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Featured ADM Member Blog Posts (5,212)


Coach
Bucket of Bolts: How to Salvage or Dispose of an Old Car

When you have a car that is too old or rundown to fix or sell, you have to decide what to do with it. Removing an unsightly and unwanted vehicle from your driveway may seem like a challenge. Fortunately, there are several cost-free ways to salvage or dispose of an…

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Added by Dixie Somers on August 19, 2016 at 2:30pm — No Comments


Vendor
Election 2016. Stop Talking About It.

Recently, I found myself inside a dealership for personal reasons; I was purchasing a new car. However, and I normally do not speak in the first person, I found myself being spoken to about political beliefs, and even worse so, I was informed as to the personal beliefs of the salesperson, and the sales manager. It took less time for me…

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Added by Aubrey Hankins on September 19, 2016 at 11:30am — 2 Comments

Some Unique and Interesting Business Ideas for Vans

A van is a unique vehicle. It’s not like a car, which is basically designed for personal transportation and nothing much else (the boot in the back is just for personal luggage and not for carrying loads). Neither is it like a bus; you’re not meant to pack a lot of people in the back. Nor is it like a lorry, used for bringing heavy loads from A to B. No, the van is unique – the van allows you to transport yourself and your goods, especially for your business, to and from a…

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Added by Rahul Paul on September 15, 2016 at 6:30am — No Comments

Effective Social Media Strategies for Your Auto Dealership

Social media has turned out to be one of the most effective platforms for promoting a business. Social media is a big hit among today's fast-paced generation. Businesses are required to keep up with the trends to stay ahead of their competition. Therefore, devising foolproof social media marketing…

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Added by Kent Charlie on September 18, 2016 at 10:14pm — 1 Comment

Automotive Internet Sales Interviews Dan Moore of VinSolutions - Car Dealership CRM

http://www.bradleyondemand.com 856-546-2440



Sean V. Bradley, President of Dealer Synergy Interviews Dan Moore, Sr. Director of Marketing at VinSolutions. A leading provider of Automotive CRM and other solutions. VinSolutions attracts, sells, satisfies, and retains your customers more…

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Added by Sean V. Bradley on September 18, 2016 at 4:40pm — No Comments


Influencer
What's Mobile-Geddon?

Mobile-geddon is upon us!

As consumers, we're always shopping for the next best thing on our mobile devices. Our Digital Performance Manager, Brad, takes over for Paul on this week's Think Tank Tuesday. He uses his iPhone for the majority of his online purchases.…

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Added by Paul Potratz on September 13, 2016 at 1:00pm — No Comments


Influencer
61% of Twitter Users Are Millennials

Created in 2006, Twitter is a unique social platform that’s grown in popularity, largely because of its 140-character limit, in which thousands quip, snip, and detail about their…

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Added by Joey Little on September 16, 2016 at 12:30pm — 1 Comment


Vendor
4 Benefits of a Mobile CRM

With the immense amount of access given to the consumer, regarding vehicle research, the dealership hours of operation no longer apply. Whether it be midweek or weekend, morning or night; car shopping can take place anytime and anywhere. This creates a large competition with local dealerships, and as competition increases the need for…

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Added by Aubrey Hankins on September 16, 2016 at 10:06am — No Comments


Media
Battling Fatigue? 4 Reasons Driving While Tired Could Kill

Did you know staying awake for a period of 24 hours is equivalent to having a blood alcohol content of .08?

Which is legally drunk and a very dangerous state to be driving in. Driving in this condition can impair your judgment, limit your vision and decision making skills and can lead…

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Added by Meghan Belnap on September 15, 2016 at 8:30am — No Comments


Influencer
Skynet: Autonomous Cars Will Decide Who Dies… And Who Lives

So, our industry is hell-bent on creating autonomous cars and transforming our roads and highways into assembly lines of controlled vehicles that perform without human intervention.

I’m not talking about cruise control or auto-pilot. I’m talking about autonomy. The very…

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Added by Arnold Tijerina on September 16, 2016 at 6:00am — 1 Comment


Vendor
6 Steps For Better Time Management

Today’s dealership consists of many moving parts. That hectic environment can sometimes make it seem daunting to manage the time of not only one’s self, but also the employees inside the dealership. There are a multitude of methods to do this, but it may not work similarly for everyone, especially when looking at the difference between a salesperson and a general manager. However, through the use of a 6-step…

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Added by Aubrey Hankins on September 15, 2016 at 9:31am — No Comments


Influencer
Why You Should Test, Hire and Fire For Attitude

Imagine two candidates for a sales position. One has a great attitude and great people skills, but doesn't have the greatest sales record. The other candidate could sell snow to an Eskimo, but has a prima donna attitude and an obnoxious personality. Who would you hire?…

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Added by Mike Esposito on September 15, 2016 at 7:24am — No Comments


Influencer
What to Do with the 5 Must Have Types of Video Content

In my last blog, I shared the five types of video content you must have when beginning your video marketing initiative. To recap, they include: New Model Test Drive, Inventory, Value Proposition, Testimonials and Lead…

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Added by Timmy D. James on September 15, 2016 at 6:16am — No Comments


Vendor
Sales and Service Disconnects: Back to the Basics

It wasn’t too long ago that a mandatory part of the delivery process included the salesperson walking the customer into service, introducing them to a service advisor and helping to begin that relationship between the customer and the service department. Even now it’s a critical question on many manufacturer CSI sales…

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Added by Tom Cannata on September 15, 2016 at 5:38am — No Comments


Vendor
Survey Says...Consumers Hate Your Dealership

This summer, Beepi, along with the Harris Poll, conducted a dealership survey attributed to the American consumers’ attitude towards car dealerships. This survey was sectioned off into a wide range of demographics. This included millennials vs. seniors, men vs. women, and parents with children vs. parents…

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Added by Aubrey Hankins on September 14, 2016 at 10:30am — No Comments


Agency
How to Make Car Repairs Affordable for the Fam

Car repairs can be extremely costly. As automobile technology advances, cars and parts are, for the most part, more reliable. However, when you do have to repair or replace something, it’s now more expensive than ever. There are certain strategies you can use to make car repairs more…

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Added by Rachelle Wilber on August 14, 2016 at 7:30am — No Comments


Vendor
Low Hanging Fruit Is Now Available for Plucking

The automotive industry pretty much resets at the beginning for each month. I’m sure you’ve all heard the term, “hero to zero.” Well, that’s rather how it is – you are judged on your sales for the previous month.

 

So, what do managers do when they get nervous in the middle of the month – perhaps sales…

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Added by Joe Orr on September 14, 2016 at 5:53am — No Comments


Agency
The Importance of Finding Your Target Audience as a Car Dealership



Conducting a targeted marketing campaign is the most important thing in every line of work. Picking the right audience can increase your sales several times, without any special financial investment. Therefore, reaching out to your audience is one of first goals that you should set for yourself.

Luckily, achieving this task is…

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Added by Ivan Dimitrijevic on September 14, 2016 at 2:54am — 1 Comment


Influencer
Facebook Video Crossposting, Twitter Live Video Updates, & More!

This Week in Social Media

News for the Week of September 12 

Facebook Updates Features for Video Crossposting

Recognizing the need for video creators to get the most views possible, Facebook announced its latest update, allowing publishers to…

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Added by Joey Little on September 13, 2016 at 11:28am — No Comments


Vendor
Closing The Gap Through Customer Experience

Throughout the dealership industry, customer experience is evolving. With this adjustment in the market of customer satisfaction, dealerships have been put in a position of choice; adapt or be left behind. There are certain factors that have led to this, and these have dealt a major blow to many stores that refuse to take the steps necessary for customer experience survival. Whether it be the Millennial…

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Added by Aubrey Hankins on September 13, 2016 at 11:07am — No Comments

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