Automotive Digital Marketing

Professional Community for Car Dealers, Automotive Marketers and Sales Managers

Loading... Be Patient!

All ADM Blog Posts Tagged '&' (119)


Dealer
Cars & Maintenance: How to Avoid Issues

Cars can be of trouble, especially if we fail to take care of them. Like any other machine, they need proper maintenance for them to work properly. For all the practical reasons, it’s going to be more than inconvenient for you to get stuck on the road, as cars can be stubborn and at times just won’t start.



Malfunctioning of any part can cause your driving experience to go haywire. This is why it is important to be careful. If reports are to be believed, most people experience car…

Continue

Added by Dawnrichard on August 21, 2015 at 4:30am — No Comments


Influencer
Doug Van Sach Joins 3 Birds as Vice President of Analytics & Insight

Industry veteran heads development of industry-leading analytics and reporting platform

Chapel Hill, N.C. – August 6, 2015 – 3 Birds Marketing, provider of fully responsive marketing solutions to the automotive industry through the integrated Wire 3.0 platform, is proud to announce Doug…

Continue

Added by Paul Mirek on August 6, 2015 at 7:00am — 2 Comments


Influencer
The Automotive Advertising Experts Show on March 28th 2014 Will Feature An Interview With Michael Wynns Discussing The Automotive Leadership Roundtable & Awards, (ALR)

The Automotive Advertising Experts show is hosted on Blog Talk Radio and featured on AdAgencyOnline.Net – an auto industry networking resource portal.  Philip Zelinger, the President of Ad Agency Online and host of the show, will interview Michael Wynns, the President of Automotive Resource Partner, (ARP) on Fri., March…

Continue

Added by Philip Zelinger on March 26, 2014 at 4:06pm — 2 Comments


Influencer
Showcase your products at Asia’s largest auto dealer event

The CADA Convention and Expo combines new business opportunities with a world class program that covers all aspects of an automotive dealership as well as the opportunity to hear from some of the industry’s most respected international speakers translated in Chinese and English.

Thousands…

Continue

Added by charles bayer on June 24, 2013 at 4:00pm — No Comments


Influencer
From the NCM Institute: Seven Tips for Better Dealership Parts Management and Profitability Written By: Leo Hart

Written by: Leo Hart

NCM has just completed the spring cycle of 20 Group meetings, each focusing a large segment of meeting room time to the Parts Department. Truth be told, we had not focused on this discipline for a number of years, being more concerned about the variable sales and expense management areas of our auto retail business. Have you ever been broadsided, completely unaware the hit was coming?

As a result of the discussions, a few crises became apparent. One wakeup…

Continue

Added by Garry House on May 1, 2013 at 8:50am — No Comments


Influencer
From the NCM Institute: Debunking “Retail Recon”: Why Your Used Cars Aren’t Competitive Written By: Wayne George

Today's blog post is by Wayne George, an NCM Executive Conference Moderator for several NCM 20 Groups. Prior to joining NCM, Wayne spent 29 years in the retail automotive world. He was also a charter member of the NCM General Managers Top Twenty Group for seven years.

  

Your…

Continue

Added by Garry House on March 21, 2013 at 7:00am — 6 Comments

Lexus Nabs 100K Video Views on Facebook—in 10 Minutes

Auto brand leverages power of News Feed via live events, social ads and teasers

This caught my attention as I was browsing the ad media so I am sharing the ADWEEK story on ADM.

Statistics and opinions…

Continue

Added by Joe Schwartz on January 30, 2013 at 8:15am — No Comments

SMS Marketing & SMS Appointment reminder for Auto car dealerships

SMS Marketing for Auto Car Dealers

SMS Marketing allow customers to request real-time information about your business via sms (text message), while putting your contact information in the customer's phone for future reference as well as allow you to capture customer's mobile number. Send opt-in customers offer, promotions, mobile coupons, service/product updates, etc via …

Continue

Added by Susan Raj on January 3, 2013 at 12:30pm — No Comments

The Value of A Promise Kept

The basic Law of Reciprocity states: To give and take mutually.

 

I have thought about this a lot over the last few months. We…

Continue

Added by Larry Bruce on October 19, 2012 at 3:00pm — No Comments

What The Merovingian Can Teach You About Marketing

 

"Why"

 

This is the single most difficult concept for most marketers in automotive to understand.  “Why” is the reason AutoTrader and Cars.com run millions of dollars in ads on TV, then put only a fraction of that budget into real content that consumers go online to find “the expensive kind of marketing” as noted by…

Continue

Added by Larry Bruce on October 13, 2012 at 7:30am — 2 Comments

Entrepreneurs: They Embody the American Dream

Entrepreneurs: They Embody the American Dream

 

The late Peter Drucker once said, “Entrepreneurship is neither a science nor an art. It is a practice.” CCI practices entrepreneurship.

 

Small business owners by the millions are eagerly waiting for the next election to learn how the upcoming years will effect not only their ability to grow and profit, but to continue toward the goals that are infused by their…

Continue

Added by Rebecca Chernek on August 20, 2012 at 10:30am — No Comments

You have a Beautiful Dealership…Now what?

You have spent hundreds of thousands of dollars to build or beautify your dealership.  Your advertising budget equals or exceeds that amount.  Your inventory has been posted online, and there are plenty of choices for potential customers to make a great selection.  CSI scores have never been higher at the dealership than they are right now!

So why are your salespeople standing around wondering why there are not any customers to sell a vehicle to?  Is there grumbling going on in the…

Continue

Added by James Schaefer on May 10, 2012 at 7:02pm — No Comments


Influencer
True Car and ZAG - Cyber Bandits or Good for the Business?

Jim Ziegler asks...

I am hearing a lot of discussion about True Car and ZAG.  I continually scratch my head and wonder if  desperate dealers are doing the marketing limbo "How Low Can You Go?" …

Continue

Added by James A. Ziegler on November 27, 2011 at 2:30pm — 1735 Comments

3 Ways to Improve Marketing & Sales Alignment

3 Ways to Improve Marketing & Sales Alignment

Written by Kathy Rizzo of TeleNet Marketing Solutions.



Marketing and sales…

Continue

Added by Ralph Paglia on August 15, 2011 at 12:07pm — No Comments


Influencer
AdAgencyOnline.Net Introduces IntellaCar To Automotive Advertising Agencies At The 9th Digital Dealer Conference & Exposition

Automotive advertising agencies are flocking to The 9th Digital Dealer Conference & Exposition to learn about new automotive advertising technologies and applications that will help their auto dealer clients sell more vehicles and service with less staff, inventory and money to advertise. AdAgencyonline.Net is an automotive advertising resource / networking portal that reviews new technologies and vendor solutions on the Internet. However, the opportunity to meet the visionaries behind…

Continue

Added by Philip Zelinger on October 10, 2010 at 11:56am — No Comments


Influencer
AdAgencyOnline.Net To Review New Automotive Advertising Technologies At The 9th Digital Dealer Conference & Exposition

Philip Zelinger, the President of Ad Agency Online, L.L.C. and host of the blog talk radio station WAAOL -- All Automotive Advertising News All The Time, will be reviewing new automotive advertising technologies and applications during live interviews with principals from selected vendors conducted during The 9th Digital Dealer Conference & Exposition. WAAOL is featured on…

Continue

Added by Philip Zelinger on October 8, 2010 at 7:39am — No Comments


Influencer
AdAgencyOnline.Net To Review New Social Media Automotive Advertising Applications At The 9th Digital Dealer Conference & Exposition

AdAgencyOnline.Net is an automotive advertising resource / networking portal that shares best practices with automotive advertising agencies on their blog talk radio station WAAOL - All Automotive Advertising News All The Time. Philip Zelinger, the President of Ad Agency Online and the host of the blog talk radio shows on WAAOL, will be hosting a session on social media at the 9th Digital Dealer Conference & Exposition. The auto industry focused event is being held at The Mirage Hotel in…

Continue

Added by Philip Zelinger on October 7, 2010 at 7:58am — No Comments


Influencer
AdAgencyOnline.Net Directs Automotive Advertising Agencies To Promote People Over Product Or Price Using Social Media

Shrinking auto sales, profit margins and automotive advertising budgets have forced automotive advertising agencies to shift their investments from conventional radio, T.V. and print media to the internet and social media such as Facebook, Twitter, MySpace and too many more to list. Unfortunately, conventional automotive advertising wisdoms don't always apply on the Internet Super Highway. As a result,…

Continue

Added by Philip Zelinger on October 4, 2010 at 11:14am — No Comments


Influencer
Philip Zelinger Shares Social Media Best Practices With Automotive Advertising Agencies At The 9th Digital Dealer Conference & Exposition

Philip Zelinger, the President of Ad Agency Online, L.L.C. and host of the automotive advertising resource / networking portal AdAgencyOnline.Net, will be sharing best practices in monetizing social media with automotive advertising agencies attending The 9th Digital Dealer Conference & Exposition. The respected auto industry focused conference is being held at The Mirage Hotel in Las Vegas October 12th - 14th,…

Continue

Added by Philip Zelinger on October 1, 2010 at 8:26am — No Comments


Influencer
How will Google Instant effect Adwords?

Google Instant is fairly revolutionary in regards to how it changes search engine optimization and search engine marketing. For those of you unfamiliar with Google Instant, here's a brief roundup:



Instead of waiting until you type your entire search, Google will predict what you're typing and change the search results in real time as you type. Google claims it will decrease the amount of time it takes a user to find the content they're looking for by as much… Continue

Added by Duncan Scarry on September 13, 2010 at 9:24am — No Comments

Monthly Archives

2017

2016

2015

2014

2013

2012

2011

2010

2009

2008

2007

1999

ADMPC is a Network for Car Dealers, Automotive Marketing, Advertising and Management Pros sharing Digital Strategies and Execution Tactics.

Please Consider Automotive Marketing Professional Community Sponsors

ADM Badge

Loading…

Based On Your Interests...

ADM Consulting, LLC

Onsite/Offsite Combination ADM Consulting & Coaching
Select the maximum amount you want to pay each month
$USD
Sign up for

Automotive Marketing Tools

Get ADM Toolbar

Click here to take the ADM Member Survey

Getting too many emails from ADM? Click mailbox below to control which types of alerts and updates you are sent......


Instagram

Top Automotive Marketing Forum Discussions

1. Confirm and Cultivate Your HVA

Posted by Garry House on August 17, 2017

2. Car Buyer Myth Busters from PERQ

Posted by Ralph Paglia on October 15, 2017

4. Understanding Customer Intent

Posted by Colin Forrest on September 22, 2017

Share the Best Content w/AutoMarketing Community

© 2017   Created by Ralph Paglia.   Powered by

ADM Badges  |  Report an Issue  |  Terms of Service