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All ADM Member Blog Posts (12,316)


Influencer
First Annual DrivingSales Presidents Club Automotive Event Announced: April 21-22 in New York City

Best-selling author and change agent Seth Godin keynotes; exclusive event focuses on helping dealership principals adapt to, lead, and be profitable in a constantly changing retail market; emphasizes strengthening Capital, Brand and People

 

Salt Lake City, Utah – January 9, 2013DrivingSales today announced that its inaugural Presidents Club event for dealership…

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Added by Crystal Hartwell on January 8, 2013 at 11:00am — No Comments

7 Top Trends in Social Media

Looking into the future is always fun and science fiction writers have had their creative ideas on robots, mobile communications and other seemingly magical devices often turn into reality.7 Top Trends in Social Media

In fact, even cartoonists have predicted the future with Dick Tracy’s phone watch becoming a real device.

Watching technology weave…

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Added by Joe Schwartz on January 8, 2013 at 10:44am — No Comments

Karen Bradley & Sean V. Bradley Discuss The Internet Sales 20 Group In Dallas, Texas March 19th - 21st

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http://www.internetsales20group.com

Karen Bradley & Sean V. Bradley Discuss The Internet Sales 20 Group In Dallas, Texas March 19th -…

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Added by Sean V. Bradley on January 8, 2013 at 8:30am — No Comments


Influencer
The Three Google+ Components that Help with Search Rankings

Google Plus Page

Google has stuck with its story that the various components of Google+ and the +1 button don’t have an effect on search rankings. They have to. Once they admit that it does (as countless studies and tests have indicated), the flood of spam and blackhat SEO techniques will grow larger than it already has. This is…

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Added by J.D. Rucker on January 8, 2013 at 6:30am — 1 Comment

Five Services that Could Become the ‘Instagram of Mobile Video’

Warning!  Some of these services can be highly addictive!  Take Viddy for example.  In preparing this post, I was surprised at how effective and uterly captivating the site's short-form clips can be. 

So who might be able to break through in future? Here are five candidates who could…

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Added by Joe Schwartz on January 8, 2013 at 4:30am — No Comments


Influencer
Dealers Can Not Afford To Invest In Continued Education

The Irony Of Dealership Budgets

In a few weeks the 2013 Digital Marketing Strategies Conference kicks off and I will be presenting a number of workshops this year.  Last week I called up some of my friends in the industry to invite and encourage them to attend this conference in Orlando, Feb 5-7th.  

 

I decided to share my frustration on ADM because many members who work…

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Added by Brian Pasch on January 7, 2013 at 4:00pm — No Comments

When Online Video Success Is Not What It Seems

Fake YouTube views are nothing new but a recent music industry crackdown shed some light on just how common the practice is. Ten days ago, Google …

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Added by Joe Schwartz on January 7, 2013 at 3:52pm — No Comments

Why Mobile Video Is Set To Explode

Mobile video has historically been held back by a single factor: bandwidth. But 4G LTE is changing that, and mobile video is already more popular on the faster wireless networks. 

Mobile video is quickly becoming a mass consumer phenomenon, much as digital…

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Added by Joe Schwartz on January 7, 2013 at 1:30pm — No Comments


Influencer
What Lithia Can Teach You About Increased Internet Sales

Rob Bennett, General Manager, and Charlie Brown, Internet Director at Lithia Chrysler Jeep Dodge of Eugene, unlock the secret to success with in their store’s Internet sales strategy.

The two of these men have driven up Internet sales 61 percent in the last year!

And Lithia Chrysler Jeep Dodge of Eugene is the number one Chrysler Jeep Dodge dealership in sales volume in Oregon, beating out 29 other Chrysler Jeep Dodge dealerships in that state. They sold more than 2000 vehicles…

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Added by Crystal Hartwell on January 7, 2013 at 1:00pm — No Comments


Influencer
I found the "Good leads"!!! NOT an ADVERTISEMENT

 Great news I found the "Good leads" seriously I did. Now let me start with how this came to be, it all started with a one on one I was having with a sales consultant of mine. We've worked together for some time and he has the potential to be a great sales consultant, his numbers are up and down (gee never seen that before).

 The conversation goes something like this.... I haven't got any "good leads" why does everybody else get good leads and I don't etc. You hear from just about any…

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Added by Matthew Smolik on January 7, 2013 at 12:17pm — No Comments


Influencer
Are Ads all Fluff?

My mother often tells me that you can trust no one, “You can’t even trust your right hand, because that one can chop your left hand off.” Thanks for the gruesome metaphoric advice, Mom. However, when it comes to advertising, it rings pretty true. Market research firm Lab42 just released a study that…

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Added by Ketty Colom on January 7, 2013 at 9:13am — No Comments

Watermarketing

They say a picture is worth a thousand words. I don’t know how they came up with that number, but the sentiment behind it hits home for me. As a professional photographer and designer in the Automotive Marketing industry, I get to take a lot of interesting pictures of cars. I’ve…

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Added by Timothy Martell on January 7, 2013 at 8:00am — No Comments


Influencer
If You Focus on 4 Social Media Sites, You have 99% of Your Marketing Covered

99 Social

One of the biggest problems faced when businesses try to use social media as a marketing tool is that there are simply too many social media sites. A day doesn’t go by when I’m not asked about this new site or that old site and whether or not they can be used is marketing. Most can. However, most simply do not have the reach to make them…

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Added by J.D. Rucker on January 7, 2013 at 6:30am — 15 Comments

Busting 10 Mobile Marketing Myths

With mobile advertising set to grow by 67% in 2013, it’s a hot and controversial topic that is generating strong opinions on all sides. Some claim that mobile isn’t a good investment choice while others think it’s the only place to spend advertising dollars.

The…

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Added by Joe Schwartz on January 6, 2013 at 6:14pm — No Comments


Influencer
From the Trenches - Winds of Change

 

"The future's in the air, I can feel it everywhere,

 Blowing with the wind of change"

 

We tend to think of change in the automotive business in isolated terms. Some say the Internet has…

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Added by Tom Gorham on January 6, 2013 at 1:30pm — 2 Comments

Infographic: Sizing Up Your Social Media Sites

I don't know about you, but even social marketing professionals can get it wrong. And because you only may have one chance to create the right first impression on the social web, it’s important to get it right.

Here’s an infographic with the different dimensions so you can deliver the precise visual messaging.…

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Added by Joe Schwartz on January 6, 2013 at 9:30am — 3 Comments


Influencer
Why Posting What You Like is Better than Posting What You Want on Social Media

Sunday. All the Marbles

In business, we often look to social media as another venue through which to achieve our business goals. It's a marketing goldmine - at least that's what the experts are telling us. Sites like Facebook and Twitter are the websites and apps that the people, our potential customers, are visiting, so putting out…

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Added by J.D. Rucker on January 6, 2013 at 6:30am — 2 Comments


Influencer
Five Blogging Tips To Get More Leads

According to Rand Fishkin, Founder and CEO of SEOmoz.org, *there is an increase in blog readership as of late but a dramatic decrease in the amount of people blogging. This sets the stage for a powerful…

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Added by Michael Cirillo on January 5, 2013 at 10:30pm — No Comments

5 Influence Platforms to Watch in 2013

Social influence scoring, like many aspects of social media measurement, is not necessarily a straightforward pursuit   But what if you could identify viral trends before they took hold?  What if you could attach your social messages to those trends?  What if you could…

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Added by Joe Schwartz on January 5, 2013 at 4:30pm — No Comments

The stairs of today's "UP BUS" are paved with STARS...

There has been a lot of talk about how important reviews are to consumers in the past few months, but not a lot of real data to support the anecdotal claims.

I wanted to share a few numbers with you to help reinforce the importance of review collection and…

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Added by Ryan Leslie on January 5, 2013 at 2:00pm — 5 Comments

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