Automotive Digital Marketing

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Featured ADM Member Blog Posts (5,869)

Own a Few Domains? Here is a Fascinating Infographic for You!

101 Fascinating Facts You Didn’t Know About Domain Names

Did you know that the idea of the online addressing system was invented back in 1985? 32 years…

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Added by Ralph Paglia on November 29, 2017 at 12:30pm — No Comments

Isotta Fraschini Sports Cabriolet By Ramsier - Documentation Which Sealed A Pebble Beach Victory

Sighs of relief must have passed through the ranks when last August a true design classic was declared the winner of the 65th edition of the famous Concours.

The year before saw the first victory for a Ferrari. Scagliettis Berlinetta was a beautiful post-war car, but it could hardly be considered a special…

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Added by Philip Michael on November 29, 2017 at 7:30am — No Comments


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Competing Against Nothing

When asked who a…

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Added by Scot Eisenfelder on November 29, 2017 at 6:00am — No Comments


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How Common Is Trucker Road Rage?

Road rage incidents on the highways across America is on the rise, and with more of these incidents comes an increase in truck accidents.

Truck drivers have a lot of things going against them these days that are only exasperating a very sensitive issue to begin with, and many times these accidents can be fatal…

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Added by Rachael Murphey on November 28, 2017 at 11:00am — No Comments

2019 Chevrolet Corvette ZR1 Goes Topless

Mark Reuss: "The new Corvette ZR1 convertible is a supercar in all respects." Photo credit: Tom Worobec
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Added by Ralph Paglia on November 29, 2017 at 3:00am — No Comments


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Auto Repair Shop Marketing for 2018 and Beyond

Looking for new ways to get some advertising out about your auto shop?

There are a ton of marketing ideas out there, but it can sometimes be tricky to find the ones that work well. In addition, some things that might work for another sort of business might not have the same effect on your auto…

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Added by Michael Reid on November 19, 2017 at 5:00am — No Comments

Hot News From Boca Raton: AAAS Recap by Jon Petron of Outsell

AAAS recap by Jon Petron: hot news from Boca Raton

I just took one for the team by leaving Minneapolis in November for the warmer climes of Boca Raton, Florida. My destination was the…

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Added by Ralph Paglia on November 28, 2017 at 10:00pm — No Comments


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Poor Communication is Killing your CSI

Are your employees communicating well at your dealership?

At most of the dealerships I have visited they are not!…

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Added by Ujj Nath on November 28, 2017 at 6:30am — No Comments

Dealership Transaction Values at Record Levels as Sellers Continue to Flock to Market, according to The Blue Sky Report® released by Kerrigan Advisors

Buy/Sell market remains highly active as concerns about disruptive technology drive dealers to sell; over 200 transactions projected to close in 2017

 

Irvine, CA –November 28, 2017 – The auto dealership Buy/Sell market…

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Added by Crystal Hartwell on November 28, 2017 at 6:30am — No Comments


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The Essential Ingredient to Customer Loyalty

When it comes to customer loyalty, …

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Added by Mike Gorun on November 28, 2017 at 6:00am — No Comments

Are Dealers Really Ready for Multi-Touch Attribution?

By Steve White 

First, let me be…

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Added by Steve White on November 27, 2017 at 6:30am — No Comments

Influencer Marketing Is About Data and Not Celebrity Deals

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Added by Ralph Paglia on November 27, 2017 at 2:00am — No Comments


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Record Weekly Decline for 2017

Welcome to this week's edition of Black Book Market Insights, with in-depth analysis of used car and truck valuation trends and insights straight from the auction lanes.
                        …

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Added by Black Book on November 22, 2017 at 8:00am — No Comments


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Making the Case for Texting Consumer Recall Notices

Technology has made a huge impact upon our modern …

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Added by Chris Miller on November 21, 2017 at 7:00am — 1 Comment


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Sometimes It’s the Small Things that Matter Most

In building customer loyalty…

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Added by Mike Gorun on November 21, 2017 at 6:30am — No Comments

Relax Your Customer

One of the most important skills a doctor can posses, is that of a bedside manner. In the same sense, it is important that salespeople possess the same type of skill, to be able to put their customer at ease.

 

Relaxing your customer is important to…

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Added by Mister Lagopus on November 20, 2017 at 5:00am — No Comments


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Convert More Internet Leads

Based on Forbes study

  • Companies take 46 hours and 53 minutes to pick up the phone and respond to a lead
  • Only 1.3 attempts are made to reach a lead on average
  • These…
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Added by Vidushi Jain on November 19, 2017 at 12:30pm — No Comments


Media
The 10 Clever Rules Of SEO You Should Remember

A lot has changed when it comes to SEO, but the basic rules are the same.

The better your website and content, the higher you will be ranked by search engines. Here's the top 10 you need to know.

     

1. Content Is King

You may…

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Added by Jennifer Scott on November 21, 2017 at 5:30am — No Comments

How Many Reviews Required To Sway Customers?

Most People Need to Read More Than 3 Reviews

Before Trusting A Car Dealership

Virtually all American adults (93%) read online reviews to determine if a car dealership is good or bad, reveals BrightLocal in its latest annual …

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Added by Ralph Paglia on November 18, 2017 at 9:00pm — No Comments


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SWAPALEASE.COM SURVEY ON INCENTIVES SHOWS MORE DEALERS INCREASING INCENTIVES ON LEASES IN 2017

Swapalease.com, the nation’s largest online car lease marketplace, today unveiled results of its latest survey on incentives, with dealers saying they’re offering roughly the same incentives on financed vehicles in 2017…

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Added by John Sternal on November 18, 2017 at 7:30pm — No Comments

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