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All ADM Member Blog Posts (10,446)


Influencer
NADA PARTY INVITE

Last time (@ DD9 I think) our suites were next to Ralph's so besides dealers we also had famous people (namely Paglia). Ralph, I hope you can visit this…

Added by Yago De Artaza Paramo on January 19, 2012 at 11:30am — No Comments


Influencer
A Bug In My Potato Salad

“It only takes one bug in the potato salad to ruin a picnic,” according to one of the little old ladies I went to church with as a child.  As I move further away from a precocious child and closer to being a sweet little old lady, I am realizing that she was not registering a complaint about church picnics but planting a seed of wisdom that would develop as I grew older.  One little bug…

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Added by Stephanie Young on January 19, 2012 at 9:58am — No Comments


Influencer
A great FREE Webinar to learn about latest in mobile inventory management from Bruce Thompson

This webinar on Thursday, January 26, 2012 at 11:30 A.M. EST, 10:30 A.M. CENTRAL, 8:30 A.M. PACIFIC,is a must attend for dealers wishing to discover how to use the latest in mobile technology to turn their inventories faster and realize more profit. RedBumper, a new breed automotive inventory management company, was founded by inventory management pioneer, Bruce Thompson, former CEO and founder of American Auto Exchange (AAX). Thompson is credited for creating and pioneering the…

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Added by sara callahan on January 19, 2012 at 9:23am — No Comments

Are You Letting Them Tell Their Story?

By “them” I mean your employees. Their story is who they are, what they’re about and why they work for you. Their story will help your dealership be more human. Being human will get you more business, earn your more referrals and create untold amounts of customer loyalty.



Why is humanity…

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Added by David Johnson on January 19, 2012 at 7:30am — No Comments

Average User Watches 23 Hours of Video Online - What's Your Strategy?

According to a recent survey bycomScore, an estimated 182 million U.S. online users watch an average of 23.2 hours of video a month.

23.2 hours a month per user!





YouTube (Google site) and VEVO were the highest ranked video sites in the survey, with Viacom (MTV,…

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Added by Christine Rochelle on January 19, 2012 at 7:29am — No Comments

The Best Car Dealership Websites Engage and Convert

Right now, automotive dealerships across the globe are seeking ways to sell more vehicles in a market that appears to be on the upswing.  2012 will see a majority of dealerships dedicating more resources to their …

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Added by Justin Braun on January 19, 2012 at 7:00am — No Comments


Influencer
Hey! Send something like this to your Customer & I will guarantee you`ll get a response back! Ala Ken Beam -

Soooooooooooooooooo you get a lead on that nice, used car right?? Well could you just imagine if you were that guy or gal that sent the lead in and got something back like this???

 

I`d be willing to bet we`d hear from you!~ What do you think??? (Ohhhhh...by the way...... forget this particular car because Joseph did buy it!~)…



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Added by Ken Beam on January 19, 2012 at 6:26am — No Comments


Influencer
Facebook Advertising Performance Rises 18% in 2011

Facebook Advertising Click Through Rate (CTR) Rose 18% During 2011

Click through rates (CTR) on Facebook ads increased by 18% from Q1 to Q4 2011 among the 5 major markets…

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Added by Ralph Paglia on January 18, 2012 at 8:00pm — No Comments


Influencer
Thank You for Protecting Our Data, Car Research!

Car Research, a notable CRM company, today takes an EXTREMELY strong dealer-protective and data-protective stance--essentially, they're first to take a strong public stand that they do NOT share your data with anyone and only use the data as a dealer directs. No selling of data! No remarketing to your customers!  No condescension!  ON A DEALER'S SIDE RIGHT OUTTA' THE GATE FOR YEARS NOW AND STILL GOING FORWARD!  WONDERFUL!!!!  Here's their email announcement:

January 18,…

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Added by Keith Shetterly on January 18, 2012 at 3:30pm — 4 Comments


Influencer
I've never been a Boy Scout but I think like one....

By Autumn 2003, I had (a meager) seven years of Internet Automotive success under my belt.  I was managing a nine-franchise Internet Sales Department that encompassed five rooftops in Portland OR and Vancouver WA.  New Car sales were really starting to get brutal.  Every other conversation contained…

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Added by Shannon Page on January 18, 2012 at 3:28pm — No Comments

How Auto Dealers Can Survive A Social Media Crisis

“Neither privacy nor publicity is dead, but technology will continue to make a mess of both.”

Danah Boyd, social media researcher for Microsoft

If you have a strong social media presence for long enough, crisis is bound to strike. Whether a stray tweet intended for your personal account…

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Added by Stephen Jackson on January 18, 2012 at 2:34pm — No Comments


Influencer
DrivingSales Executive Summit and J.D. Power and Associates Automotive Marketing Roundtable Announce Joint October Keynote Presentation

DrivingSales and J.D. Power and Associates bridge industry's two most authoritative marketing events, offer combo-ticket prices

SALT LAKE CITY, Jan. 18, 2012 -- DrivingSales today announced that…

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Added by Crystal Hartwell on January 18, 2012 at 8:47am — No Comments


Influencer
SureSale™ Certified Launches in Phoenix: More Vehicles Eligible for CPO Programs

Groundbreaking program increases the number of vehicles on Phoenix lots eligible for certification; provides used car buyers with peace of mind and purchase protection

 

Venice, CA  -- January 18, 2012 Mota Motors, a leading provider of online vehicle certification and selling platforms, today announced that SureSaleTM Certified, a comprehensive certified pre-owned (CPO)…

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Added by Crystal Hartwell on January 18, 2012 at 7:30am — No Comments


Influencer
AutoSuccess Announces Top 12 Companies to Watch in 2012

AutoSuccess Magazine has Identified Twelve Automotive Digital Supplier Companies that are Helping Car Dealers "Dramatically Improve Their Profitability"



AutoSuccess introduces the article by stating:

"Over the last three years, as a result of the recession, our industry has…

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Added by Ralph Paglia on January 18, 2012 at 5:00am — 15 Comments


Influencer
New Automotive Consulting Company Formed by PCG Digital Marketing Founders

EATONTOWN, NJ – PCG Digital Marketing, New Jersey’s fastest growing Internet Marketing Agency, is pleased to announce the launch of their new automotive consulting company, PCG Consulting Inc.

 

PCG Consulting was formed to meet the needs of car dealers who…

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Added by Brian Pasch on January 17, 2012 at 7:00pm — 10 Comments


Influencer
Master Google To Sell More Cars at a Lower Cost

When you perform a Google search on your dealership, are you happy with what you see? Based on what you see, will somebody buy a car from you? Can they even find your dealership?

Join Automotive News and Brian Pasch, CEO, PCG Digital…

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Added by Brian Pasch on January 17, 2012 at 6:36pm — No Comments

Do dealers have what it takes to battle True Car online?

Share…
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Added by Andrew Myers on January 17, 2012 at 5:26pm — No Comments

Are You Buying Bogus Reviews?

Are You Buying Bogus Google Reviews from a Black Hat Reputation Management Company?



Unless you just landed on earth, you have probably heard of reputation management and the importance of monitoring what people are…

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Added by Jeffrey Taylor on January 17, 2012 at 2:30pm — 60 Comments


Influencer
Countdown to Customer Loyalty: Part 2

In last week’s posting, we began counting down the top 12 strategies for building a successful customer loyalty program in 2012. In part 2 of this series, condensed from Driving Retention and from Customer Loyalty: How to Earn It How to Keep It by Jill Griffin, we continue our countdown of the top 12 action steps you can take to implement a customer…

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Added by Mike Gorun on January 17, 2012 at 8:30am — No Comments


Influencer
Challenging Charles Kim From TrueCar.com And His Oedipus Complex

I've been watching the debate involving TrueCar.com on many automotive forums, but today I was pushed to action by comments from Charles Kim on ADM who is employed by TrueCar.com.  

Here is what Charles said today on the very popular…

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Added by Brian Pasch on January 16, 2012 at 6:30pm — 131 Comments

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