Professional Community for Car Dealers, Automotive Marketers and Sales Managers
When an inquiry comes in on a previously owned vehicle, and you do not have one available, what does your internet department do?
It has been an amazing week here at the offices of AutoVelocity™. We are seeing many exciting things take place in the industry and it's awesome to be a part of it.
As I sit in my office this morning and do my routine check up on our clients websites, I am noticing a growing trend in the industry which…Continue
You've decided to go outside your dealership to get something handled. After a lot of thought, you realized it would be better to spend money with the right experts and handle things once, than to save money on paper and take your people away from what they do best for you. Many times that's exactly what you should do. But how do you know you have the right company for what you really need?
To help you see how to rate a company or service, I will be using our company…Continue
Added by John Fuhrman on July 10, 2012 at 11:08am — No Comments
Keynote gives dealer attendees deep insight into mobile behavior and sets stage for three days of dynamic and inspiring keynotes; in-the-trenches, cutting-edge profit-building information and peer-to-peer collaboration
SALT LAKE CITY, UT – July 10, 2012 – DrivingSales today announced that the internationally recognized mobile experience expert and digital product leader, Luke Wroblewski, will be the opening…Continue
Added by Crystal Hartwell on July 10, 2012 at 9:00am — No Comments
Alliance revolutionizes vehicle stock photos, blending izmostock’s high quality car images with Maground’s amazing worldwide destination stock photography
San Francisco, CA – July 10, 2012 – izmostock (www.izmostock.com) a division of izmocars, the world-leader in automotive photography and interactive media, today announced a partnership with Maground (…Continue
Added by Crystal Hartwell on July 10, 2012 at 8:59am — No Comments
By now, you've probably heard about Google’s Panda and Penguin updates, but do you know what they are and what they mean for your dealer website? Let me then give you a quick overview of each of these website-shattering updates.
For a long time, Google had been criticized for how it allowed “content farms” to rank with crappy, useless, or simply ad-filled content. Panda was built to eliminate content farms from the search engine…Continue
Added by Jeremy Brown on July 10, 2012 at 8:47am — No Comments
Hey guys -
Check out this blog post authored by ActivEngage CEO Todd Smith about how you can manipulate the Google Search function to your advantage. Your dealership's name is not the only keyword you should be optimizing for!
Read more here: http://livechat.ae/websitefail
Added by Stephen Jackson on July 10, 2012 at 7:30am — No Comments
Even if your website is well designed, easy to use and navigate, and has great quality content, it may not be reaching it's full potential due to oversights in the structure. All of those things are very important for Automotive SEO but the way your site has been coded can have an enormous impact as well. The inner…Continue
Added by Timothy Martell on July 10, 2012 at 5:24am — No Comments
During my days in the trenches, I have heard many dealers come across this problem in regards to getting “Ghosted” on Craigslist. So, how do you stop it? Why does your post on Craigslist not generate any traffic for you? Is it something you did wrong or is no one reading your posts? Your posts are not showing up on Craigslist at all, why not? If the answers to my prior questions leave you in a baffled state of confusion, then read on. Let’s begin by learning what exactly is “Ghosting”.…Continue
Added by Glynn Rodean on July 9, 2012 at 12:18pm — No Comments
I rarely meet a Twitter user who doesn’t want more followers. A few argue that the numbers aren’t important. They are only concerned with “quality followers.” I’m not sure it is either/or, but I notice that most of the people making this argument have very few followers.
Added by Joey Little on July 9, 2012 at 10:45am — No Comments
CLIFTON PARK, N.Y. – July 9th, 2012 – Auto/Mate Dealership Systems (http://www.automate.com) announced today that Stanley Subaru of Ellsworth, Maine has increased its service department proficiency by 20% since switching from its legacy dealership management system (DMS) to Auto/Mate in May of 2012.
Service manager Neil Harriman attributes the increased productivity to Auto/Mate’s integrated front-end appointment system and its…Continue
Added by Holly Forsberg on July 9, 2012 at 8:48am — No Comments
Fort Lauderdale, FL – July 9th, 2012 – AutoUSA Internet Sales Solutions (www.autousadealers.com) today announced a milestone for the company; based on the total number of leads that AutoUSA has delivered from independent auto shopping web sites and the average closing percentage collected from AutoNation, AutoUSA’s Internet leads have contributed to the sale of an estimated 1.3 million vehicle sales since the year…Continue
Added by Holly Forsberg on July 9, 2012 at 8:45am — No Comments
The model year hasn’t been standard across car makers for some time, but is staggered with one make and model getting to shine for one brief window at a time. Some 2013 models will be available for the summer, while others won’t be out until later in the year.
Redesigns seem to be a common theme…Continue
Added by Amanda Meuwissen on July 9, 2012 at 7:46am — No Comments
There's a rumor that Facebook is creating a "want" button. What does this mean for your dealership if this comes into fruition? Read more to find out!
Added by Ketty Colom on July 9, 2012 at 7:00am — No Comments
For Car Dealers, QR Codes are the Most-Used Mobile Channel for Engaging with Automotive ConsumersContinue
Added by Ralph Paglia on July 7, 2012 at 9:00pm — No Comments
Los Angeles Times writers Jessica Guynn and Andrea Chang…Continue
The most recent issue had a cover story about Paid Search and best practices. Then inside the coverage of the new Google Cars,…Continue
Added by Glenn Pasch on July 7, 2012 at 4:51am — No Comments
You have a customer to come in and pick up their brand new car today.
And now their lasting impression isn't 100%…
Added by Todd Katcher on July 6, 2012 at 6:00pm — No Comments
If you think the same people are presenting the same old thing in the same old way at the same old places . . . then why go to those same old places? Or, for that matter, to ANY conference? The beer? A…Continue