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John Sternal's Blog Posts Tagged 'Automotive' (10)

Jumpstart Automotive Media and Ipsos Unveil Joint Report on How Digital Strategies Can Close the Gap Between Dealers and Consumers; Study Sheds Light on Differences in Perceptions and Where They Align

Jumpstart Automotive Media, a leading media, insights, and marketing solutions company, today announced a joint study with research firm, Ipsos: “Today’s Auto Buyer and the Digital Retailing Experience."

The report looks at points of view of both the…

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Added by John Sternal on September 25, 2018 at 6:30am — No Comments

Jumpstart Automotive Media Path To Purchase Insights: Consumer Interest Across Trucks, Utilities and Cars, with Emphasis on Refreshes and Launches

Jumpstart Automotive Media, a leading media, insights, and marketing solutions company, today released its monthly shopper interest data, with results showing increased shopper interest in key vehicle refreshes and upcoming launches, as well as pickups, utility vehicles and…

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Added by John Sternal on April 24, 2018 at 8:00am — No Comments

Jumpstart Automotive Media Path To Purchase Insights: Consumer Interest Across Trucks, Utilities and Cars, with Emphasis on Refreshes and Launches

Jumpstart Automotive Media, a leading media, insights, and marketing solutions company, today released its monthly shopper interest data... The results showing increased shopper interest in key vehicle refreshes and…

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Added by John Sternal on April 23, 2018 at 12:00pm — No Comments

Jumpstart Automotive Media Path to Purchase Insights: Ford Mustang is Most-Viewed Vehicle of 2017; Toyota Camry Sees Highest Growth with a 62% Increase

Jumpstart Automotive Media, a leading media, insights, and marketing solutions company, reveals the vehicles shoppers researched most during 2017, and the vehicles that saw the biggest jump in views during the year.
  …
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Added by John Sternal on January 18, 2018 at 10:30am — No Comments

Jumpstart Automotive Media Path to Purchase Insights: How the Recent LA Auto Show Illustrates the New Way Shows Cater to Car Shoppers

Jumpstart Automotive Media, a leading media, insights, and marketing solutions company, released new data showing the impact that auto shows’ changed approach is having on car shopping. Today’s auto shows are less about concept cars that rarely make it to mass production, and more about showcasing…
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Added by John Sternal on December 21, 2017 at 6:30am — No Comments

Jumpstart Automotive Media Path to Purchase Insights: How December Seasonal Promotions Have Impacted Luxury Shopper Interest

Jumpstart Automotive Media, a leading media, insights, and marketing solutions company, today released new data showing how much of an impact automotive holiday advertising and promotions have had on luxury shoppers during the…
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Added by John Sternal on December 6, 2017 at 8:30am — No Comments

Jumpstart Automotive Media Path to Purchase Report: October “Truck Month” Shows Shopper Interest Gains for Large Pickups; Interest in Subcompact SUVs/CUVs Continues to Fall

Jumpstart Automotive Media, a leading media, insights, and marketing solutions company, today released its monthly path to purchase report with a focus on shopper interest during October’s “truck month.” The report shows that…
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Added by John Sternal on December 1, 2017 at 9:00am — No Comments

Jumpstart Automotive Media Unveils Its Latest Joint Study With Ipsos Connect Identifying Today’s Luxury Owners and What Motivates Them

Jumpstart Automotive Media, a leading media, insights, and marketing solutions company and division of Hearst Autos, today released…

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Added by John Sternal on October 31, 2017 at 7:30am — No Comments

Jumpstart Unveils Latest Path-To-Purchase Stats for Automotive Shopping

Jumpstart Automotive Media, a leading media, insights, and marketing solutions company, today released its monthly share of shopper interest data. The report reveals that there is recent growth in interest for the Entry Luxury Sedan segment, but the segment is also drawing interest in other…

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Added by John Sternal on August 30, 2017 at 9:30am — No Comments

Tom Cross Honored As Newest Ring of Honor Member

 

Black Book is proud to announce that Tom Cross, President, was honored as the newest member of the prestigious Ring of Honor for the National Independent Automobile Dealers Association (NIADA). The award was presented at the National Leadership Awards Banquet during the annual NIADA Convention and Expo in Las Vegas on June 26.

 

Cross has led Black Book as President since 2007, and he becomes the 23rd industry…

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Added by John Sternal on July 1, 2013 at 12:45pm — No Comments

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