Automotive Digital Marketing ProCom

Professional Community for Car Dealers, Automotive Marketers and Sales Managers

Loading... Be Patient!

Featured ADM Member Blog Posts (4,726)

Holistic Digital - Integrating Your Dealerships Online Marketing

There is more to internet marketing than just SEO (search engine optimization) and…


Added by David Johnson on October 18, 2012 at 4:30pm — No Comments

JD Rucker Calls Out Ralph Paglia!! Its On Like Donkey Kong LOL!

JD Rucker Calls Out Ralph Paglia!! Its On Like Donkey Kong LOL! Internet Sales 20…


Added by Sean V. Bradley on October 18, 2012 at 5:52pm — 6 Comments

Do You Really Want To Make Money...? Then Listen To A REAL Millionaire, Not Someone PRETENDING To Be One...

Lets keep it as "real" as possible... We are in the car business for one reason...



If you want to hug trees and save…


Added by Sean V. Bradley on October 18, 2012 at 9:00pm — 2 Comments

Should Dealership Employees Connect with Customers through Social Media?

It's a question that is raised from time to time, particularly by sales managers and internet managers. Should employees, in particular the sales team, be allowed to connect with their customers through Facebook and other social media sites? It's not a question of whether or not they should encourage their customers to like…


Added by J.D. Rucker on October 18, 2012 at 3:55pm — 4 Comments

Reviews are The Tipping Point in the Buying Process

Does Your Dealership Have a Reputation Management Strategy? (editor's comment)


Written by Mary Kelly Gaebel - …


Added by CDK Global on October 18, 2012 at 1:00pm — 2 Comments

How Car Dealers Can Get The Facebook Fans That Matter

How Many Fans Does Your Dealership Facebook Page Have?

The number of Facebook fans your dealership can claim is an important number... Right? The customer behind each "Like" your…


Added by Ralph Paglia on October 17, 2012 at 8:30pm — 24 Comments

Don't Let Your Google+ Page Die on the Vine

I vividly remember a conversation I had with Wikimotive's Tim Martell back in 2008. Even four and a half years later, the conversation has remained in my mind. We were discussing the rise of social media. We both agreed that Facebook would be the big thing, but…


Added by J.D. Rucker on October 17, 2012 at 7:17pm — 1 Comment

What About The 98% of Your Web Visitors Who Don't Fill Out A Contact Form?

It kinda seems like the car business has turned into the "leads" business.

automotive-remarketing-chart Dealers now spend more money on digital advertising than on any other advertising medium.

If you're not buying leads directly from the factory and the giant lead providers, then you're trying to bring in more traffic to your website in the hope visitors will call, click, message, chat or do almost anything to raise their hand and say "look at me, I'm a potential buyer" - a…


Added by Terry Lancaster on October 17, 2012 at 8:55am — 2 Comments

Ultimate Social Media eBook

The days of limited engagement with your customers are over. According to Facebook, there are 3.2 billion likes and comments a day on their Website. How, as dealerships, do you manage social media? Do you update your blog once a month or do you post on Facebook once a day? There is no golden rule, but there are easy guidelines to follow.

ActivEngage knows that social media is an ever changing medium to communicate with your dealership’s customers and we know that it can be a pretty…


Added by Ketty Colom on October 17, 2012 at 6:00am — 4 Comments


"The Car Sales Simulator®"


Take A Test Drive on the Car Sales Simulator…


Added by Steve Munyan on October 17, 2012 at 9:00pm — No Comments

Comparison of Image Sharing Sites for Potential SEO Benefit - Flickr is the best

So I am working on various digital marketing efforts for this dealership and I decided to do some research to see what photo sharing sites have the best benefits.  I mean I know Flickr to be the best but it has been a while since I last researched.  I figured photobucket , shutterfly, and others would have similar results.  Well I came up with a nice comparison that shows Flickr to be the ultimate site hands down.…


Added by Stan Sher on October 17, 2012 at 1:30pm — 2 Comments

Hey, I’m Not Getting What I Deserve, or Am I?

Do we truly get that which we focus on the most? Is “The Secret” true or a bunch of hocus pocus? What meaning does any of this have in our personal and business lives?

From Wikipedia; The Secret…


Added by Craig Lockerd on October 16, 2012 at 12:30pm — 4 Comments

Google On The Verge Of Anit-Trust Lawsuit

The United States FTC is looking into the possibility of pursuing an anti-trust case against search engine giant Google.  

Sources close to the FTC say that four FTC commissioners: "have become convinced after more than a year of investigation that…


Added by Timothy Martell on September 16, 2012 at 7:30am — No Comments

Interaction OFF of Your Facebook Page is as Important as what Happens on it

Social media is about conversations. It's not a broadcasting platform like traditional advertising, search marketing, or other forms of internet marketing. Conversations on social media happen all over the place and are pertinent to your dealership's local area. YOU should be involved in as many of these…


Added by J.D. Rucker on October 16, 2012 at 6:00pm — 2 Comments

Why Intangible Rewards Can Sometimes Be More Valuable Than Dollars

What do you think would excite your customer more? A 15% discount on a tire rotation or being notified that they have been elevated to VIP status in your loyalty rewards program?

You may be surprised that just as many customers respond positively to intangible rewards, such…


Added by Mike Gorun on October 16, 2012 at 8:30am — 5 Comments

The Most Abused Statistic in Automotive Internet Marketing

There are a ton of numbers in the various analytics programs out there. Many are worthless. Others are even misleading. The concept of analytics is to help us to analyze the performance of our websites. Unfortunately, they often do little in the way of analysis and more in the way of promotion.

It's for this…


Added by J.D. Rucker on October 15, 2012 at 5:30pm — 12 Comments

Google Product Listing Ads Outperform Search Engine PPC Advertising

Google Product Listing Ads (PLA) Deliver 25% Higher Return On Spend Than Search Engine Ads (SEA)


Added by Ralph Paglia on October 15, 2012 at 4:00pm — 4 Comments

Convert Gift Grabbers To Car Buyers!

Many companies that offer automotive direct mail/digital marketing have never been in the automotive business.


It has not always been like that and at times, is unfortunate. So today, call it a…


Added by Todd Vowell on October 15, 2012 at 3:00pm — 2 Comments

If You Run Facebook Sponsored Posts, You Should Prune Your Facebook Fans

A couple of weeks ago, Facebook started cracking downon fake accounts and false likes. The network is finally at the point to where they believe quality is more important than quantity for…


Added by J.D. Rucker on October 15, 2012 at 2:19am — No Comments

Time to Clean off Twitter

There have been debates in the past about whether or not it's good for businesses to follow everyone who follows them. The old way of thinking (for some, including me) was that if they take the time to follow you, that you should be courteous and return the favor.

I switched my way of thinking in 2009 but for many it…


Added by J.D. Rucker on October 14, 2012 at 1:40am — 3 Comments

Featured Monthly Archives










ADMPC is a Network for Car Dealers, Automotive Marketing, Advertising and Management Pros sharing Digital Strategies and Execution Tactics.

Please Consider Automotive Marketing Professional Community Sponsors

ADM Badge


Based On Your Interests...

Onsite/Offsite Combination ADM Consulting & Coaching
Select the maximum amount you want to pay each month
Sign up for

Automotive Marketing Tools

Get ADM Toolbar

Click here to take the ADM Member Survey


Getting too many emails from ADM? Click mailbox below to control which types of alerts and updates you are sent......


Top 5 Automotive Marketing Forum Discussions - 30 Days

1. PureCars Acquired by Raycom Media

Posted by Katie Barth on October 29, 2015

3. Considering a new opportunity?

Posted by Tim Jennings on November 17, 2015

4. Presentation File Exchange

Posted by Ralph Paglia on February 9, 2008

Share the Best Content w/AutoMarketing Community

Google Automotive Network Targeted Placement Ads

© 2015   Created by Ralph Paglia.   Powered by

ADM Badges  |  Report an Issue  |  Terms of Service