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Featured ADM Member Blog Posts (4,523)

How to Boost Twitter Engagement and Build a Real Audience

While Twitter never grew to truly rival Facebook, it has affected our communication and our culture in the same way. People use Twitter for marketing, to connect with…

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Added by Mark Frost on June 9, 2015 at 8:30am — 2 Comments

Discounts: They Work But Can Do More Harm than Good

It’s no secret that dealerships have been in a crazy race to the bottom in terms of profit per vehicle. Consumers are always looking for the best deal and automotive Internet resources are providing them with more ammo to negotiate with. Dealers have been complaining for years about decreasing profit margins on…

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Added by Mike Gorun on June 9, 2015 at 5:30am — No Comments

How to Use Video to Turn Leads Into Shows

All dealerships get leads that originate from the Internet. Not all dealers, however, are equal when it comes to how they handle these leads. Ever wonder why some dealers are able to close Internet leads at 12+ percent, while others struggle to reach 6 percent? The reason has everything to do with how these leads are…

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Added by Timmy D. James on June 8, 2015 at 6:00am — 1 Comment

Google Self-Driving Car Report

Google Self-Driving Car Project Monthly Report for May 2015

We’ve made a lot of progress with our self-driving technology over the past six years, and we’re still

learning. Every day we head out onto public streets so we can keep challenging…

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Added by Ralph Paglia on June 6, 2015 at 9:38pm — No Comments

St. Louis SEO Company Breaks Tradition With Money Back Guarantee

St. Louis SEO Company Breaks Tradition With Money Back Guarantee

 Local SEO Company does the unbelievable by offering small business owners an iron-clad money back guarantee with their SEO services.…



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Added by Jonathan Floyd on June 6, 2015 at 6:30am — No Comments

Is the Internet An Enemy To Car Dealerships?

A 2014 study by Autotrader showed that consumers are visiting fewer dealers in their car shopping than ever before. This is certainly a by-product of the availability of information. No longer do consumers have to visit multiple dealerships to find the right vehicle. They simply sit in front of their…

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Added by David Metter on June 5, 2015 at 5:00am — 9 Comments

You Don't Need To Panic

YouTube is giving their customers the opportunity to go ad-free. But don't worry! On this week's Hard Facts, learn why this WON'T have a huge impact on your video strategy.

Added by Paul Potratz on June 5, 2015 at 11:52am — No Comments

WEBINAR: PR News Visual Storytelling

Content Marketing: PR News Visual Storytelling Webinar

June 23 | …
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Added by Ralph Paglia on June 4, 2015 at 4:51pm — No Comments

DealerApp Vantage Makes Geo Fencing possible with their Dealer Branded App

GeoFencing is a feature that allows you to set a geographical boundary or virtual barrier using GPS.

Once you set a barrier…

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Added by Matt Kuczka on June 4, 2015 at 1:00pm — 4 Comments

Car Buying Trends Show Service Is the Future of Dealerships

No one doubts the average age of vehicles on the road has gone up. The current average vehicle is 11 years old and trends in consumer purchases indicate this statistic isn’t going to change any time soon. In fact, indicators suggest average vehicle age might increase.

 …

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Added by Richard Holland on June 4, 2015 at 5:30am — No Comments

1 Simple Change For Improved Automotive Landing Page Conversions

In late April, we looked into tactics that…

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Added by Byron Tyers on June 3, 2015 at 9:00am — No Comments

Turning Mentions into Links: The 15-Minute Outreach Guide

For SEO companies, unlinked mentions can be extremely annoying, hindering SEO…

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Added by Mark Frost on June 3, 2015 at 8:14am — 1 Comment

The Four Reasons Why You Are Surviving and Not Thriving.

"About half of all new establishments survive five years or more and about one-third survive 10 years or more. As one would expect, the probability of survival increases with a firm’s age. Survival rates have changed little over…

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Added by Ashley Weidner on June 3, 2015 at 6:30am — No Comments

Once The Recall Repair Is Done, What Are You Doing To Keep The Customer?

You made the commitment to capture more recall work. You’ve done your due diligence by notifying your customers. You’ve obtained lists of in-market customers subject to recalls that haven’t been to your dealership before, and reached out to them.

You’ve spent the time and energy to really…

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Added by Chris Miller on June 3, 2015 at 5:00am — No Comments

What scares you?

Stop Making Excuses and Learn How to Conquer Your Slow-Month Fears

I recently talked with a friend having a slow month, and he began making excuses about the time of year and the weather. He was setting his team and himself up for failure. This week on Think TankTuesday:

  • Learn how to conquer…
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Added by Paul Potratz on June 2, 2015 at 1:30pm — No Comments

The One Realization That Could Change Your Life.

"Rejection is nothing more than a necessary step in the pursuit of success."

                                                           …

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Added by Ashley Weidner on June 1, 2015 at 6:00am — No Comments

Facebook FINALLY Allows Car Dealers To Post Animated GIF Images

Facebook, after much, much ado, has finally added GIF support. And no, not the halfway-workaround that it launched two years ago. There’s now a real way to post a GIF in your status update,…

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Added by Ralph Paglia on May 29, 2015 at 10:57pm — No Comments

Do You Care?

You lose sales when your customers don't think you do.

How You Can Start Caring Today?

Learn how your marketing needs to be consistent to make a sale. With every new offer, sale, and promotion, your marketing must feel the same throughout. Get all the details this week on Hard Facts.

Added by Paul Potratz on May 29, 2015 at 1:26pm — No Comments

Don't Rely on Your Website Provider to Increase Conversion Rates. Be a Game Changer.

According to Dataium's most recent benchmark study, the average number of monthly unique visitors to a dealership's website is 6,509. Of those, an average 1.7 percent submit a lead form. Combine that with an average half percent conversion rate…

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Added by David Metter on May 29, 2015 at 5:30am — No Comments

Social Media: Reciprocate Your Way To Increased Engagement

Customers increasingly expect businesses to have a social media presence. The key however, is to not just have a presence, but to then use that presence to interact with customers. When customers engage with you, it’s important to give them an indication that you are, in fact, listening. Of course, to accomplish this,…

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Added by Paul Moran on May 29, 2015 at 5:30am — No Comments

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