Automotive Digital Marketing ProCom

Professional Community for Car Dealers, Automotive Marketers and Sales Managers

Loading... Be Patient!

Featured ADM Member Blog Posts (5,213)

Top 10 Best Landing Page Creation and A/B Test Tools Platforms


Added by Ralph Paglia on October 13, 2016 at 10:30am — No Comments

Attribution: Whose Sale Is It Anyway?

In most dealerships a dispute inevitably arises between salespeople over a sold customer. Perhaps it’s because one salesperson initially assisted the customer and a second closed the deal and delivered the vehicle while the first was off for the day. And what happens when a customer visits multiple times and perhaps a…


Added by Steve White on October 14, 2016 at 5:57am — No Comments

Effective Ways to Reduce Bounce Rate of Your Website

Has your auto dealership website been repelling customers? Do you think your potential customers are not converting into leads after landing on your website? Luckily, there's a metric for measuring that.

This metric is known as the bounce rate.

The bounce rate of your website measures the…


Added by Kent Charlie on October 13, 2016 at 10:08pm — No Comments

USED CAR WEEK - CPO Merchandising Samplers - Booth 210

USED CAR WEEK - Drop by Wheel's Automotive Dealer Supplies, Booth 210, for your 25% off truly unique & innovative vehicle marketing products, signs, banners & more! Also, enter to win one of three $500 Wheel's gift cards towards your store's CPO & vehicle merchandising needs as well…


Added by Jim Leman on October 13, 2016 at 1:29pm — No Comments

Back To Basics: Dealership Improvement

Throughout the automotive industry, there are numerous methodologies in the advertising, marketing, and sales techniques hemisphere. However, in this vast market with tremendous competition, there are certain dealership “basics” which can be easily overlooked. These small details, which exist in the most successful dealerships, are often neglected and can result in a quite large downfall in the dealership’s reputation,…


Added by Aubrey Hankins on October 13, 2016 at 10:58am — No Comments

Manufacturers Cease Allowing Dealers to Brand Social Media Content – Huh?

I bet that title got your attention.

Imagine a world where automotive manufacturers prohibited dealerships from producing and publishing video content of any vehicles during dealership sales events. That would seem a little ridiculous, right? Social media can produce great results…


Added by sara callahan on October 12, 2016 at 6:00am — 2 Comments

Auto Loan Expert: 4 Tricks for Financing Your Car

Financing a new car is not always simple. There are numerous reasons you might find your application for financing is denied, or you might just be worried that your application will be denied when it’s time to buy a new car. Worrying is not productive, but that doesn’t…


Added by Dixie Somers on October 1, 2016 at 12:30pm — No Comments

95% of Dealers Leave This Back Door Open

When you're busy working on your computer, what do you do when you see a little pop-up message notifying you that it's time to download an update? If you're like most people, you click on "Try Again Later," or "Try Tonight." You don't want to be bothered with having to download and…


Added by Erik Nachbahr on October 11, 2016 at 8:50am — No Comments

Facebook At Work Getting Ready to Launch & More!

This Week in Social Media


News for the Week of October 10


Facebook At Work Getting Ready to Launch

This is a communication and collaboration network tool that aims to make work just as addictive as social media. The belief is that employees will be engaged when using the product. A per-seating price model is…


Added by Joey Little on October 11, 2016 at 8:32am — No Comments

Seven Tips for Promoting Community Involvement

You've probably heard the term "Doing good is good for business." Many studies support this statement. Companies that become involved in their communities and support good causes enjoy tangible benefits, including:…


Added by Mike Esposito on October 11, 2016 at 7:17am — No Comments

Lack of Time Can Be Costlier Than You Think

Working retail in the auto industry can certainly be taxing. Salespeople work 60-70 hour weeks to make a paycheck. Sales managers do so while also having to manage the sales team, create multiple reports and handle a multitude of tasks -- and the service department is just as overloaded.




Added by Mike Gorun on October 11, 2016 at 5:51am — No Comments

Mark Tewart's High-Performance Management Workshop


Added by Ralph Paglia on October 11, 2016 at 12:00am — No Comments

Two of top three tech trends to watch include auto industry

Consumer Technology Association and recently announced at the Innovate and Celebrate tech conference the top five technology trends to watch, and car dealers will be affected by two of them. Augmented Reality (and Virtual Reality – AR/VR),…


Added by Big Tom LaPointe on October 9, 2016 at 6:30pm — No Comments

Auction Buzz



The result of market inefficiencies.....

The practice of taking advantage of a price difference between 2 or more markets.....

Striking a combination of matching deals that capitalize on that imbalance.....

The profit being the difference between the market…


Added by Barry Neuman on October 9, 2016 at 11:22am — No Comments

Car Dealers Are Facing Imminent Threats of Cyber Attack

Car Dealers Must Prepare To Deal with Security Breaches

In August, Timonium, Maryland based Helion Technologies announced that 75 percent of small businesses have experienced at least one security breach within…


Added by Ralph Paglia on October 9, 2016 at 12:30am — 2 Comments

It's About Damn Time!

Finally. Google has recently wrapped up two new updates.

Cross-device remarketing is definitely something that has been needed for businesses.

It will now allow you to advertise your products across multiple devices.

You might be thinking, “couldn’t we do…


Added by Paul Potratz on October 7, 2016 at 2:00pm — No Comments

Employee Retention: Why Are We Going Backwards?

A recent article in Automotive News reports that the three-year employee retention rate at dealerships reached a new low, dropping by 2%.

In fact,…


Added by Mike Gorun on October 6, 2016 at 7:00am — 3 Comments

Re-Engaging Employees to Win With Your Customers


You’ve know employees can cost your company a significant amount—much more than most companies want to think about paying.  But what do you stand to gain when you put in the time and effort to truly engage your employees and establish a positive culture throughout your business?


The connection your employees have with your customers is…


Added by Joey Little on October 5, 2016 at 11:39am — No Comments

Have you earned your bragging rights?

Does your dealership brag about your reputation? Do you constantly explore new ways to improve your interactions with customers and employees?

Brag Boards

Women rely on reviews 50% more than men and especially like reviews by other women. Reviews act as your…


Added by Anne Fleming on October 5, 2016 at 8:17am — No Comments

Featured Monthly Archives











ADMPC is a Network for Car Dealers, Automotive Marketing, Advertising and Management Pros sharing Digital Strategies and Execution Tactics.

Please Consider Automotive Marketing Professional Community Sponsors

ADM Badge


Based On Your Interests...

Onsite/Offsite Combination ADM Consulting & Coaching
Select the maximum amount you want to pay each month
Sign up for

Automotive Marketing Tools

Get ADM Toolbar

Click here to take the ADM Member Survey


Getting too many emails from ADM? Click mailbox below to control which types of alerts and updates you are sent......


Top 5 Automotive Marketing Forum Discussions - 30 Days

3. 2016 J.D. Power AMR Agenda

Posted by Ralph Paglia on October 6, 2016

Share the Best Content w/AutoMarketing Community

Google Automotive Network Targeted Placement Ads

© 2016   Created by Ralph Paglia.   Powered by

ADM Badges  |  Report an Issue  |  Terms of Service