Automotive Digital Marketing ProCom

Professional Community for Car Dealers, Automotive Marketers and Sales Managers

Loading... Be Patient!

All ADM Blog Posts Tagged 'Ad' (48)

Build your brand with social media marketing.

Social media is involved each and almost every field of commerce in today’s era. It is impossible to forget the contribution of social media networks to establishing and sustaining brand value of businesses. Many industries have made use of the benefits of social media, including the automotive industry. Effective advertising is so essential in the auto industry that many automotive dealerships have started to…


Added by Radio Vision on October 13, 2016 at 2:31am — No Comments

This Week in Social Media

News for the Week of 2.18 

New Twitter Timeline Feature

Twitter users and marketers will be happy to see the latest update, which allows them to view the best Tweets first.  Most Twitter…


Added by Joey Little on February 18, 2016 at 8:07am — No Comments

Social Media Retargeting Ad Campaigns Most Cited For Budget Increases

Automotive Marketers are Most Likely to Increase their Social Retargeting Advertising Spend in 2015-2016

Do you use retargeting? If not, you’re part of a small group of marketers who don’t, based on an August 2014…


Added by Ralph Paglia on July 2, 2015 at 2:00pm — 1 Comment

Facebook Ad Conversion Measurement: Optimize Dealership Ads for Lead Conversion

Facebook Advertising Conversion Tracking

This campaign management tool from Facebook can be used by car dealers to optimize your dealership's Facebook…


Added by Ralph Paglia on September 13, 2014 at 6:28am — 1 Comment

Automotive Advertising Experts Review iDrove.IT VDP With Dynamic Market Pricing

The Automotive Advertising Experts show is hosted by Philip Zelinger, the President of Ad Agency Online, LLC. 

Philip will be joined by…


Added by Philip Zelinger on September 10, 2014 at 1:25pm — No Comments

The Relevance of Ad Extensions

Dan Blau, Senior Digital Advertising Analyst
by Dan Blau, Senior Digital Advertising Analyst

With over 5 billion different searches performed daily, being able to include as much information as possible is vital to a dealership's success. Ad extensions are now a standard feature when…


Added by CDK Global on May 6, 2014 at 9:30am — 1 Comment

The Automotive Advertising Experts Show on March 28th 2014 Will Feature An Interview With Michael Wynns Discussing The Automotive Leadership Roundtable & Awards, (ALR)

The Automotive Advertising Experts show is hosted on Blog Talk Radio and featured on AdAgencyOnline.Net – an auto industry networking resource portal.  Philip Zelinger, the President of Ad Agency Online and host of the show, will interview Michael Wynns, the President of Automotive Resource Partner, (ARP) on Fri., March…


Added by Philip Zelinger on March 26, 2014 at 4:06pm — 2 Comments

Social Marketing Leverages Customer Relationships To Maximize R.O.I. For Auto Dealers

Automotive advertising agencies and marketing consultants often leverage their resources to maximize the R.O.I. from their auto dealer client’s advertising investments.  Since social marketing is powered by customers sharing their experiences online throughout their shopping, buying and ownership cycle it is logical that advertising agencies should rely on this viral media.…


Added by Philip Zelinger on March 6, 2014 at 3:47pm — 4 Comments

Is Your Mobile Website Ready for Enhanced Campaigns?

Today's car shopper prefers a mobile-responsive experience. Tomorrow's search ads demand it...

In an attempt to drag all of its advertisers into the new multiscreen reality, willingly or otherwise, Google recently…


Added by Charlie Bass on April 22, 2013 at 6:00am — 4 Comments

Facebook and Twitter Offer Dealers New Ad Targeting Capabilities


Added by Ralph Paglia on November 9, 2012 at 10:30am — No Comments

Content Rich Sites Better Than Facebook For Make-Model Focused Ad Campaigns

Premium Content Favored by Automotive Marketers Over Facebook For Vehicle Focused Ad Campaigns



Added by Ralph Paglia on November 8, 2012 at 10:00am — 2 Comments

Knock, Knock. Who's there? Google Lead. Google Lead WHO?

San Francisco. This is ground zero. Google, it appears, is trying to build the 'bomb'. The new car lead bomb.

Reading Chuck Barker's white paper on Google got me thinking about the current elephant in the room, . Brian…


Added by Matt Tucker on September 30, 2012 at 7:05am — 9 Comments

Call Center Best Practices Survey...

Prepping for a presentation on Call Center best practices and found a few questions that there are varied performance metrics measured...hoping to get some input from you Call Center/eCommerce Directors that may want to share.

1) How important is the 'empowerment' of the "BDC Director"? Especially with regard to input into the Floor Sales Process... what areas of opportunity lie in the…


Added by Chip King on August 28, 2012 at 10:27am — 6 Comments

Video Advertising Growing in Effectiveness and Use by Auto Industry

Online Video Advertising Views and Engagement Continue to Reach New Heights in the Auto Industry

Americans viewed more than 11 billion video ads in June,…


Added by Ralph Paglia on July 23, 2012 at 12:30pm — 2 Comments

Dealership Marketing Machines: What You Need to Know About Ad Technology 'Stacks'

Your Marketing Machine: What You Need to Know About Ad Tech 'Stacks'

Weigh Convenience of One-Stop Shopping Against Your Biz's Need for Innovation and Agility


Added by Ralph Paglia on April 20, 2012 at 2:30pm — No Comments

Advertisers Looking to Spend on Online Ad Networks

Advertisers Looking to Spend on Online Ad Networks…


Added by Ralph Paglia on March 6, 2012 at 8:23am — No Comments

Monthly Archives












ADMPC is a Network for Car Dealers, Automotive Marketing, Advertising and Management Pros sharing Digital Strategies and Execution Tactics.

Please Consider Automotive Marketing Professional Community Sponsors

ADM Badge


Based On Your Interests...

Onsite/Offsite Combination ADM Consulting & Coaching
Select the maximum amount you want to pay each month
Sign up for

Automotive Marketing Tools

Get ADM Toolbar

Click here to take the ADM Member Survey


ADM Events

October 2016

Getting too many emails from ADM? Click mailbox below to control which types of alerts and updates you are sent......


Top 5 Automotive Marketing Forum Discussions - 30 Days

3. 2016 J.D. Power AMR Agenda

Posted by Ralph Paglia on October 6, 2016

Share the Best Content w/AutoMarketing Community

Google Automotive Network Targeted Placement Ads

© 2016   Created by Ralph Paglia.   Powered by

ADM Badges  |  Report an Issue  |  Terms of Service