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Featured ADM Member Blog Posts (4,569)

This Week in Social Media

Social Media Update – Week of 7/20

Hey, it’s Joey Little, VP of Social Strategy with the MotoFuze Weekly Social Media Update.  This week we’ve got some great news for those of us who want more from our mobile social media experience!

Twitter Summary Cards

Twitter users will now see more web content detail in their timelines thanks to the newest …

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Added by Joseph Little on July 22, 2015 at 7:19am — No Comments

Take Back Your Brand: Epic Customer Experience

Experience and Relationships are the Building Blocks of Your Brand

 

Ask most …

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Added by Joseph Little on July 21, 2015 at 7:37am — No Comments

Take Back Your Brand: Epic Storytelling

Epic Ways to Tell Your Brand Story

Storytelling …

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Added by Joseph Little on July 20, 2015 at 7:06am — No Comments

Facebook Enhances Algorithm to Deliver More Video Content

Last year, Facebook changed its algorithm to favor video content in an effort to gain market share in the very popular video content market. In fact, it’s done such a good job that daily video views increased by 400 percent – a huge rise over its September, 2014 numbers of 1 billion per day,  to an incredible 4 billion…

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Added by Brian Cox on July 20, 2015 at 6:00am — 1 Comment

Should Dealers Embrace Personal Branding – Or Control It?

In this highly regulated industry, there has been some recent debate as to if dealership salespeople should be allowed to establish and control their own personal branding.

 

In the past, personal branding by salespeople was geographically restricted,…

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Added by Paul Moran on July 17, 2015 at 6:00am — 9 Comments

Take Back Your Brand: Consistency Wins

Consistency is Key: Branding with Purpose

Bruce Springsteen once said, “Sustaining an audience is hard. It demands a consistency of thought, of purpose, and of action over a long…

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Added by Joseph Little on July 16, 2015 at 8:00am — No Comments

The Most Important Attribution KPIs For Auto Dealers

With every year that passes, we’ve seen consumers increase their research and online activity exponentially and it has become increasingly difficult to discover true attribution when analyzing exactly what drove a specific customer into a dealership.

 …

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Added by David Metter on July 16, 2015 at 5:30am — 6 Comments

The Evolution of Communication

MotoFuze Strategy Team Roundtable: the Evolution of Communication

Communication strategies have evolved drastically over the years, and have been moving at the speed of light over the last decade.  In this episode of the FuzeCast show, MotoFuze VP of Social Strategy, Joey Little, Content and…

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Added by Joseph Little on July 15, 2015 at 2:00pm — No Comments

Social Media Update

This Week in Social Media and What it Means to You

News for the Week of July 13, 2015 - this week author is Kristin Huntley, Dir of Content & Marketing for Motofuze powered by Fuzecast

Facebook News Feed Controls

In an effort to allow even more…

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Added by Joseph Little on July 15, 2015 at 12:00pm — 2 Comments

5-Step Guide to Generating Great Content Ideas

For many SEOs, content marketers, and writers, generating ideas for content is one of the most difficult tasks to perform, especially as a beginner.

But whether you’re just getting started or simply struggling with a …

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Added by Mark Frost on July 14, 2015 at 3:25pm — No Comments

How do you know if your digital strategy is working?

On this week’s Think Tank Tuesday, discover the areas you need to start investing in and the ways you can improve what you're already doing.

Follow These Tips to Find Out If Your Digital Strategy Is Working

Is…

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Added by Paul Potratz on July 14, 2015 at 1:30pm — No Comments

Amazon Loyalty Program Promises More Deals Than Black Friday

In a recent press release, Amazon announced that, in celebration of its 20th birthday, July 15 will be “Prime Day” – a day on which Amazon claims it will offer more deals to its loyal Prime members than…

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Added by Mike Gorun on July 14, 2015 at 6:00am — No Comments

Why Real Video Engages Consumers

Digital Marketing plays such an important role in a business’s success today that it is easy to forget how young this medium truly is.  It has, in fact, experienced a growth explosion that is historically unparalleled.  A new innovative marketing product seems to emerge almost on a daily basis. And everyone promises…

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Added by Timmy D. James on July 13, 2015 at 5:30am — No Comments

Is Your Recommendation Based on Experience or a Referral Agreement?

In our industry there are so many companies vying for the dealership's attention and ultimately their business. It’s sometimes very difficult for the decision makers to cut through the mess and make a decision. It'is typically something they don’t deal with everyday so they look for advice from peers…

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Added by Jeff Glackin on July 13, 2015 at 4:37am — 2 Comments

Win a Ford Fiesta - 2015 AP Exam Challenge by Route 23 Ford!

July 25, 2015 AP Exam Challenge at Route 23 Ford.

The AP Challenge is designed to reward high school students by testing their knowledge through AP Exam testing. If they achieve a score of 3 or higher they will be eligible to win one of many available prizes, including a brand new Ford Fiesta!

They must also be present at …

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Added by Jonathan Morales on July 12, 2015 at 7:30am — No Comments

Are you using Dynamic Retargeting?

I Got Retargeted and It Works

You need to use Dynamic Retargeting. On this episode of Hard Facts, Samantha explains how it works, and how you can use it to sell to indecisive shoppers.

Added by Paul Potratz on July 10, 2015 at 1:53pm — No Comments

Recall Fatigue: The Time to Act Is Now

The National Highway Traffic Safety Administration has been battling with lawmakers in an effort to gain additional funding in order to handle – amongst other things – the 33.8 million Takata airbags recalled. In the most recent hearing, the NHTSA Administrator, along with several senators provided…

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Added by Chris Miller on July 10, 2015 at 5:30am — No Comments

Your Brand Is Your Reputation

Worried About Your Business's Reputation? These Tips Can Help!

Businesses that have great reputations attract more customers and produce more sales. Customers will be happy, and they will tell others about their experience with you. Safeguarding your business reputation is necessary for real success. Managing your reputation is crucial; continue reading for some helpful tips.

Always…

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Added by Jonathan Floyd on July 8, 2015 at 10:30am — No Comments

Who Is More Loyal? Floyd Mayweather Or The Dealer?

A recent article in Automotive News relayed the story of Obi Obeke and how he had sold 39 cars to world-famous boxer Floyd Mayweather.

The article explains how Okeke has been willing to do…

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Added by Mike Gorun on July 8, 2015 at 5:30am — No Comments

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