Professional Community for Car Dealers, Automotive Marketers and Sales Managers
The photo above shows what the envelope looks like that will arrive at your…Continue
Added by Ralph Paglia on January 29, 2011 at 1:59am — No Comments
Just launched a Corvette review site at CorvetteReviews.com. Looking for Corvette dealers that would like to add their inventory to the site as well as articles, video, and customer reviews.
For more details on adding inventory dealers can find information on sending data feed under the Corvette News section.
This site is a work in progress so we are open to any ideas that will help or benefit Corvette dealers.
Added by Richard Roy on January 29, 2011 at 1:46am — No Comments
NADA’s Tonkin: Auto manufacturing and retailing will help lead the economic recovery.
McLEAN, Va. (Jan. 25, 2011) – While auto dealers,…
Added by Ralph Paglia on January 29, 2011 at 12:30am — No Comments
Added by Ralph Paglia on January 29, 2011 at 12:02am — No Comments
If you’re like me, my guess is that you’re getting pretty excited as you gear up for the NADA Convention and Expo in San Francisco this February 5-7. I love the expo. It’s an opportunity to see old friends, meet new ones, learn the latest trends, network, and do some business.
How about you? Are you planning on attending? And…
Added by Paul N. Long on January 28, 2011 at 2:52pm — No Comments
Added by Glenn Pasch on January 27, 2011 at 9:26pm — No Comments
At NADA 2011
Added by Erik Breckenfelder on January 27, 2011 at 3:36pm — No Comments
Increased sales and profits through better Mental Focus. No matter what your level of skill or consistent sales numbers, you as a Sales Professional are not prevented by anything from getting to the next level except the limits contained within your own…Continue
Added by T. Lavon Lawrence on January 27, 2011 at 12:39pm — No Comments
Added by Paul Potratz on January 27, 2011 at 7:34am — No Comments
Added by Brian Pasch on January 26, 2011 at 2:00pm — No Comments
As dealer's define their social media strategies there is always a need for engaging content. We hold contests, write blogs, shoot video and post customer pictures/testimonials. I'm sure throughout each month your internet manager has moments where they are scouring the dealership and the web for that content for their channels. Sometimes great content can be found right under our noses. I was at a client's dealership and I passed this sign propped up against a wall, either waiting to be…Continue
Added by Brent Wees on January 26, 2011 at 10:55am — No Comments
CAR-Research XRM adds Inventory Management System to CRM;
Helps Auto Dealers Manage Online Inventory
Houston, Texas, January 26, 2011– CAR-Research XRM, a single-source CRM solution uniquely branded as; “XRM, Exceeding CRM”, today announced a major enhancement to its CRM system with the addition of a new Inventory Management System. It is built right into the…Continue
Added by sara callahan on January 26, 2011 at 10:55am — No Comments
Added by Stan Bradbury on January 26, 2011 at 9:45am — No Comments
I've been following both companies for the past few years and PCG Digital Marketing reviewed both platform as part of…Continue
Added by Brian Pasch on January 26, 2011 at 7:00am — No Comments
As anyone who has sold cars for any length of time knows, Stories Sell Cars... Facebook is rolling out Sponsored Stories, a new ad format that turns your dealership employee's actions into promoted content.…Continue
Added by Ralph Paglia on January 25, 2011 at 11:08pm — No Comments
As I shop the Amazon store online for my son’s birthday gift, I start checking reviews of the products displayed. I notice that on the description page for each item there are reviews for each item as well as an overall rating for the reviews. It got me wondering how many people actually look for and read these ratings since we really don’t see them on car dealers’ websites. I start seeing ratings like 79 out of 81 people found this…Continue
Apple announced this week that their App Store reached a landmark 10 Billion downloads. From a digital marketing point of view is this good news? Does it validate the app space or diminish it as an opportunity?
If you do the math, total iPhone sales in the last 2 years (average hardware life cycle) are 60 million units and total iPad sales in 2010 were about 10 million units. That is 70 million units total, or an average of 143 apps per active device (assuming older iPhone…Continue
Added by Stan Bradbury on January 25, 2011 at 1:47pm — No Comments
While talking to numerous dealers here in the Ontario market I have seen a trend towards leads that are being generated from the dealership website. Many dealers lament that they feel most online consumers are simply feeding their forms only to quickly access the lowest quotes possible from multiple dealerships. They view these ups as time-wasters, feeling that these consumers rarely show any true intention of doing business with the dealership and therefore aren't worth a response from…Continue
Added by Paul Potratz on January 25, 2011 at 11:53am — No Comments
Automotive advertising agencies are expected to improve vehicle sales for their auto dealer clients, however, their ultimate self serving goal is to provide added value and profits to support their fees. Philip Zelinger, the President of Ad Agency Online, L.L.C. and the host of an automotive advertising resource / networking portal -- http://AdAgencyOnline.Net -- has accepted that responsibility for his affiliated automotive advertising agencies as he…Continue
Added by Philip Zelinger on January 25, 2011 at 10:00am — No Comments