI Scores

3 Reason Your Delivery Coordinator holds the Keys to Your CSI Scores

Your delivery coordinator is the resource who will help yourcustomers through the delivery process. This person will work hand in hand with customers to make sure they leave completely satisfied.  In…

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Added by Ashley Poag on July 17, 2012 at 1:29pm — No Comments

What an Apple Store Can Teach Dealerships about Selling Accessories

Apple stores are one of the most successful retail stores in the world. In 2009, when retail sales declined around 2%, Apple’s retail sales rose roughly 7%. According to The Mac Observer, one of their largest growing product segments is accessories...iPad owners tend to average spending $150+ on accessories. Yahoo Finance reports Apple’s in-store retail accessories sales increased 85% from 2011 to 2012. And, technology experts believe that if others want to compete they will have to partner…

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Added by Ashley Poag on July 12, 2012 at 7:24am — 2 Comments

Are you an Expert at Automotive Marketing and Strategic Planning?

Would you go on vacation without planning your means of travel, travel route, booking a hotel, identifying points of interest or activities for you and the family, and the starting time as well as the ending date of your trip?  Unless you were free spirited with no cares in the world, and were part of the Brady Bunch Family, this was not you.  As a matter of fact, since you are reading this blog, you are a “Type A” personality that rarely will walk out of your office without a…

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Added by James Schaefer on May 31, 2012 at 10:14am — No Comments

15 Reasons You Should Use Google Voice

How come everybody isn't using Google Voice?

Here are 15 reasons why you should be, if you're not already…

This may sound like a commercial, but I am just a fan and user trying to pass on the idea.

  • It's FREE with a GMail account.
  • You can get a new phone number or …
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Added by Adam Ross on May 16, 2012 at 1:00pm — 3 Comments

Social Media Content; Best Days and Times for Car Dealers to Post

Optimal Times for Car Dealer and OEM Link Posting Differ Across Social Networks

When car dealers and automotive marketers are looking to achieve high click counts, the optimal time to post is…

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Added by Ralph Paglia on May 11, 2012 at 12:30pm — 6 Comments

Create your own video walk arounds in 20 minutes or less!!!

With the growing importance of Youtube and video not to mention SEO I wanted to share with you all how easy it is to make a video walk around. I know this sounds difficult but it really isn't. Once you have the equipment and the software set up making your video walk arounds will go fast and easy. You will need to start out with a few basics. 



1) a quite place to shoot video, preferably in a studio or a back lot.



2) a "quiet" backdrop.…

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Added by Mark Winters on April 12, 2012 at 1:10pm — No Comments

The easiest way to measure your website and digital marketing effectiveness

Hey I just figured out the easiest way to measure your digital effectiveness would you like to know? Pay attention because the solution is so simple and you don't have to spend anymore money, or learn how to use any new tools.

Ok here it is......SHUT IT ALL OFF! Yep that's right I said it pull the plug cancel all vendors, A/T, cars.com and turn off your websites. Now that i have your attention I am being extremely sarcastic however I do think many of us in this business have sat through a… Continue

Added by Matthew Smolik on March 8, 2012 at 4:07am — 3 Comments

How to Get the Most From Your Dealership YouTube Channel

Having a dealership YouTube channel is important for many reasons (as I touched on last year), but once your dealership has a channel, what do you do next?  Here are some tips and best practices to help your dealership’s YouTube channel get better search engine visibility:…



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Added by Ali Amirrezvani on March 7, 2012 at 11:10am — No Comments

SEO Tips for Car Dealers Looking Ahead

Google+ has been promoted lately by many in the SEO industry as a "must-do" for local businesses to help their search engine optimization efforts.  While an important tool for SEO moving forward, there are other areas your dealership can utilize to keep your search engine optimization on…

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Added by Ali Amirrezvani on February 24, 2012 at 8:00am — 5 Comments

Tips for Auto Dealership Email Marketing Campaigns

While some dealerships are successful with their email marketing campaigns, it is a task that can easily fall to the back burner or be neglected.  When done correctly, email marketing is an effective way to stay in touch with existing customers, and build a relationship with potential car buyers. 

If your…

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Added by Ali Amirrezvani on February 21, 2012 at 8:22am — 2 Comments

Word Tracks: A Proven Method for Selling Automotive Accessories

Word Tracks: A Proven Method for Selling Automotive Accessories

Insignia has many years of experience in the automotive industry. And, we’ve discovered a few strategies and techniques very successful dealerships use to create…

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Added by Ashley Poag on January 27, 2012 at 1:46pm — No Comments

How to Hurt Your Google Places Listings

I've written multiple pieces on how to properly set up and maintain your Google Places listing and account, but haven't touched on the mistakes you could be making, hurting your car dealership online marketingstrategy.

 

Here are the places where you could really screw up your listing if you aren't careful:

 …

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Added by Ali Amirrezvani on December 22, 2011 at 11:17am — No Comments

Social Media ROI; 'Dollars Off' Best Retail Facebook Keyword

'Dollars Off' Best Retail Facebook Keyword

The keyword “dollars off” in a retail offer-related Facebook post provides the highest user engagement out of 10 popular choices,…

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Added by Ralph Paglia on December 14, 2011 at 9:39am — No Comments

Assembling Your Accessories Sales Task Force: The Accessories Champion

Insignia Group Blog

With the passing of legendary World Heavy Weight Champion boxer Joe Frazier, it leaves me thinking about what it really means to be a champion.  Smokin Joe Frazier, Big George, and The Greatest dominated a major American sport. But, that’s not all they did.  They were cultural icons and powerful businessmen. When establishing your accessories program in your dealership, you are going to need a champion…

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Added by Ashley Poag on November 21, 2011 at 6:29am — No Comments

Social Media Must-Do's

The amount of "best practices" and "tips" involved with social media marketing can be overwhelming to say the least (and yes, I'm guilty of sharing my own).  In the spirit of KISS (Keep it Simple, Stupid), here is a short list of Must-Do's for dealerships using social media as a part of their online marketing efforts:

 …

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Added by Ali Amirrezvani on October 28, 2011 at 6:56am — No Comments

Tips for Auto Dealers to Avoid Email Spam Filters

It is so frustrating when trying to send a legitimate, valuable email to a customer (future or current), and have it be blocked by a spam filter.  While there are some auto dealers that do send emails that might be properly classified as spam, most dealers who have spam issues are sending real emails to real customers.  Their email campaigns are being inappropriately blocked by various spam filters.

 

Here are some tips to avoid the dreaded spam filter in your customer's email…

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Added by Ali Amirrezvani on October 17, 2011 at 8:04am — 1 Comment

DrivingSales Announces 2011 Dealership ‘Best Idea’ Award Winner



Mary Catherine Curry of Rice Toyota Scion’s sales and service alliance strategy chosen by dealers as 2011’s‘Best Idea’; ADP | Cobalt-sponsored award presented at DrivingSales Executive Summit 

 



DrivingSales (http://www.drivingsales.com) today announced that Mary Catherine Curry, Marketing Manager of Rice Toyota Scion, has won the 2011 DrivingSales Dealer ‘Best Idea’ Award,…

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Added by Crystal Hartwell on October 12, 2011 at 1:32pm — No Comments

Automate Your Inventory Posting to Craigslist with Infinite Prospects

 …



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Added by Adam Ross on October 11, 2011 at 6:33pm — No Comments

2012 Toyota Camry; 7th Generation of America's Best Selling Car

TOYOTA INTRODUCES SEVENTH-GENERATION CAMRY FOR 2012

  • Lean Design, engaging driving dynamics
  • Improved fuel economy; Hybrid achieves 43 mpg
  • Advanced safety and security features
  • New Entune Multimedia…
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Added by Ralph Paglia on August 29, 2011 at 8:00pm — No Comments

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