Automotive Marketing Professional Community for Car Dealers, OEM and Suppliers
For all the times you have forgotten to plug in your cell phone to charge, imagine forgetting to plug in your car! The Nissan PIVO 3 zero emission concept car that made its debut at the Paris Auto Show a few months ago can not only park itself, but it can also plug itself in to charge and has space-age looks that are sure to turn heads to check…Continue
Added by Big Tom LaPointe on April 2, 2013 at 7:47am — No Comments
A Google Alert for my name went off yesterday afternoon and I was pleasantly surprised to find my name mentioned in the first few sentences of the article below which is written by the well known social media author and speaker Sam Fiorella. His article appears on Huffington Post... Check it out!…Continue
It's very possible that I'm beating a dead horse on this one, but I'd rather beat a dead one than a live one.
If you hear me speak or read my writing, you'll know that I've been pushing this concept for a long time. This is the last plea I'll be making. It's the eleventh hour, so everything I post going forward on the subject…Continue
During social growth on the web, we have come to trust each other’s opinions. Our purchase decisions have long expanded from just being influenced by friends and family members, and now we rely on total strangers. Review sites like Yelp give consumers a respectable platform to express experiences, whether they are good or bad. They have no limitations on the types of industries which we can express our like or…Continue
Added by Erin Ryan on April 1, 2013 at 3:00pm — No Comments
Make Money Mondays With Sean V. Bradley "How You Can Make More…Continue
Added by Sean V. Bradley on April 1, 2013 at 8:30am — No Comments
Leadership consultant and entrepreneur David Ibarra; Erin Kerrigan, Managing Director of the Presidio Group; Duncan McCall, CEO of PlaceIQ; Jonathan Ord, CEO and Founder of DealerSocket, Inc.; Shaun Raines, Director of Business Development for DrivingSales; Raj Sundaram, President of DealerTrack's Dealer Solutions Group, and Tom Webb, Chief Economist for Manheim Consulting join keynoter Seth Godin at exclusive NYC event in April…Continue
Added by Crystal Hartwell on April 1, 2013 at 6:00am — No Comments
When Facebook rolled out threaded comments last week, there was a clear lack of excitement from most of the social media blogs. It was a news item, nothing more, for most of them. Cool feature, about time, yadayadayada.…Continue
Company continues to expand reach to below-prime consumers through dealer partners and CarFinance.com
Irvine, CA, April 1, 2013– CarFinance Capital LLC announced that it has renewed and increased its warehouse credit facility from $200 to $300 million. The increased credit line, which is provided by Deutsche Bank and Credit Suisse, further bolsters the Company’s ongoing mission of helping the…Continue
Added by Crystal Hartwell on April 1, 2013 at 5:51am — No Comments
Once again, I bring to you breaking news before your competition knows: a new Google product. Google integrates olfactory sensory inputs with Google search. Will you sign-up for the Beta while space is open?
Registration starts today and will likely be closed by midnight tonight.
As social media demolished thoughts of being a fad and has established itself as an Industry that has not only transformed Internet Marketing as we knew it a few years ago,…Continue
The day we all have been waiting for has come for Facebook page owners and admins. The day in which we can directly respond to the people who leave comments on our Facebook Pages without having to tag them or just leaving another comment in your thread.
Facebook sure has improved communication on Facebook Pages…Continue
Some may try to call me out on the title of this post. “Don’t you mean ‘strategies’ plural?”
No. Search and social strategy. One thing. Different processes. Slightly different goals. Same strategy.
As we move forward through the second quarter of 2013, it’s important to understand how the…Continue
There are a million or more opinions on this topic and as my grandmother used to say: "Mathew, opinions are like…Continue
Added by Mathew Koenig on March 29, 2013 at 1:35pm — No Comments
Written By: Robin Cunningham
For the last sixteen months I have had the incredible experience of being a lead instructor with the NCM Institute. I have had the opportunity to work with hundreds of dealership managers in our multi-level classes for general managers, general sales managers, used vehicle managers, service managers, financial managers, and some private dealership training, as…Continue
Added by Garry House on March 28, 2013 at 12:12pm — No Comments
Please read, share and pass this article I wrote "Are You Treating Customers Like VIP's?" for Fixed Ops Magazines March/April 2013 edition along to everyone you know in customer service. It applies to every Industry we work in, not just Automotive retail. I am confident all of you who read and or share in it will take at least one, maybe several things back to your professional work environment, no matter what you do and immediately improve the way customers are acknowledged, treated and…Continue
Added by John J. Dillon Jr. on March 28, 2013 at 11:00am — No Comments
This month we are bringing you three valuable TOAST sessions in Ontario, Canada! TOAST (Todays Online Automotive Sales Techniques) is an invaluable insight in to what is happening right now in the world of automotive online marketing and it is open for all staff members.
Where: The Four Points Sheraton, 150 Wellington Road South, London, ON…
Added by Trish Rowsell on March 28, 2013 at 10:30am — No Comments
|by Shaun Kehrberg, Product Marketing Manager, Digital Advertising…|
On this week's Think Tank Tuesday find out why getting back to consumers immediately is vital to nurturing leads.
Added by Paul Potratz on March 27, 2013 at 2:05pm — No Comments
Social Proof is vital in social media, and I've recently found success in implementing this idea into client strategies. Social Proof circles the idea that if your friend likes a brand or makes a purchasing decision, chances are you will, too. People trust their friends, that concept will never change. The people you are friends with on Facebook are people that you enjoy reading about and seeing updates from. So, from a business perspective, how do you get your friends of fans to see the…Continue
Added by Darrah Raneri on March 27, 2013 at 12:52pm — No Comments