Professional Community for Car Dealers, Automotive Marketers and Sales Managers
Facebook Advertising Revenue Grows 281% in 2011Continue
Added by Ralph Paglia on July 18, 2011 at 1:30pm — No Comments
If your dealership is not doing retargeting to drive traffic to your conversion pages and the rest of your website, you should be using this incredible tool to build brand awareness and drive people back to your site. Take your automotive marketing up a notch with a retargeting strategy to maximize your…Continue
Added by Paul Potratz on July 18, 2011 at 12:23pm — No Comments
Auto/Mate Integrates New Service Merchandising Module into its DMS; Increases Fixed Ops Efficiency for Auto Dealers
CLIFTON PARK, N.Y. – July 18, 2011 – Auto/Mate Dealership Systems (http://www.automate.com) announced today the release of a new Service Merchandising module for its dealership management system (DMS). The new module consolidates all service merchandising functions…Continue
Added by Holly Forsberg on July 18, 2011 at 10:01am — No Comments
Added by Joseph Little on July 18, 2011 at 8:18am — No Comments
Here we finally have a car dealership using Groupon for CAR DISCOUNTS (Cadillac and Groupon). People can purchase an amount off the car later for buying a coupon for a lesser amount now.
I tried to…Continue
Las Vegas, NV July 18, 2011 —The ability to add legitimate line items to every repair order is a proven way for auto dealers to boost parts and labor profits – and retain customers, yet many fail miserably at the upsell process. To help auto dealers in this upsell process, MPi (www.mpi-edge.com) the leading provider of vehicle inspection tools, processes, and consulting for auto dealer service…Continue
Added by sara callahan on July 18, 2011 at 5:33am — No Comments
We pay a lot of attention to design.
We have an individual approach to the development of graphic design for each client.
The first page of the application shows the dealership building.
Top 5 Automotive Industry Social Network Traffic Statistics from Compete, Inc. for 12 months ending August 31, 2011...
The sites (including subdomains) submitted to Compete, Inc. for monitoring include:Continue
Added by Ralph Paglia on July 17, 2011 at 7:30am — No Comments
Added by Paul Potratz on July 16, 2011 at 11:30am — No Comments
Wow! Check out this awesome 2006 Infiniti QX56!
You won`t believe the condition! It`s just beautiful!
Has 128,361 miles & runs as great as it looks! 3rd Row Seat! DVD! Navigation!
Being offered for…
Added by Ken Beam on July 16, 2011 at 8:22am — No Comments
Since Google+ is so new, I asked everyone on our team at DealerOn to put together a list of resources for car dealers trying to wrap their minds around this new way of social networking (myself included). Here’s a list of links/sites that we’ve put together.…Continue
Added by Ali Amirrezvani on July 15, 2011 at 8:18am — No Comments
Hijacking our names/trademarks in organic search....Nothing new.....this article by Mike Bodet on Search Engine Journal exposes a technique being used to steal traffic with PPC. If you think this does not happen in our industry your are wrong. I found out by reading this article that I was not going crazy and that I did see what I thought I saw.
Added by Thomas A. Kelly on July 15, 2011 at 2:53am — No Comments
Let's start a discussion on the value of a Googlized consumer to auto dealers; someone that has an email account associated with Google services.
Dealers need to look at the value of their customer base in terms on the new power given to Googlized consumers.
In fact, I suggest that business owners need to implement processes to ask and identify consumers with Google accounts. Why?…
Added by Brian Pasch on July 14, 2011 at 6:34pm — No Comments
FOR IMMEDIATE RELEASE
Looks like Facebook is getting in on the reviews game. While checking in on the DealerOn Facebook page today, I noticed a new tool that I think auto dealers may want to keep an eye on. Expanding on the simple "like" button that seems to be everywhere, Facebook now lets users leave recommendations for business pages.
Added by Ali Amirrezvani on July 14, 2011 at 9:09am — No Comments
“What is the number one challenge most dealers have with improving profits?” 1) Employee Turnover, 2) Capital, 3) Inventory, 4) Process, and 5) Recruiting Talent. Of those polled, 30% answered “Recruiting Talent”.
It is not rocket surgery (it is easier to build a rocket than trouble shoot and repair one) as to how talent affects the dealership’s bottom line. What puzzles me is…Continue
Added by Stephanie Young on July 14, 2011 at 8:00am — No Comments
Why the Gen Y is in the driver’s seat & why we need to pay attention!
Place your seat in an upright position and think again! You may end up kicking your own rear down the road.
A study was…Continue
The key to lasting customer relationships is communication and car dealers know this better than anyone. Dealerships don’t survive on profit from car sales - they depend on service and parts business to stay in business. It takes time for dealers to build customer loyalty, but you can get their attention in seconds. How? Keep reading.
How often do you reach out to your customers to remind them of new models, service and warranty requirements? Do you tell them about special deals on…Continue
Added by Dmitriy Goroshin on July 13, 2011 at 3:31pm — No Comments