ADM serves Car Dealers, Automotive Marketing Pros and Internet Sales Managers
A lot of people will tell you that there is no way to track the ROI of social media, I'm here to tell you that they're wrong. Wrong, wrong, wrong! But why are they wrong? I have a few ideas on that, the biggest of which is that they don't know what they're doing. Another reason could be that they think it's too hard and instead of…Continue
Added by David Johnson on July 22, 2011 at 11:30am — No Comments
When I’m talking with dealers about various aspects of their online marketing strategy, the reason that they most frequently bring up for why they aren't more involved in social media is that they or their teams don't have the time. I'm a strong believer in the theory that time is the new money, so I agree that sometimes there just aren't enough hours in the day. At DealerOn, we believe that there is a definite benefit to devoting time and effort to…Continue
Added by Ali Amirrezvani on July 21, 2011 at 12:59pm — No Comments
This is an actual picture of one of my Google Plus Circles. This is arguably a collection of the most influential digital personalities in the world today (note to self... add Erik Qualman after posting this blog). But it begs the question, is Google tricking you…Continue
Change once again is rocking the automotive digital marketing world as Google today drops the third party review counts from its yellow stars. ONLY reviews directly posted on Google Places are showing. This screen shot of BMW of Scherville showed all the DealerRater reviews last week in their…Continue
The 11th Digital Dealer Conference & Exposition is excited to announce that our keynote speaker will be Erik Qualman, best-selling author of "Socialnomics"!
Erik Qualman has recently advised/given keynotes with the following: Coach, Facebook, UGG Australia, Starbucks,…Continue
Jim Ziegler, National Featured Columnist Expands His Media Reach to Auto Dealers
Atlanta, GA: After 14 years as a featured auto industry national columnist, Jim Ziegler is taking his widely read articles to new and…Continue
Added by Ralph Paglia on July 19, 2011 at 11:00am — No Comments
Added by Ralph Paglia on July 17, 2011 at 7:30am — No Comments
Top 5 Automotive Industry Social Network Traffic Statistics from Compete, Inc. for 12 months ending August 31, 2011...
The sites (including subdomains) submitted to Compete, Inc. for monitoring include:Continue
Why the Gen Y is in the driver’s seat & why we need to pay attention!
Place your seat in an upright position and think again! You may end up kicking your own rear down the road.
A study was…Continue
The Evolution of the Facebook Fan
By Paige Plant, Social Media Director, Ignite XDS
A coworker of mine, Jennifer Schrader, recently shared this infographic with me regarding the reasons behind why people follow brands. It led me to think about the overall brand of my different clients and…Continue
Added by Jennifer Schrader on July 13, 2011 at 8:02am — No Comments
Here we finally have a car dealership using Groupon for CAR DISCOUNTS (Cadillac and Groupon). People can purchase an amount off the car later for buying a coupon for a lesser amount now.
I tried to…Continue
No matter how sophisticated or rudimentary your website provider‘s reporting platform is, having Google Analytics on your website is a “no-brainer”. You want to “trust, but verify” your website provider’s analytics by making sure they are similar to those in Google Analytics. At DealerOn, we have made it a standard part of our process to create a Google Analytics account for each of our customers’ websites.
Luckily, if your auto…Continue
Added by Ali Amirrezvani on July 12, 2011 at 7:20am — No Comments
In other words, I’m used to having the world at my fingertips, and along with the rest of my generation.
I'm very optimistic about Google+. If you have not received an invite, send me an email to firstname.lastname@example.org and I'll send you an invite so you can get started.
Added by Brian Pasch on July 11, 2011 at 4:30am — No Comments
That map you see below isn't a picture of the earth, seen from space. Rather, it's a map of the locations…Continue
Added by TERRY GIBSON on July 12, 2011 at 7:00am — No Comments
Added by Ralph Paglia on July 10, 2011 at 7:30pm — No Comments
Written by jeffbullas - …Continue