Professional Community for Car Dealers, Marketing, Advertising and Sales Leaders
Whether your car is brand new or you have had it for several years, you may feel that you want to either spruce up the interior or give it a more personal or luxurious feel. There are lots of things that you can revamp in the interior of your vehicle, from the upholstery to the steering wheel and the floor to the roof.
To simply add some finishing touches, you can buy items such as new mats to hide existing damage or simply protect the manufacturer's…Continue
Added by tony croose on April 26, 2018 at 3:58am — No Comments
Written by: Leo Hart
NCM has just completed the spring cycle of 20 Group meetings, each focusing a large segment of meeting room time to the Parts Department. Truth be told, we had not focused on this discipline for a number of years, being more concerned about the variable sales and expense management areas of our auto retail business. Have you ever been broadsided, completely unaware the hit was coming?
As a result of the discussions, a few crises became apparent. One wakeup…Continue
Added by Garry House on May 1, 2013 at 8:50am — No Comments
Today's blog post is by Wayne George, an NCM Executive Conference Moderator for several NCM 20 Groups. Prior to joining NCM, Wayne spent 29 years in the retail automotive world. He was also a charter member of the NCM General Managers Top Twenty Group for seven years.
Added by Ashley Poag on November 19, 2012 at 4:30am — No Comments
Your dealership is a physical store. You sell actual cars and trucks, and other products and services such as parts and customization items, accessories, and routine maintenance plans. You even provide extended warranty options for new and previous buyer. What if someone told you that you could provide just about all of these same services online? What if you were also told that you could reach people across the country, and no longer be limited to your local market?
Added by Dmitriy Goroshin on October 18, 2012 at 4:41pm — No Comments
Courtesy of Insignia’s Guest Blogger: Brian Offenberger, President AfterMarketer Club
Selling automotive parts and accessories on Facebook is a lot…
If you are in a dealership that has an accessories profit center you already understand the revenue potential. The fact is consumers are constantly looking for ways to personalize everything from their electronic devices like…Continue
Added by Ashley Poag on August 28, 2012 at 2:59pm — No Comments
Apple stores are one of the most successful retail stores in the world. In 2009, when retail sales declined around 2%, Apple’s retail sales rose roughly 7%. According to The Mac Observer, one of their largest growing product segments is accessories...iPad owners tend to average spending $150+ on accessories. Yahoo Finance reports Apple’s in-store retail accessories sales increased 85% from 2011 to 2012. And, technology experts believe that if others want to compete they will have to partner…Continue
How To Sell Vehicle Accessories On The Web
Customers come into your dealership all the time to buy cars as well as get their current vehicles serviced. Some also come back to buy accessories for vehicles, such as tires, parts, and customization items such as body kits and aftermarket headlights. Your Parts department loves to see these customers and help them develop an identity for their vehicles.…Continue
Added by Dmitriy Goroshin on June 23, 2012 at 1:30pm — No Comments
AOA Accessories Midyear Trend Report: Electronics Continue as Profit-leader, Protection Gains Momentum, Factory Performance Revs Up
Auto dealers continue to generate profits from accessory sales with average gross margins of 47% and average net profit margins of 32.8%, according to izmocars report
SAN FRANCISCO, September 15, 2011 -- izmocars (…Continue
Added by Crystal Hartwell on September 15, 2011 at 11:00am — No Comments