Professional Community for Car Dealers, Automotive Marketers and Sales Managers
FOR IMMEDIATE RELEASE
Cincinnati, OH and Fort Lauderdale, FL – August 21st, 2012—AutoUSA Internet Sales Solutions (www.autousadealers.com) and DriveItNow® announced today they will be presenting a workshop at the upcoming AutoConnections Conference & Exposition (AutoCon 2012) to be held in Las Vegas September 5th-7th. The workshop is titled Payment ProSM: The Game Changer. Real…Continue
Added by Josh Vajda on August 21, 2012 at 9:00am — No Comments
Panda's are cute and cuddly, or at least they look the part. Personally I would never want to cuddle one but that is what Google called their algorithm update that was released early 2011. The change is meant to lower the rankings of low quality sites and return high quality sites to the top of search results. While there are many…Continue
Added by David Johnson on August 20, 2012 at 1:51pm — No Comments
With the introduction of Google Places a couple of years ago, and now with Google's launch of Google+ Local and further integration of localized search results, SEO optimization has yet another twist to consider: how localization affects your SEO rankings.
You may first ask: What is "Local SEO"? For those of you not familiar with this term, let me provide a brief explanation.
When you go to Google.com and do any search, you will notice on the search…Continue
Added by Vickie Gibbs on August 16, 2012 at 6:29am — No Comments
So you've created your dealership's Google+ Brand Page in preparation for the move from Google Places to Google Plus Local...but now what? Here are some tips for optimizing your dealership's Google+ page:Continue
Added by Ali Amirrezvani on August 17, 2012 at 1:31pm — No Comments
AskPatty.com is pleased to announce the unveiling of the all-new AskPatty.com website featuring an updated interface, enhanced usability, and all new features including the Ask Patty Marketplace powered by LemonFree.
AskPatty.com Inc., a website, blog, and online resource that serves as a…Continue
Added by Jody DeVere on August 19, 2012 at 7:48am — No Comments
Congratulations to Martin D'Amato, Internet Director of Pine Belt Automotive in Toms River, NJ!
Martin oversees 4 dealerships that are Delivering…Continue
Added by Stan Sher on August 20, 2012 at 12:43am — No Comments
Writing content for your website? Use the inverted pyramid style. Why? Your customers want information in an instant. They don’t want to read through copy to find what your keypoint is. Whatever your essential message is, put it first. Most Web users skim through content in an …Continue
Added by Ketty Colom on August 20, 2012 at 7:59am — No Comments
You know, the up who paid MSRP, plopped down a substantial down payment and had an 800…Continue
All too often I see dealers (and just about everyone else) posting images multiple times in the same day using a single tool. It could be Instagram, Hootsuite, Buffer, KPA Local Engage, Path, or any of dozens of great…Continue
Added by J.D. Rucker on August 18, 2012 at 4:31am — No Comments
When it comes to our data and how it affects our business, to how we can and must make money with it, we in retail automotive need to wake up! We need an "Internet Moment"--but, first, what the heck is that? Understand that the "Internet Moment" was birthed this way at a very famous company: The mid 90’s were a…Continue
They stated the reason for creating the tool in their …Continue
The truth is, I think, that www.AutoCon2012.com advertising is out of control. Now, I *do* support www.AutoCON2012.com, but really that's because I strongly believe in the idea that dealers need great chances for education. And I think…Continue
Pinterest has generally been ignored by the advertising world at large, but the site is making big moves to assert its relevancy. As of last week, the social media website has done away with their invite…Continue
Added by Timothy Martell on August 13, 2012 at 5:26am — No Comments
In June of 2012 we launch our New SEM/Re-targeting platform and our new Automotive Website platform. Look at these numbers for one of our clients. This is utilizing the same ad budget for each time period. The bounce rate still remains amazing and the unique visits are through the roof! How is this comparing to your site analytics and SEM platforms? Leads now from the dealers website are at a all time high making up their most dominant lead source. We all know that…Continue
If you can't tell, I wrote this on an extremely empty stomach. But enough about me, let's talk about you and your success!
As a provider of dealership website solutions, it almost seems that there are two different categories of clients that I work with. Those that utilize the tools and resources made available to them to which…Continue
If you have been following my latest articles discussing Google Adwords, you are well aware that Google is testing new ad formats for the automotive industry.
I have recently discussed the Google Advisor For Cars program which is very controversial. I recently documented that Google is testing …Continue
I have worked for many different people in my time but one of my first mentors was a very successful restaurant owner. I was relating this story the other day in a workshop of a staff meeting he led where he was talking about missed opportunities we had as waiters and I thought it is appropriate for our…Continue
These two moving companies are on BusinessRater.com home page are FREE accounts and they're killing it!!!
Alliance Worldwide Van Lines Moving Company has 52 reviews in only two months and it was…Continue
As an active Google user, my search results are always personalized. Thanks to Google's social search, I find results that fit me as a user:
If Google is taking advantage of the social shares they're receiving in Google+, it should come at no surprise that they would also utilize a user's Gmail…Continue