Professional Community for Car Dealers, Automotive Marketers and Sales Managers
What do consumers want from mobile marketers? It’s obvious that prospective customers want a lot less spam and a lot more ham.
A recent industry study, examining consumer attitudes and perceptions about mobile marketing, indicated that 66 percent of consumers say they have received a text message or mobile alert from a brand. However, consumers complain that the…Continue
Marketers across industries are working to identify the most effective digital practices for engaging users, driving app downloads and increasing conversion rates. While marketers across verticals are working toward the goal of creating more engaging brand experiences across all platforms, mobile marketing strategies can differ by industry.
Here's what has been…Continue
So you have your advertising campaign microsite, dealership blog or some other website set up with all the…
successful SEO is largely based around collecting and collating data. Sure, there’s the content creation aspects of the field, but none of that would work without first having a strong understand of the data to base your content around. The trouble is that a lot of people view SEO as a pay to win field, but that’s…Continue
Your customers have leased vehicles and they’re not sure how far they can drive before they start to incur those ridiculous charges. They’ve heard the horror stories about what can happen when people exceed the allowable mileage and they definitely do not want to be a victim of this. What can they do? How can they track it? Well, there’s an easy way to do it: our Lease Mileage Checker.
Lease Mileage Checker can help your customers figure out if they have gone over the miles that…
Added by Dmitriy Goroshin on August 22, 2012 at 9:02am — No Comments
Below I have included the robust feature set and functions of this Automotive Digital Marketing solution. Our system makes it simple to add cars, enter price, photos, seller notes etc. one time and it goes to all of your sites. So when you add a vehicle to your DMS you just added to all the sites…Continue
Added by Ray C Fowler on June 21, 2012 at 1:45pm — No Comments
Photo: adria.richards, Flickr…
Added by Ralph Paglia on July 25, 2011 at 8:08am — No Comments
Apple announced this week that their App Store reached a landmark 10 Billion downloads. From a digital marketing point of view is this good news? Does it validate the app space or diminish it as an opportunity?
If you do the math, total iPhone sales in the last 2 years (average hardware life cycle) are 60 million units and total iPad sales in 2010 were about 10 million units. That is 70 million units total, or an average of 143 apps per active device (assuming older iPhone…Continue
Added by Stan Bradbury on January 25, 2011 at 1:47pm — No Comments
Mobile Marketing at Your Dealership
Does your dealership have a Mobile Marketing Campaign in place yet? Cell Phones have become necessities in every day life and are beginning to replace the more traditional land lines. Your dealership now has the power to get your Sales & Service Incentives directly into your customers hands via their cell phone.
The most pivotal ingredient of any Mobile Marketing campaign for Car Dealers is Text…Continue
Added by Paul Potratz on December 21, 2010 at 7:44am — No Comments
Added by Ralph Paglia on October 18, 2010 at 4:30pm — No Comments