Automotive Digital Marketing

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All ADM Blog Posts Tagged 'Automotive' (716)

Automotive Teachers Named Winners of "Tools for Schools"

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Added by Ralph Paglia on October 28, 2019 at 2:49pm — No Comments

Automotive Teachers Named Winners of "Tools for Schools"

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Added by Ralph Paglia on October 28, 2019 at 2:49pm — No Comments

Automotive Teachers Named Winners of "Tools for Schools"

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Added by Ralph Paglia on October 28, 2019 at 2:49pm — No Comments


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Automotive Marketing Trends to Watch Out for in 2020

Marketing trends change every year and depend enormously on the industry. keeping up with those can be tiring, so learning the hottest trends straight from the pros is important. The automotive industry has something borrowed, something new in store for you in 2020, so we are here to clear things up for you a little. Learn how you can engage with customers better, boost sales and raise interest in the latest car models. Here are the trends that will help you…

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Added by Cynthia Madison on October 21, 2019 at 6:56am — No Comments


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5 automotive marketing ideas to get your imagination going

What is the best way to market a car dealership? Although most sales are made face-to-face, the Internet is the first place that people go to, especially when they begin their search. If you would like to connect with potential customers and, of course, sell cars, you have to be present online. Digital marketing is nowhere lacking. Advantages include but are not limited to lower costs, global reach, and social currency. If you happen to be in the automobile sales market, you need to focus…

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Added by Cynthia Madison on October 17, 2019 at 8:24am — No Comments

Porsche is Automotive Brand of Las Vegas Food & Wine Festival

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Added by Ralph Paglia on August 3, 2019 at 9:30am — No Comments

Fundamental Attribution Conversion Errors

I share the concept of the fundamental attribution and conversion errors in this short video blog.

Added by Jim Flint on May 14, 2019 at 10:30am — No Comments


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7 Tough Questions You Need to Ask for Better Automotive Marketing

Growing competition and digitization pose a number of marketing challenges for automotive dealers. The major problem comes in collaborating sales and marketing activities to measure and optimize automotive marketing investments and drive the demand. Besides, there are a number of segments involves that requires the investments on marketing, ranging…

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Added by Siya Carla on May 9, 2019 at 1:15am — No Comments


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Using Facebook to generate more Automotive Leads

You don’t waste your time when you use Facebook for your business,your using it to build your business - Facebook is here to stay.If you arean auto dealership, you need to learn how to use these platforms to generate more auto leads. The best part is that it’s not very difficult to use, however, it requires proper social media strategy to meet the goal.

One of the most amazing aspects of using Facebook for your auto dealership is that you can easily study your competitors by watching…

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Added by AutoLead Pro on November 13, 2018 at 2:00am — No Comments

Why Should an Automotive OEM Supplier Hire an Ad Agency?

To boost your business and help your advertising hit home, that’s why.

Maybe your company has grown from supplying just a few automotive products into a well-oiled, thriving machine. Distribution is ramping up. Customers are happy. You’ve run some ads but they seem like a waste of money.

Or maybe you’re a…

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Added by Ernie Perich on November 5, 2018 at 11:41am — No Comments

Brett Sutherlin Discusses “Online Conversion is Not as Hard as you Think!” at Automotive Attribution & Analytics Summit

PACIFIC PALISADES, Calf., November 5, 2018 - fusionZONE Automotive, LLC, the automotive industry’s highest-performing dealer website solution, today announced that company founder and popular speaker, Brett Sutherlin, will present a session titled, Increasing Online Conversion is not as Hard as You Think!”  at the upcoming…

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Added by Brett Sutherlin on November 5, 2018 at 7:20am — No Comments

Internal Branding Tips for Automotive OEM Suppliers



Employees must be living embodiments of the brand promise.

A zen philosopher once told me, “The brand is the organization and the organization is the brand.” Yes, we are all one. But let’s not join hands and sing just yet. Developing and protecting your brand takes work. It’s a promise to your customers. And it will all go down the drain if you don’t…

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Added by Ernie Perich on October 19, 2018 at 7:18am — No Comments


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Automotive digital marketing trends you need to watch out for

There are many things to be learned from the automotive industry. It is necessary to offer consumer convenience, campaign on various platforms, and completely embrace digital marketing.

Companies and organizations involved in the design, development,…

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Added by Cynthia Madison on October 16, 2018 at 4:30am — No Comments

Jumpstart Automotive Media and Ipsos Unveil Joint Report on How Digital Strategies Can Close the Gap Between Dealers and Consumers; Study Sheds Light on Differences in Perceptions and Where They Align

Jumpstart Automotive Media, a leading media, insights, and marketing solutions company, today announced a joint study with research firm, Ipsos: “Today’s Auto Buyer and the Digital Retailing Experience."

The report looks at points of view of both the…

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Added by John Sternal on September 25, 2018 at 6:30am — No Comments

Affinitiv Completes Acquisition of Caldwell & Kerr Enterprises to Create a Full-Service Automotive Marketing Platform

https://www.technologypressreleases.com/wp-content/uploads/2016/12/cropped-pexels-technologypressreleases-1.jpeg

Strategic partnership enhances digital capabilities

for combined customer base

Chicago, IL- September 17, 2018- Affinitiv announced today the strategic acquisition of Caldwell & Kerr Enterprises.…

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Added by Scot Eisenfelder on September 17, 2018 at 7:00am — No Comments

Why Email Marketing is Important for Small Business



Countless brands around the world are using email marketing as their main business tool to attract their targeted audience, create more leads, and turn them into potential customers. The ultimate goal is to increase sales as much as possible. So, it's very important how they use their email marketing to improve their performance
 of their business so they can grow and become…

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Added by Vladimir Zivanovic on September 3, 2018 at 6:30am — No Comments

Three Buyer Behaviors Automotive OEM Suppliers Should Know

Are you selling effectively to the B2B buyer?

In the last several years, the B2B buying process has changed dramatically. Buyer’s expectations have changed accordingly. Consequently, traditional sales processes are becoming less and less effective.

Selling to today’s savvy B2B buyer requires new thinking. Here are three factors that influence buyer behavior, and how to deal with…

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Added by Ernie Perich on August 27, 2018 at 7:00am — No Comments

How Major Auto Makers Use Fathers and Daughters to Turn Features into Benefits

It's a timeless story: a dad watches his little girl grow into an independent young woman. But no matter how many times a major auto maker tells it, we still can't help but grab the tissues to wipe our tears while we hit “share” on social media.…

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Added by Dana Detrick-Clark on August 22, 2018 at 9:25am — 2 Comments

Bridget Townsend, Retail Automotive Software Leader Joins Rapid Recon

Retail Automotive Software Leader Bridget Townsend Joins Rapid Recon

 

PALO ALTO, CA, August 1, 2018 - Rapid Recon, the established leader in Time-to-Line (T2L)…

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Added by Ralph Paglia on August 6, 2018 at 7:46pm — No Comments


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The Future of the Automotive Industry: Trends and Predictions

A Forbes article from December 2017 identifies the necessity for players in the automotive industry to be…

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Added by Cynthia Madison on July 4, 2018 at 1:35am — No Comments

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