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Featured ADM Member Blog Posts (5,203)


Influencer
New Jeep Cherokee (a.k.a. Liberty successor): ugly or REALLY ugly?

As a confirmed car-guy (sorry, car-person just doesn’t have the cred), I am fairly opinionated when it comes to automotive design, and at the same time recognize that vehicles often look much better in person than in launch photos. Reference the new Mustang that I enjoyed…

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Added by Big Tom LaPointe on February 23, 2013 at 10:30am — No Comments


Influencer
Give People a Reason to Follow Your Social Media While at the Store

Carnival Stuffed Animals

Social media icons and signs that say “Like us on Facebook” or “Follow us on Twitter” aren’t nearly as common in brick and mortar stores today as they were a couple of years ago. Many companies who tried to make it work (or are still trying) found that the presence of signs didn’t do much to improve their…

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Added by J.D. Rucker on February 23, 2013 at 6:00am — No Comments


Influencer
How to Suck at Social Media

Everywhere you turn these days there are tips, tricks, best practices and how-to material that explains what it takes to make your dealership successful in this new space. 

But in the end, they all say the same thing don't they?

In response to this, I am sharing with you what my new team put together over at SOCIALDEALER. It's a Prezi called …

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Added by Ryan Gerardi on February 22, 2013 at 1:00pm — 3 Comments


Influencer
How Apple Will Generate a Selling Rate Of Over $6,000 Per Square Foot!

Did you know within retail stores, Apple has the highest selling rate per square foot ($6,050) in the USA? That is more than double second place winner, Tiffany’s at $3,017. Why? Can car dealerships pull anything from this to improve? Maybe, let’s take a quick look:

Examination of an Apple Retail Store:…

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Added by Todd Vowell on February 22, 2013 at 11:47am — No Comments


Influencer
From the Trenches - Your Own Analytics vs National Statistics

 

Comparing Your Own Analytics With National Statistics …



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Added by Tom Gorham on February 22, 2013 at 11:30am — No Comments


Influencer
Dealers Still Scoring after the Big Game – The Power of “Couch Top” Shopping



Tablets & smartphones create real time connection between national brand advertising and dealer opportunity.



Dealers Still Scoring After Super Bowl In what has become an annual tradition, Cobalt data scientists spent Super Bowl Sunday in the office with one eye on the game and the other on the real time pulse of shopping activity occurring on the industry’s largest automotive shopper network. Channeling our collective…
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Added by CDK Global on February 22, 2013 at 3:30pm — 3 Comments

CarsDirect Is Giving Away 25,000 Banner Ad Impressions & A FREE iPad Mini - To Incentivize You To FURTHER Your Education!

CarsDirect is proud to be a sponsor of the Internet Sales 20 Group, taking place March 19-21, 2013 in Dallas. This exclusive, attendance-limited workshop will showcase a panel of the most successful dealership owners, managers and industry experts who will share their secrets on what is working in today's…

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Added by Sean V. Bradley on February 22, 2013 at 3:30am — 4 Comments


Influencer
Automotive SEO Mythbusting: “You Don’t Need Content On Your Homepage”

Mythbusters

Call it human nature to mislead in order to promote a product. Call it deceitful selling. Call it ignorance. Call it whatever you want to call it, but the concept that has been being spread around the automotive industry that you don’t need content on your homepage is absolutely incorrect. In fact, the homepage is the most important page on your…

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Added by J.D. Rucker on February 22, 2013 at 6:00am — 2 Comments

Can Dealers Use Targeted Online Discounts To Develop Better Customer Relationships?

New Report Shows That Discounts and Freebies by Business Are Creating Stronger Relationships With Customers Who Are Online Followers...…

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Added by Ralph Paglia on February 20, 2013 at 5:30pm — 3 Comments


Influencer
TAKE :30 and SMILE! Gr8 puppy commercial from Subaru

Check out this awesome puppy commercial from Subaru. Pure beauty in its simplicity. For me, reminiscent of the cool Mean Joe Green jersey commercials for Coke in the '70's.

 

 

Tom LaPointe

CarChat24

Interactive Media Manager / Industry Analyst…

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Added by Big Tom LaPointe on February 21, 2013 at 8:42pm — 1 Comment


Influencer
57% of Customers Surveyed Want to Chat

It’s a digital shopping world, we all know it. I go online to find the best products and your customers are doing the same thing.According to a recent survey by Deloitte,60% of consumers say they are going online more often to find…

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Added by Ketty Colom on February 21, 2013 at 7:00am — No Comments


Influencer
Social Trendsetters are the Ones that Brands are Reaching through Social Media

Do you remember the person who consulted with you about social media and told you that brands are having tremendous success on sites like Facebook, Twitter, and Pinterest? That's the type of person that you're reaching the most according to a report by NBCUniversal…

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Added by J.D. Rucker on February 21, 2013 at 6:00am — 1 Comment


Vendor
At the End of the Day, We’re All In Sales

2013 is off to a busy start.  The automotive industry is coming off of the best year in five years and there is certainly a feeling of promise that 2013 may be an even better year for retail automotive than 2012. 

Innovation, technology and connectivity…

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Added by Kristen Judd on February 21, 2013 at 5:30am — 1 Comment

"How To Grow Your Internet Department" - OVER 500+ Car Dealers Attended This FREE KPA Webinar Today

http://www.internetsales20group.com

What you need to know to developing and evolving the Internet Department at your dealership.

We are going to review 4 different Internet Departments that went from 20-30 units online to over 100,…

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Added by Sean V. Bradley on February 20, 2013 at 6:33pm — No Comments


Influencer
Buffer and Feedly Apps have integrated for Seamless Sharing

 

Buffer has made a big announcement, that today they have begun a…

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Added by Erin Ryan on February 20, 2013 at 3:00pm — No Comments

Why Does Managed Chat Fail?

Is your managed live chat solution everything you were promised? Maybe you were sold on the lofty ideal of unprecedented customer service (not mention the huge boost in leads). You loved the idea of making contact with your customers when they are first researching their next vehicle. But after a few months, you’ve noticed that you’re just not happy with the conversations that your outsourced chatters are having on your behalf. Not to mention the leads aren’t exactly flowing in,…

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Added by Stephen Jackson on February 20, 2013 at 12:30pm — No Comments

Seven Tips on Improving Local SEO - Chatmeter

January 1st is an amazing time of the year. For (at least) one day, everyone is vowing to be a better person. What’s in greater desperate need of getting fit, your waistline or your online presence and reputation?  If the latter, then we put together this great overview of items for your 2013 strategy.

 

Consider these…

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Added by chatmeter on February 20, 2013 at 12:30pm — No Comments


Influencer
Does Your Social Media Suck?

I recently had a conversation with someone about twitter being a virtually untapped source of leads and opportunities. When I mentioned that I could have a customer on twitter in the showroom in less than 72 hours the room got very quiet and some one said "No Way". 

So with a little help from twitter search and a little advice on unsolicited support from…

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Added by Used Car Ricky on February 20, 2013 at 10:30am — No Comments

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