Professional Community for Car Dealers, Automotive Marketers and Sales Managers
I just discovered that in the past sixteen months I have launched more than 225 mystery shops. Wow. I didn’t realize there had been so many.
You’d think after 225+ mystery shops a guy should have some profound observations and conclusions to share about mystery shops, right? I don’t know about the profound part, but, yeah, you’re right, it seems that a person should have some observations and conclusions to share.
So I’ve spent the last couple hours…
1) Rapport Gets'em in the Door: Smile! Shoppers buy from people they like and trust, and that process begins from the first moment on the phone. Be and sound happy and interested, and they will be, too. They can see your smile through…Continue
Added by Dmitriy Goroshin on May 27, 2011 at 10:48am — No Comments
1) Don't Forget to Still Answer the Sales Calls Correctly: An inbound sales call on average is much more valuable than an Internet lead. Studies show that nearly 8 out of 10 shoppers who contact us from our…Continue
Here at ActivEngage, we are constantly contemplating the future of business on the Internet. As we strive to provide our clients with thebest live chat service available, we often find ourselves gazing toward the horizon of what is possible. This is the first installment of a blog series in which we will consider what the Internet is and what the…Continue
Added by Justin Braun on May 27, 2011 at 8:09am — No Comments
Please join us this weekend for our Special
Added by Ken Beam on May 27, 2011 at 4:40am — No Comments
Added by HunterSwift on May 26, 2011 at 1:09pm — No Comments
A Behind the Scenes Look at how VinSolutions may be Impacted as a Result of their Acquisition by AutoTrader
By now you have heard about and read about the AutoTrader.com announcement that they intend to acquire VinSolutions, and that the deal should close before the end of June, 2011... But, how will thiis impact VinSolutions as a company? A lot has been written about the acquisition since the announcement from the…Continue
Silly title, yeah, but here's my point: Is Autotrader's purchase of VinSolutions the "death knell" for other Website/CRM/Digital/etc. vendors…Continue
This is an issue that has haunted me on numerous occasions. It has happened to me my first time as an Internet Director and most recently it happened to me when I decided to give retail another shot. I had a dealership that I…
Please join us this weekend for our Special
Added by Ken Beam on May 26, 2011 at 7:49am — No Comments
I did not know what my life coach and trainer Rick Ivone had in store for me today. He met me with a smile and told me that I would be shown the difference between "good" and "great".
I was not sure what he had in mind but I did know that Rick hates the word "good". Words do have power and what I have learned over the past year is that the words…Continue
The 2011 Automotive Website Awards will be presented at a luncheon at the Bellagio Hotel in Las Vegas on Sunday October 9, 2011 at 12:30 pm. The luncheon coincides with the opening day ceremonies of the 2011 Driving Sales Executive Summit.
Dealers and industry leaders interested in attending the awards luncheon should…Continue
Added by Brian Pasch on May 25, 2011 at 11:38am — No Comments
While working the desk here recently I handed a proposal (pencil) to one of our senior, veteran, strong salespeople. It was the first proposal so it reflected a retail price with shorter terms and an average A.P.R. (we hadn’t run credit). The trusty, crusty veteran looked at the proposal and said, “Here’s what I think we should do…” and proceeded to tell me how we should discount the vehicle, stretch the term and lower the rate. I told him that we needed to…Continue
Added by Brad Alexander on May 25, 2011 at 8:47am — No Comments
May 25, 2011 8:30 AM ET
Adds Innovative Vehicle Merchandising Solutions to Industry Leading Inventory Management Offering
LAKE SUCCESS, N.Y., May 25, 2011 /PRNewswire/ -- DealerTrack AAX, Inc., a subsidiary of…
Added by Arnold Tijerina on May 25, 2011 at 6:38am — No Comments
Added by Ralph Paglia on May 25, 2011 at 6:00am — No Comments
We were about to go to print on an article about VinSolutions when we heard the news that AutoTrader.com was buying the company. After acquiring Kelley Blue Book, HomeNet and vAuto, AutoTrader.com announced they were acquiring VinSolutions last week. “We are…Continue
It's that time folks! The 11th Digital Dealer Conference & Exposition will be held October 5-7, 2011 at the Mirage in Las Vegas, NV.
Speaking applications are now available to download. Due to the high volume of speaking applications received, we've changed our process.
Please note: All applications to speak MUST be submitted with a promotional video about…Continue
Added by Dmitriy Goroshin on May 23, 2011 at 2:30pm — No Comments