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All ADM Blog Posts Tagged 'Automotive' (546)

How to Generate More Positive Reviews

80% of prospects are checking reviews before they even consider making a purchase according to the Ipsos Open…

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Added by Ashley Weidner on May 26, 2015 at 5:23am — No Comments

Automotive Engineering: 3 Hottest Trends Of 2015

Automotive engineering is one of the complicated fields of science. We are not aware of the changing trends in automotive engineering. But the scientists and the automobile engineers do know.  Most of the engineers who are dealing with cars and auto parts regularly know exactly the requirements of the car enthusiasts.

Most of the latest researches focused on the advanced electric propulsions, engines and their alternatives fuels, vehicle chassis systems, vehicle safety and security…

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Added by Rahul Paul on May 19, 2015 at 11:03pm — No Comments

Offer Value Above a Paycheck To Increase Employee Retention

Automotive News recently reported that FCA will offer free college tuition to all FCA dealership employees. It will begin immediately in the southeast region…

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Added by Richard Holland on May 7, 2015 at 5:00am — No Comments

Great Results in Automotive History

12 Great Events in Automotive History



By Boyd Warner



As we’re talking about cars and dealers and dealership business software here, I’m keeping that theme going for this quiz, which I’m calling “12 Great Results in Automotive History.”



Some readers may have to ponder their answers for a while. Others who’ve been selling or servicing vehicles for a long time may know most of the answers from memory –…

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Added by Ralph Paglia on April 23, 2015 at 6:30pm — No Comments

Edmunds.com Belittles a Dealer’s Intelligence for the Second Time Around (Only Worse)

edmunds2 I am not sure the folks at Edmunds.com would want you to remember, but most dealers still recall back in October the advertisement Edmunds launched on YouTube, entitled “Absurdity of Haggling” which, with no disguise, belittled car dealers by showing a grocery clerk trying to gouge shoppers on items such as bread and squash.  Dealers quickly recognized this and tagged it in social and conventional industry media, and, after…

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Added by Elena Ciccotelli on March 16, 2015 at 7:12am — No Comments

Automotive Repair Equipment Financing

The very competitive automotive repair industry depends highly on sophisticated equipment which is very expensive. Automotive repair equipments like hydraulic lifts, alignment equipment etc play a vital role in the business operations of this industry. Although expensive, they are indispensable in various repair services. Therefore automotive repair equipment financing is assuming greater importance in the automotive repair industry.

The traditional lending institutions may not be…

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Added by JamesAndew on February 26, 2015 at 11:25pm — No Comments

Apple Increases Automotive Consumer Share; Here's What To Expect In 2015

What's Coming From Apple in 2015:

Apple Watch, iPad Pro, iPhone 6s,

12-Inch MacBook and More...

Thanks to the iPhone 6, the…
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Added by Ralph Paglia on January 9, 2015 at 9:00pm — 1 Comment

Automotive Consumer Trends For 2015

Ten Automotive Consumer Trends That Car Dealers Will Want to Watch in 2015…

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Added by Ralph Paglia on January 8, 2015 at 9:30pm — 1 Comment

Research Report: Analysis of 400+ Car Dealers Responding to Online Inquiries

PLADOOGLE Releases Study Which Details How Automotive Dealers Respond to Online Inquiries

Over 400 New Car Dealers Mystery Shopped…
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Added by Ralph Paglia on January 7, 2015 at 1:30am — 3 Comments

Video Games: Using Employee Interests To Train

Despite the many tools available and the best of intentions, many dealerships struggle with providing ongoing professional development for their staff.

Whether it’s because of the volume of customers that need handling; lack of time; or worry about taking a…

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Added by Richard Holland on December 18, 2014 at 6:30am — No Comments

4 Simple Ways To Boost Clicks & Conversions on Your Dealership Website



Rob Campbell, Performance Improvement Consultant
by Rob Campbell, Performance Improvement Consultant

4 Simple Ways to Boost Clicks & Conversions on Your Dealership Website

In 1996, I helped design and build the first website for my father’s GM dealership. The “interweb” was in its infancy and most car dealerships didn’t even have dial-up Internet service, let alone…

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Added by CDK Global on November 21, 2014 at 4:30pm — 3 Comments

Why Sending Bad Emails Hurts Your Business

Way too often we see dealerships handing over databases to vendors to facilitate a mass email campaign to an entire unfiltered list of customers. Vendors certainly have a stake in larger email campaigns since the odds that a dealer obtains business from the campaign increases - due to sheer numbers. A…

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Added by Scott T. Joseph on November 12, 2014 at 6:30am — No Comments

Social Content Examples for November 2014

Let me start off by stressing the word social, these are going to be topics, events and days of interest that you can use to be conversation pieces with people in your online communities. None will be car specific but instead topics that might stimulate two-way conversations and recognition. People are pretty smart, they know ABC Toyota sells Toyota’s, you don’t have to tell them every day.

These topics will fall into the fun section of my 4-3-2-1 Rule of Facebook Posting. Each month,…

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Added by Rob Hagen on October 31, 2014 at 7:53pm — No Comments

Upcoming Webinar: ”7 Powerful Ways to Promote Your Business With the Facebook Boost Post Button”

Please feel free to share this event with your friends.

Facebook’s Boost Post button can be a powerful tool to target people close to your dealership at a very low cost. Let me show you 7 ways you can use this button with results from other…

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Added by Rob Hagen on October 3, 2014 at 7:30am — No Comments

Social Content Examples for October 2014

Let me start off by stressing the word social, these are going to be topics, events and days of interest that you can use to be conversation pieces with people in your online communities. None will be car specific but instead topics that might stimulate two-way conversations and recognition. People are pretty smart, they know ABC Toyota sells Toyota’s, you don’t have to tell them every day.

These topics will fall into the fun section of my 4-3-2-1 Rule of Facebook Posting. Each month,…

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Added by Rob Hagen on October 1, 2014 at 7:55am — No Comments

What You Can Do with $100 to Promote Your Dealership!

As social media continues to grow, it’s about time it gets its own line item on your advertising budget. I’m not saying you need to totally replace other advertising means, but just that you need to trim a small portion off and dedicate it to social media.

As an example, I want to share with you a case study of a Valentine’s Day contest we did with…

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Added by Rob Hagen on September 29, 2014 at 8:00am — 4 Comments

Dealer Marketing Magazine Asks: Who Invented Online Car Shopping?

12 Great Events in Automotive History…

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Added by Ralph Paglia on September 26, 2014 at 10:30pm — 2 Comments

Automotive Parts Warehouse Cited for Unsafe Forklift Operation

violationcompliance

After an OSHA inspection on February 12, 2014, an automotive parts warehouse was cited for unsafe forklift operation with the possible penalty of $52,000. The inspection occurred after multiple complaints of a forklift incident at the facility.

At the time of the inspection,…

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Added by Rebecca Ward on September 2, 2014 at 11:00am — No Comments

Boost Your Dealership Reputation With Employee Recognition



Danielle Rainwater, Reputation Management Specialist
by Danielle Rainwater, Reputation Management Specialist

For many dealerships, employee recognition is very important and there are many ways a company can choose to do this. When a dealership implements an employee recognition program properly it can be…

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Added by CDK Global on August 26, 2014 at 2:13pm — 3 Comments

Data Breaches: Why Dealers Should Be Concerned

Earlier this month, the New York Times reported that a crime ring in Russia has “amassed the largest known collection of Internet credentials,…

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Added by Scott T. Joseph on August 21, 2014 at 5:00am — 2 Comments

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