Professional Community for Car Dealers, Automotive Marketers and Sales Managers
Automotive Advertising Agencies are invited to attend and sponsor the 2011 Automotive Marketing Boot Camp which is being held April 16-18th at the Hilton Orlando. The conference will attract top dealers from across the United States and Canada who seek to gain mastery of winning strategies for automotive advertising, marketing, and…Continue
Added by Brian Pasch on February 27, 2011 at 7:42am — No Comments
Added by Sean Wolfington on February 26, 2011 at 10:16pm — No Comments
Automotive Social Media Strategy:
The Role of a Dealership Content Strategist…Continue
Added by Ralph Paglia on February 26, 2011 at 9:30pm — No Comments
Check this out... Oscar Loera saw a Tweet from Ralph Paglia complaining that a business was located incorrectly by the Hertz Neverlost GPS System he was using in a car he rented at Washington Dulles International…Continue
Added by Ralph Paglia on February 25, 2011 at 9:00pm — No Comments
| Looking for the Best Deal on a 2011 Volkswagen in New Jersey this
weekend?? Don`t miss our Douglas VW Authorized Employee Pricing
Sales Event that begins today Friday 2/25 till Monday…
Added by Ken Beam on February 25, 2011 at 5:15pm — No Comments
Recently one of my clients asked me how he can get his Google Adwords listings to include the review counts as shown above for AutoPartsWarehouse.com. I wanted to write a post to make a distinction between Google Seller Rating (shown above) and the newly released Google Boost.
In the example above, Google Seller Ratings are included on Google Adwords campaigns. Google Boost…
Added by Brian Pasch on February 25, 2011 at 10:00am — No Comments
Added by Lizelle Landino on February 25, 2011 at 9:49am — No Comments
Join us for a live conference right at your desk on March 9th from 11AM to 3PM EST.
- Hear the latest advice and trends that make reputation management easier and more effective for dealerships.
- Attend workshops by leading social media experts.
- Learn from fellow dealers who are driving more sales through online reputation management.
- Get a first-hand look at Cars.com's all-new Dealer Reviews feature before our beta launch this spring.
- Get expert advice on…
Added by Cars.com on February 25, 2011 at 8:54am — No Comments
Rat: Press on the bar, get some food.
Human: Buy or service your car at a dealership with a rewards program, earn some points.
One of the most influential behavioral psychologists of all time, B.F. Skinner, discovered in his groundbreaking radical behaviorism experiments that the rate with which the rat pressed the bar depended not on any preceding stimulus (as Pavlov had insisted), but on what followed the bar…
Google posted an update on their Adwords website regarding Conversion Optimization settings. This may be news to many dealers who run their own Adwords campaign so I am re-posting some information provided on their blog.
Keep in mind that conversion in Google normally tracks responses via forms submission, which would not include phone calls that are generated by PPC…Continue
Hi to all ADM members!
I just wanted to reach out to you all and remind you that the early bird registration for the 10th Digital Dealer Conference and Exposition is scheduled to end tomorrow - February 25, 2010.
If you've never attended, this is the must go to event for your dealership. This event should be attended by Dealer Principals, General Managers, Sales Managers, Internet…Continue
Added by Arnold Tijerina on February 24, 2011 at 4:13pm — No Comments
| Looking for the Best Deal on a 2011 Volkswagen in New Jersey?
Here`s the answer!
*Click the burning Banner below & you`ll be one step closer to that great deal!
Added by Ken Beam on February 24, 2011 at 5:00am — No Comments
This is a portion of an article titled Why the Automotive Industry is Shifting to New Media.
The phrase “New Media” is often associated with social media alone. While we believe there is more to new media than social, it’s clearly…Continue
Added by J.D. Rucker on February 24, 2011 at 2:00am — No Comments
Hi to all ADM members!
It's a great day to check out our speakers page on the official website of the 10th Digital Dealer Conference & Exposition as we've just confirmed (and posted) a whole slew of additional speakers including:
David Kain and Steve Stauning - Check out their…Continue
I have written before that I see a "Digital Divide" (see my blog) of dealers who "get" the Internet and those who don't. I have a challenge for our members to help us out with that--but, first, here's the background:
I read another post on another site today that made me think it's not just a "Digital Divide" but is also an issue like this: We have many dealers who are "urban" to the internet, seeing the benefits of websites, SEO, PPC, social media, reputation management,…Continue